The Digital Age is having a broad and profound impact on companies
and entire industries. Rather than simply automate or embed digital
technology into existing offerings, your business needs to rethink
everything. In this practical book, three ThoughtWorks
professionals provide a game plan to help your business through
this transformation, along with technical concepts that you need to
know to be an effective leader in a modern digital business.
Chock-full of practical advice and case studies that show how
businesses have transitioned, this book reveals lessons learned in
guiding companies through digital transformation. While there's no
silver bullet available, you'll discover effective ways to create
lasting change at your organization. With this book, you'll
discover how to: Realign the business and operating architecture to
focus on customer value Build a more responsive and agile
organization to deal with speed and ambiguity Build next generation
technology capability as a core differentiator
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