Marketing your business has never been so challenging. So much change, so many new opportunities, especially when it comes to engaging with your customers. Digital has seen to that but the capabilities it has opened up have barely been exploited. The fact is that businesses need to become customer-centric but don't know how. Intelligent Customer Engagement is the 'how'. It is the next natural evolutionary step that businesses will take to commercially market to their audiences. Built on a foundation of existing marketing, communications and technological capabilities, Intelligent Customer Engagement is a pioneering methodology that is already being deployed by businesses that are seeking new ways to transform the engagement they have with their audiences. The authors have written this book as a working manual of how to develop and deploy Intelligent Customer Engagement and readers will benefit from it being continuously supported online through their content hub at www.timihub.com.

Marketing your business has never been so challenging. So much change, so many new opportunities, especially when it comes to engaging with your customers. Digital has seen to that but the capabilities it has opened up have barely been exploited. The fact is that businesses need to become customer-centric but don't know how. Intelligent Customer Engagement is the 'how'. It is the next natural evolutionary step that businesses will take to commercially market to their audiences. Built on a foundation of existing marketing, communications and technological capabilities, Intelligent Customer Engagement is a pioneering methodology that is already being deployed by businesses that are seeking new ways to transform the engagement they have with their audiences. The authors have written this book as a working manual of how to develop and deploy Intelligent Customer Engagement and readers will benefit from it being continuously supported online through their content hub at www.timihub.com.

Plant parasitic nematodes are costly burdens of crop production, causing an estimated US$80 - 118 billion per year in damage to crops. They are associated with nearly every important agricultural crop, and are a significant constraint on global food security. Regulations on the use of chemical pesticides have resulted in growing interest in alternative methods of nematode control. Future changes in climate, cropping systems, food habits, as well as social and environmental factors also affect the options for nematode control. Taking a systematic crop by crop approach, this book: Outlines the economic importance of specific plant parasitic nematode problems on the major food and industrial crops. Presents the state-of-the-art management strategies that have been developed to reduce specific nematode impacts, and outlines their limitations. Contains case studies to illustrate impact in the field. Aims to anticipate future changes in nematode disease pressure that might develop as a result of climate change, and new cropping systems.

Outsiders often expect Muslim women to be timid, conservative, or submissive, the reality is different. While some of these authors express a quiet piety and explore poignant situations, others use black humour and biting satire, or play with possibilities. Still others shade into the territory of a Muslim Fifty Shades of Grey, creating grey areas where the mainstream media sees only black and white. The stories also reflect on gender differences, lesbian desire,and many other subjects.

This is the true story of Latifa Ali, betrayed by her family and friends and kept as a prisoner byher father in Iraq. She has no allies, no liberty as a Muslim woman and no access to theAustralian Consulate.As the war on terror rages around her, Latifa is at war with her culture and customs.Imprisoned, abused and violated, her efforts to escape Iraq fail and her death looms closer.She grew up wearing bikinis on an Australian beach, but was forced into full Muslim dress.Working as a spy, consorting with the UN and racing for the border, Latifa knows that the onlyway to save her life is to keep her secret and make an escape.A harrowing story of independence and perseverance. Find out why she still lives in fear for her life.The story: Latifa was born in Iraq but her family moved to Australia to escape after the realthreat of being hunted and killed by Sadam Husein.