Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship
|
Buy Now
Corporate Entrepreneurship (Hardcover)
Loot Price: R4,586
Discovery Miles 45 860
|
|
Corporate Entrepreneurship (Hardcover)
Expected to ship within 12 - 17 working days
|
Entrepreneurship is vital for companies' success, to allow them to
adapt and grow in today's interlinked and turbulent business
environments. Yet as they grow in size and complexity, many
companies become less innovative and more rigid. The challenge of
how to deal with these trends has led to the rise of the field of
Corporate Entrepreneurship, looking at the development of new
business ideas and opportunities within established firms. This
book provides an effective entry point to Corporate
Entrepreneurship as an academic field and a management practice.
Corporate Entrepreneurship leads readers through an overview of
real-life Corporate Entrepreneurship; the aims, organisational
models, implementation and results. Covering theoretical
perspectives, empirical findings and practical concerns, the book
also switches between the perspective of the individual and the
organisation. Written by two specialists of the discipline, the
book includes a wealth of real-life case studies, covering over
three decades of Corporate Entrepreneurship practices, by companies
of all sizes, geographies and sectors. With coverage of such topics
as Internal Corporate Venturing and Participative Innovation, this
thoughtful text will be required reading for entrepreneurship
students around the world.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
|
|
Email address subscribed successfully.
A activation email has been sent to you.
Please click the link in that email to activate your subscription.