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Hacker Culture and the New Rules of Innovation (Hardcover)
Loot Price: R4,465
Discovery Miles 44 650
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Hacker Culture and the New Rules of Innovation (Hardcover)
Expected to ship within 12 - 19 working days
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Fifteen years ago, a company was considered innovative if the CEO
and board mandated a steady flow of new product ideas through the
company's innovation pipeline. Innovation was a carefully planned
process, driven from above and tied to key strategic goals.
Nowadays, innovation means entrepreneurship, self-organizing teams,
fast ideas and cheap, customer experiments. Innovation is driven by
hacking, and the world's most innovative companies proudly display
their hacker credentials. Hacker culture grew up on the margins of
the computer industry. It entered the business world in the
twenty-first century through agile software development, design
thinking and lean startup method, the pillars of the contemporary
startup industry. Startup incubators today are filled with hacker
entrepreneurs, running fast, cheap experiments to push against the
limits of the unknown. As corporations, not-for-profits and
government departments pick up on these practices, seeking to
replicate the creative energy of the startup industry, hacker
culture is changing how we think about leadership, work and
innovation. This book is for business leaders, entrepreneurs and
academics interested in how digital culture is reformatting our
economies and societies. Shifting between a big picture view on how
hacker culture is changing the digital economy and a detailed
discussion of how to create and lead in-house teams of hacker
entrepreneurs, it offers an essential introduction to the new rules
of innovation and a practical guide to building the organizations
of the future.
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