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Political Communication in China - Convergence or Divergence Between the Media and Political System? (Hardcover)
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Political Communication in China - Convergence or Divergence Between the Media and Political System? (Hardcover)
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It is widely recognised that the Chinese Communist Party (CCP) uses
the media to set the agenda for political discourse, propagate
official policies, monitor public opinion, and rally regime
support. State agencies in China control the full spectrum of media
programming, either through ownership or the power to regulate.
Political Communication in China examines the two factors which
have contributed to the rapid development of media infrastructure
in China: technology and commercialization. Economic development
led to technological advancement, which in turn brought about the
rapid modernization of all forms of communication, from 'old' media
such as television to the Internet, cell phones, and satellite
communications. This volume examines how these recent developments
have affected the relationship between the CCP and the mass media
as well as the implications of this evolving relationship for
understanding Chinese citizens' media use, political attitudes, and
behaviour. The chapters in this book represent a diverse range of
research methods, from surveys, content analysis, and field
interviews to the manipulation of aggregate statistical data. The
result is a lively debate which creates many opportunities for
future research into the fundamental question of convergence
between political and media regimes. This book was originally
published as a special issue of the journal Political
Communication.
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