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Internet Newspapers - The Making of a Mainstream Medium (Hardcover, annotated edition)
Loot Price: R4,361
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Internet Newspapers - The Making of a Mainstream Medium (Hardcover, annotated edition)
Series: Routledge Communication Series
Expected to ship within 10 - 15 working days
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"Internet Newspapers: The Making of a Mainstream Medium" examines
newspapers on the Internet, and addresses the emergence of online
newspapers and the delivery of news through this outlet. Utilizing
empirical research, chapters explore the theoretical and practical
issues associated with Internet newspapers and examine the process
through which online newspapers have grown into a mainstream
medium. Contributions to this work emphasize three key areas: the
structure and presentation of newspapers on the Internet; the
medium as an interactive process; and the ways in which the public
interacts with Internet newspapers.
This collection makes a substantial contribution to the
understanding of newspapers on the Internet, covering their
development and changes as well as the impact that news delivery
through this medium has had on other media, audiences, and society.
It also sheds light on improving operation and performance of
Internet newspapers to better serve the public and gain competitive
knowledge. The volume encourages additional scholarship in this
area, and also shows how researchers can benefit from an empirical
approach to their examination of Internet newspapers.
"Internet Newspapers" will appeal to scholars, researchers, and
students of journalism and mass communications, and can be used as
a supplementary text in advanced courses covering journalism,
communication technology, and mass media and society.
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