Developing Sustainable Value in Economics, Finance, and Marketing (Hardcover)

In an age of rising environmental concerns, it has become necessary for businesses to pay special attention the resources they are consuming and the long-term effects of the products they are creating. These concerns, coupled with the current global economic crisis, demand a solution that includes not only business, but politics, ecology, and culture as well. Developing Sustainable Value in Economics, Finance, and Marketing provides the latest empirical research findings on how sustainable development can work not just for organizations, but for the global economy as a whole. This book is an essential reference source for professionals and researchers in various fields, including economics, finance, and marketing; operations management; communication sciences; sociology; and information technology.

General

Imprint:	Idea Group,U.S.
Country of origin:	United States
Series:	Advances in Finance, Accounting, and Economics
Release date:	October 2014
Editors:	Ulas Akkucuk
Dimensions:	229 x 152 x 32mm (L x W x T)
Format:	Hardcover
Pages:	300
ISBN-13:	978-1-4666-6635-1
Categories:	Books > Business & Economics > Economics > Development economics Books > Business & Economics > Finance & accounting > Finance > General Books > Business & Economics > Business & management > Sales & marketing > General Books > Money & Finance > General Promotions
LSN:	1-4666-6635-8
Barcode:	9781466666351

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