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Contrary to Popular Belief-Cold Calling Does Work! - Volume I: Effectiveness, the Art of Appointment Making (Hardcover): Barry... Contrary to Popular Belief-Cold Calling Does Work! - Volume I: Effectiveness, the Art of Appointment Making (Hardcover)
Barry D. Caponi
R602 R504 Discovery Miles 5 040 Save R98 (16%) Ships in 10 - 15 working days

DO YOU DO THE FOLLOWING WHEN ATTEMPTING TO SET APPOINTMENTS?

Ask, "How are you today?" or, "Do you have time to talk?" to begin a callContinually modify your value proposition thinking that the perfect one will stop the no'sNever leave voice mails because you think they're a waste of timeUse tricks to get gatekeepers to put you throughBelieve the target is being truthful when they tell you why they don't want to meetAttempt to counter their first conditioned knee jerk response with logic, /p>

After reading this book, you'll discover that these common mistakes, plus many others, are hurting your effectiveness, causing you to work harder and make less money. You'll also know exactly how to address the biggest challenge to your success: the need to get in front of more prospects in less time.

Additionally, you'll realize you only have three sources for initial appointments; lead generation programs, networking and referrals, and cold calling: and that all three require the ability to set appointments. You'll also learn that it makes no difference whether your target is warm or cold; the basic process for each call is identical. Let's face it: Even referrals say no, they're just nicer about it. When you understand this, you'll discover why all sales professional should have the skills, tools and processes to be both effective and efficient at this critical responsibility.

This comprehensive, easy-to-understand, easy-to-follow guide to successful appointment-setting is written by Barry Caponi, one of America's foremost thought leaders on all aspects of the subject.

Hundreds of companies throughout the world have dramatically increased their total number of new appointments by implementing the only appointment-setting methodology that addresses both effectiveness and efficiency. This volume (the first in a two-book set) will help you master the art of setting appointments-whether they are warm or cold-once and for all.

Contrary to Popular Belief Cold Calling Does Work! 2 - The Science of Appointment Making (Hardcover): Barry D. Caponi Contrary to Popular Belief Cold Calling Does Work! 2 - The Science of Appointment Making (Hardcover)
Barry D. Caponi
R603 R504 Discovery Miles 5 040 Save R99 (16%) Ships in 10 - 15 working days

DO YOU STRUGGLE WITH THE FOLLOWING WHEN ATTEMPTING TO SET APPOINTMENTS?

Finding the time to make the callsFiguring out how many calls are necessary to hit your goalsStaying organized once you've got more than a few pursuits going simultaneouslyMaking your territory and targets warmer over timeIncorporating social media concepts and Sales 2.0 methods into your processMaking your CRM or other automation work for you instead of against you

In Volume I, we addressed the concept of effectiveness as why would one want to make any more appointment-setting calls than necessary. In this book, you'll discover that the common challenges listed above, plus many others, are hurting your efficiency, causing you to work longer hours and make less money. After reading this book, you'll know exactly how to address the biggest challenge to your success: the need to get in front of more prospects in less time.

Additionally, you'll realize you only have three sources for initial appointments; lead generation programs, networking and referrals, and cold calling: and that all three require the ability to set appointments. You'll also learn that it makes no difference whether your target is warm or cold; the basic process for each call is identical. Let's face it: Even referrals say no, they're just nicer about it. When you understand this, you'll discover why all sales professional should have the skills, tools and processes to be both effective and efficient at this critical responsibility.

This comprehensive, easy-to-understand, easy-to-follow guide to successful appointment-setting is written by Barry Caponi, one of America's foremost thought leaders on all aspects of the subject.

Hundreds of companies throughout the world have dramatically increased their total number of new appointments by implementing the only appointment-setting methodology that addresses both effectiveness and efficiency. This volume (the second in a two-book set) will help you master the science of setting appointments in less time, with less effort-once and for all.

Contrary to Popular Belief Cold Calling Does Work! 2 - The Science of Appointment Making (Paperback): Barry D. Caponi Contrary to Popular Belief Cold Calling Does Work! 2 - The Science of Appointment Making (Paperback)
Barry D. Caponi
R345 R288 Discovery Miles 2 880 Save R57 (17%) Ships in 10 - 15 working days

DO YOU STRUGGLE WITH THE FOLLOWING WHEN ATTEMPTING TO SET APPOINTMENTS?

Finding the time to make the callsFiguring out how many calls are necessary to hit your goalsStaying organized once you've got more than a few pursuits going simultaneouslyMaking your territory and targets warmer over timeIncorporating social media concepts and Sales 2.0 methods into your processMaking your CRM or other automation work for you instead of against you

In Volume I, we addressed the concept of effectiveness as why would one want to make any more appointment-setting calls than necessary. In this book, you'll discover that the common challenges listed above, plus many others, are hurting your efficiency, causing you to work longer hours and make less money. After reading this book, you'll know exactly how to address the biggest challenge to your success: the need to get in front of more prospects in less time.

Additionally, you'll realize you only have three sources for initial appointments; lead generation programs, networking and referrals, and cold calling: and that all three require the ability to set appointments. You'll also learn that it makes no difference whether your target is warm or cold; the basic process for each call is identical. Let's face it: Even referrals say no, they're just nicer about it. When you understand this, you'll discover why all sales professional should have the skills, tools and processes to be both effective and efficient at this critical responsibility.

This comprehensive, easy-to-understand, easy-to-follow guide to successful appointment-setting is written by Barry Caponi, one of America's foremost thought leaders on all aspects of the subject.

Hundreds of companies throughout the world have dramatically increased their total number of new appointments by implementing the only appointment-setting methodology that addresses both effectiveness and efficiency. This volume (the second in a two-book set) will help you master the science of setting appointments in less time, with less effort-once and for all.

Contrary to Popular Belief-Cold Calling Does Work! - Volume I: Effectiveness, the Art of Appointment Making (Paperback): Barry... Contrary to Popular Belief-Cold Calling Does Work! - Volume I: Effectiveness, the Art of Appointment Making (Paperback)
Barry D. Caponi
R344 R286 Discovery Miles 2 860 Save R58 (17%) Ships in 10 - 15 working days

DO YOU DO THE FOLLOWING WHEN ATTEMPTING TO SET APPOINTMENTS?

Ask, "How are you today?" or, "Do you have time to talk?" to begin a callContinually modify your value proposition thinking that the perfect one will stop the no'sNever leave voice mails because you think they're a waste of timeUse tricks to get gatekeepers to put you throughBelieve the target is being truthful when they tell you why they don't want to meetAttempt to counter their first conditioned knee jerk response with logic, /p>

After reading this book, you'll discover that these common mistakes, plus many others, are hurting your effectiveness, causing you to work harder and make less money. You'll also know exactly how to address the biggest challenge to your success: the need to get in front of more prospects in less time.

Additionally, you'll realize you only have three sources for initial appointments; lead generation programs, networking and referrals, and cold calling: and that all three require the ability to set appointments. You'll also learn that it makes no difference whether your target is warm or cold; the basic process for each call is identical. Let's face it: Even referrals say no, they're just nicer about it. When you understand this, you'll discover why all sales professional should have the skills, tools and processes to be both effective and efficient at this critical responsibility.

This comprehensive, easy-to-understand, easy-to-follow guide to successful appointment-setting is written by Barry Caponi, one of America's foremost thought leaders on all aspects of the subject.

Hundreds of companies throughout the world have dramatically increased their total number of new appointments by implementing the only appointment-setting methodology that addresses both effectiveness and efficiency. This volume (the first in a two-book set) will help you master the art of setting appointments-whether they are warm or cold-once and for all.

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