A comprehensive perspective on the German Mittelstand is provided.
The authors do not only consider internal management aspects of
these companies but also their societal environment. Therefore,
four of the nine chapters in the first part of the book are related
to the environment of the German Mittelstand while five chapters
compiled in the second part focus on different management aspects
of Mittelstand companies. Among the topics addressed are
organization, marketing management, supply chain and innovation
management, and financial management in the Mittelstand.
The authors take diverse approaches to studying Mittelstand
companies. This book contains mostly qualitative papers,
survey-based papers as well as papers based on case studies.
General
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