0
Your cart

Your cart is empty

Books > Business & Economics > Industry & industrial studies > Distributive industries

Buy Now

Luxury Online - Styles, Systems, Strategies (Paperback, 1st ed. 2010) Loot Price: R1,884
Discovery Miles 18 840
Luxury Online - Styles, Systems, Strategies (Paperback, 1st ed. 2010): Uche Okonkwo

Luxury Online - Styles, Systems, Strategies (Paperback, 1st ed. 2010)

Uche Okonkwo

 (sign in to rate)
Loot Price R1,884 Discovery Miles 18 840 | Repayment Terms: R177 pm x 12*

Bookmark and Share

Expected to ship within 10 - 15 working days

This new book focuses on the analysis of the online strategy and development of the luxury industry, tracing the evolution of the Internet from a means of communication to a trade and distribution channel. The author provides a comprehensive evaluation and a critical assessment of the tactics required for the management of luxury brands online.

General

Imprint: Palgrave Macmillan
Country of origin: United Kingdom
Release date: February 2010
First published: 2010
Authors: Uche Okonkwo
Dimensions: 235 x 155 x 20mm (L x W x T)
Format: Paperback
Pages: 360
Edition: 1st ed. 2010
ISBN-13: 978-1-349-36417-6
Categories: Books > Social sciences > Sociology, social studies > General
Books > Business & Economics > Business & management > E-commerce
Books > Medicine > General issues > General
Books > Business & Economics > Business & management > Management & management techniques > General
Books > Business & Economics > Business & management > Sales & marketing > General
Books > Business & Economics > Industry & industrial studies > Distributive industries > General
LSN: 1-349-36417-7
Barcode: 9781349364176

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!

Partners