Research Methodology: Business and Management Contexts 2e provides
students with a clear conceptual framework for conducting research
in a step-by-step manner. While the textbook is pragmatic in its
approach, it equips students to use different research traditions
and methods. The textbook follows a problem-solving approach which
is suitable to the current business environment. South African
examples provide students with practical examples of what they are
likely to encounter when doing research and writing assignments.
The title provides a practical guide to research with examples that
are relevant to South Africa and includes steps on how to write up
research reports and make recommendations.
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