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Corporate Environmentalism and Public Policy (Paperback)
Loot Price: R1,143
Discovery Miles 11 430
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Corporate Environmentalism and Public Policy (Paperback)
Expected to ship within 12 - 17 working days
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Donate to Against Period Poverty
Total price: R1,163
Discovery Miles: 11 630
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Business-led environmental initiatives have become prominent in
recent years. At the same time, governments have shown increasing
interest in 'voluntary' programs for environmental protections.
While one could argue that such corporate environmentalism is
motivated either by cost reduction or as a marketing strategy to
appeal to the 'green' consumer, Lyon and Maxwell explore a third
and more complex possibility. Drawing heavily on their prior work
in corporate environmentalism, they argue that corporate
environmentalism is the result of firms attempting to anticipate
public policy changes and influence the legislative process in
their best interests. Presenting a general framework that
illuminates the links between corporate environmentalism and pubic
policy, they use the analytical tools of positive political economy
and game theory to provide insights into both corporate strategy
and the effects of corporate and government polices on overall
social welfare. This integrated and comprehensive book will have
wide policy and management appeal.
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