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The Organization Man (Paperback, New Ed)
Loot Price: R863
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The Organization Man (Paperback, New Ed)
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Regarded as one of the most important sociological and business
commentaries of modern times, The Organization Man developed the
first thorough description of the impact of mass organization on
American society. During the height of the Eisenhower
administration, corporations appeared to provide a blissful answer
to postwar life with the marketing of new technologies-television,
affordable cars, space travel, fast food-and lifestyles, such as
carefully planned suburban communities centered around the nuclear
family. William H. Whyte found this phenomenon alarming. As an
editor for Fortune magazine, Whyte was well placed to observe
corporate America; it became clear to him that the American belief
in the perfectibility of society was shifting from one of
individual initiative to one that could be achieved at the expense
of the individual. With its clear analysis of contemporary working
and living arrangements, The Organization Man rapidly achieved
bestseller status. Since the time of the book's original
publication, the American workplace has undergone massive changes.
In the 1990s, the rule of large corporations seemed less relevant
as small entrepreneurs made fortunes from new technologies, in the
process bucking old corporate trends. In fact this "new economy"
appeared to have doomed Whyte's original analysis as an artifact
from a bygone day. But the recent collapse of so many startup
businesses, gigantic mergers of international conglomerates, and
the reality of economic globalization make The Organization Man all
the more essential as background for understanding today's global
market. This edition contains a new foreword by noted journalist
and author Joseph Nocera. In an afterword Jenny Bell Whyte
describes how The Organization Man was written.
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