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Political Communication in the Anglophone World - Case Studies (Hardcover)
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Political Communication in the Anglophone World - Case Studies (Hardcover)
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Political Communication in the Anglophone World: Case Studies, by
Theodore F. Sheckels, extends political communication
scholarship-primarily rhetorical scholarship-into the extensive
English language arena outside the United States and the United
Kingdom. While wrestling with the extent to which insights derived
from and approaches used in political communication research
focused on the United States can be used in other nations with
different government structures, different media operations, and
different political cultures, Sheckels provides insight into a
variety of political communication topics ranging from the role
gender plays in campaign politics to the politics involved as one
speaks upon the occasion of leaving high office. This book explores
how Canadian Prime Minister Pierre Elliott Trudeau used moments of
media attention to push his foreign and domestic policy agenda, as
well as another Canadian Prime Minister, Kim Campbell, and the
difficulties she faced because of her gender. Sheckels also
examines Jamaica's Michael Manley and his shift from advocating
socialism to later supporting free markets, and reggae artist Bob
Marley and his musical shift from concern for Kingston's poor to
embracing pan-Africanism. Popular media images of Africa are also
considered, as the book investigates Mwai Kibaki's attempts to
unify Kenya, Nelson Mandela's presidential rhetoric, and Thabo
Mbeki's "I am an African Address." Finally, Sheckels goes to
Australia to consider Gough Whitlam's unprecedented dismissal as
prime minister, and Kevin Rudd's farewell speech after being
replaced by his own party members. Asking new questions and using
novel rhetorical approaches, Political Communication in the
Anglophone World illuminates how communication proceeds, whether
the medium be speech, song, website, or pirouette.
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