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Mousepads, Shoe Leather, and Hope - Lessons from the Howard Dean Campaign for the Future of Internet Politics (Hardcover, New)
Loot Price: R4,732
Discovery Miles 47 320
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Mousepads, Shoe Leather, and Hope - Lessons from the Howard Dean Campaign for the Future of Internet Politics (Hardcover, New)
Series: Media and Power
Expected to ship within 12 - 17 working days
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Howard Dean's campaign for president changed the way in which
campaigns are run today. With an unlikely collection of highly
talented and motivated staffers drawn from a variety of
backgrounds, the Dean campaign transformed the way in which money
was raised and supporters galvanized by using the Internet.
Surprisingly, many of the campaign staff members were neither
computer whizzes nor practiced political operatives, even though
that is how some of them are identified today. This book allows key
individuals in the campaign the chance to tell their stories with
an eye to documenting the Internet campaign revolution and
providing lessons to future campaigns. Howard Dean's inspirational
statement of what it took for his campaign to get as far as it
did-"mousepads, shoe leather, and hope"-holds great wisdom for
anyone campaigning today, especially the 2008 presidential
candidates. Includes an interview with Howard Dean.Visit the
companion website for "Mousepads" at: http:
//www.deaninternetbook.comWatch an interview with Larry Biddle on
YouTube at: http: //www.youtube.comZephyr Teachout was interviewed
on NOW discussing the similarities between Howard Dean's use of the
internet and Ron Paul's internet campaign. Read the full transcript
here: http: //www.pbs.org
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