Ongoing Crisis Communication - International Student Edition - Planning, Managing, and Responding (Paperback, 5th Revised edition)

Providing an integrated approach to crisis communication that spans various disciplines and the entire crisis management process, the fifth edition of Ongoing Crisis Communication uses a three-stage approach to crisis management - pre-crisis, crisis and post-crisis. W. Timothy Coombs draws on first-hand experience in the field, explaining how crisis management can prevent or reduce the threats of a crisis and providing guidelines for how best to act and react in an emergency situation. The fifth edition includes new coverage of social media, social networking sites and terrorist threats and draws upon recent work from management, public relations, organizational psychology, marketing, organizational communication, and computer-mediated communication research.

General

Imprint:	Sage Publications Ltd
Country of origin:	United States
Release date:	February 2019
First published:	2019
Authors:	Timothy Coombs
Dimensions:	231 x 187 x 14mm (L x W x T)
Format:	Paperback
Edition:	5th Revised edition
ISBN-13:	978-1-5443-2869-0
Categories:	Books > Business & Economics > Business & management > Sales & marketing > Public relations
LSN:	1-5443-2869-9
Barcode:	9781544328690

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