Entrepreneurship Cases (Paperback)

This book contains 10 cases in entrepreneurship that are drawn from 5 countries. Daft.ie is an internet company started by two brothers who have reached the stage of second phase growth. De Boerinn Activity Centre is a family farm that is diversifying. Digicel is primarily concerned with corporate social responsibility. Echinades is exploring opportunities for fish-based tourism. EcoServe has a new Managing Director who needs to develop a positioning strategy. General Records is about two friends who identify an opportunity to start a record company. Guardian Angel is a Business Plan prepared by three female graduates who developed the idea as part of their studies. Heylen is a small enterprise that provides ecological management services to protected areas. South Hill Enterprise is a business in which each member of staff (excluding Supervisors and Managers) has some form of intellectual disability. Supreme Seafoods is a fish processing firm that is struggling to cope with the recession. The cases feature a wide range of issues found in different entrepreneurship contexts and were written between 2005-2009.

General

Imprint:	Lap Lambert Academic Publishing
Country of origin:	Germany
Release date:	July 2010
First published:	July 2010
Authors:	Thomas M. Cooney
Dimensions:	229 x 152 x 8mm (L x W x T)
Format:	Paperback - Trade
Pages:	140
ISBN-13:	978-3-8383-5564-1
Categories:	Books > Business & Economics > Business & management > General
LSN:	3-8383-5564-4
Barcode:	9783838355641

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