|
Showing 1 - 10 of
10 matches in All Departments
The only sport marketing textbook aimed at upper-level and
postgraduate courses in sport marketing Sport marketing is a core
component of all sport marketing and sport business degree courses
New edition covers key emerging issues including analytics and
data-driven research, digital marketing communications and
technologies, emotional intelligence, social entrepreneurship and
post-COVID marketing Features in every chapter to encourage
critical thinking and to relate theory to real-world practice,
including case studies and insights from sports industry
practitioners Full suite of ancillary materials, including a test
bank, PowerPoint slides and a curriculum guide
As identity and authenticity discourses increasingly saturate
everyday life, so too have these concepts spread across the
humanities and social sciences literatures. Many scholars may be
interested in identity and authenticity but lack knowledge of
paradigmatic or disciplinary approaches to these concepts. This
volume offers readers insight into social constructionist
approaches to identity and authenticity. It focuses on the
processes of identification and authentication, rather than on
subjective experiences of selfhood. There are no attempts to settle
what authentic identities are. On the contrary, contributors
demonstrate that neither identities nor their authenticity have a
single or fixed meaning. Chapters provide exemplars of contemporary
research on identity and authenticity, with significant diversity
among them in terms of the identities, cultural milieu, geographic
settings, disciplinary traditions, and methodological approaches
considered. Contributors introduce readers to a number of
established and emerging identity groups from sites around the
world, from yogis and punks to fire dancers and social media
influencers. Their conceptual work stretches from the
micro-analytic to the ethno-national as authors employ a variety of
qualitative methods including ethnographic fieldwork, interviewing,
and the collection and analysis of naturally-occurring
interactions. Several of the chapters look directly at
identification and authentication while others focus on the social
and cultural backdrops that structure these practices - what unites
them is the adoption of social constructionist sensibilities. This
book will appeal to anyone interested in understanding identity and
authenticity.
As identity and authenticity discourses increasingly saturate
everyday life, so too have these concepts spread across the
humanities and social sciences literatures. Many scholars may be
interested in identity and authenticity but lack knowledge of
paradigmatic or disciplinary approaches to these concepts. This
volume offers readers insight into social constructionist
approaches to identity and authenticity. It focuses on the
processes of identification and authentication, rather than on
subjective experiences of selfhood. There are no attempts to settle
what authentic identities are. On the contrary, contributors
demonstrate that neither identities nor their authenticity have a
single or fixed meaning. Chapters provide exemplars of contemporary
research on identity and authenticity, with significant diversity
among them in terms of the identities, cultural milieu, geographic
settings, disciplinary traditions, and methodological approaches
considered. Contributors introduce readers to a number of
established and emerging identity groups from sites around the
world, from yogis and punks to fire dancers and social media
influencers. Their conceptual work stretches from the
micro-analytic to the ethno-national as authors employ a variety of
qualitative methods including ethnographic fieldwork, interviewing,
and the collection and analysis of naturally-occurring
interactions. Several of the chapters look directly at
identification and authentication while others focus on the social
and cultural backdrops that structure these practices - what unites
them is the adoption of social constructionist sensibilities. This
book will appeal to anyone interested in understanding identity and
authenticity.
The only sport marketing textbook aimed at upper-level and
postgraduate courses in sport marketing Sport marketing is a core
component of all sport marketing and sport business degree courses
New edition covers key emerging issues including analytics and
data-driven research, digital marketing communications and
technologies, emotional intelligence, social entrepreneurship and
post-COVID marketing Features in every chapter to encourage
critical thinking and to relate theory to real-world practice,
including case studies and insights from sports industry
practitioners Full suite of ancillary materials, including a test
bank, PowerPoint slides and a curriculum guide
Sport events are inextricably linked to the places in which they
are hosted. High-profile events require high-quality venues, and
the proper management of facilities is crucial to their success.
Now in a fully revised and updated new edition, Managing Sport
Facilities and Major Events is still the only textbook to introduce
the fundamentals of sport facility and event management in an
international context. With detailed real-world case studies and
insights from professional practice, this book offers a systematic
guide to the management issues and practical problems that sports
managers must address to ensure financial, sporting, and ethical
success. It covers all the key aspects of sport facility and major
event management including the bidding process, facility
development, risk analysis, budgeting, marketing, branding, and
quality assurance, as well as completely new chapters on analytics,
impact, and legacy. Now supported by a companion website containing
slides, test banks, a glossary, and sample syllabus, this is an
invaluable resource for students and practitioners alike and is
essential to any course on sport facilities, event management or
sport administration.
Sport events are inextricably linked to the places in which they
are hosted. High-profile events require high-quality venues, and
the proper management of facilities is crucial to their success.
Now in a fully revised and updated new edition, Managing Sport
Facilities and Major Events is still the only textbook to introduce
the fundamentals of sport facility and event management in an
international context. With detailed real-world case studies and
insights from professional practice, this book offers a systematic
guide to the management issues and practical problems that sports
managers must address to ensure financial, sporting, and ethical
success. It covers all the key aspects of sport facility and major
event management including the bidding process, facility
development, risk analysis, budgeting, marketing, branding, and
quality assurance, as well as completely new chapters on analytics,
impact, and legacy. Now supported by a companion website containing
slides, test banks, a glossary, and sample syllabus, this is an
invaluable resource for students and practitioners alike and is
essential to any course on sport facilities, event management or
sport administration.
Christian Schwarz und Stefan Stein liefern einen Canvas fA1/4r
Verrechnungspreise, einen anwenderfreundlichen, leicht zugAnglichen
Leitfaden und konkrete Referenzwerte fA1/4r die Planung,
Implementierung, Dokumentation und Verteidigung von
Verrechnungspreisen.
Accompanies 10 week course in which TOM WRIGHT explains the basics
of Christianity Living Faith: Exploring the Essentials of
Christianity: Study Guide (64 pages) Designed to accompany Tom
Wright's 10-session DVD based Living Faith course (although it may
be enjoyed as a book itself), this highly readable study guide by
John Schwarz is an abridged version of his 320 page volume A
Handbook of the Christian Faith. The 10 chapters of this guide
correspond with the course's 10 DVD sessions. To gain the most from
the series, participants should read the relevant chapter before
viewing the DVD. My hope and prayer is that through this guide] you
will not only learn a great deal, but that you will be brought to
hear and understand the living word of God more fully for yourself
Tom Wright, from the foreword
|
|