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Strategic management - Southern African concepts and cases (Paperback, 3rd ed)
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Strategic management - Southern African concepts and cases (Paperback, 3rd ed)
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In a South African business environment characterised by change,
turbulence and competitiveness, strategy is even more crucial today
than ever before. Many people's lives and jobs are affected by
strategic decisions, and far too often top management develops a
strategy that is never communicated to or fully understood by other
levels of management and employees, or is not even relevant to the
future survival of the company. Strategic management explains the
principles and application of the strategic management process,
vital to the continued success of every organisation. This is the
third edition of Strategic management, the first specifically
southern African handbook on this subject. It emphasises the
important role of corporate governance, with specific reference to
the King III Report. Appropriate South African examples and case
studies are used to illustrate the latest trends, particularly the
history, development and strategy of South African Breweries (SAB
Limited). Theory is applied to this cohesion case after every
chapter of the book. Key terms, summary questions and answers,
relevant websites and recommended reading lists are also provided.
Strategic management will be invaluable not only to students of
business management but also to organisations, from corporate
companies with management training programmes to small business
ventures struggling to hold their ground in a competitive
environment.
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