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English as a Scientific and Research Language - Debates and Discourses (Hardcover): Ramon Plo Alastrue, Carmen Perez-Llantada English as a Scientific and Research Language - Debates and Discourses (Hardcover)
Ramon Plo Alastrue, Carmen Perez-Llantada
R3,777 Discovery Miles 37 770 Ships in 12 - 17 working days

This volume examines the role of English in academic and research settings in Europe and provides recommendations on the challenges posed by the dominance of English over national languages as languages of science and research dissemination; the need for language support for academics that need to disseminate their research in English; and the effect of past and present language policies.

Digital Genres in Academic Knowledge Production and Communication - Perspectives and Practices (Hardcover): Mar ia Jos e Luz... Digital Genres in Academic Knowledge Production and Communication - Perspectives and Practices (Hardcover)
Mar ia Jos e Luz on, Carmen Perez-Llantada
R2,619 Discovery Miles 26 190 Ships in 12 - 17 working days

This book presents an overview of the wide variety of digital genres used by researchers to produce and communicate knowledge, perform new identities and evaluate research outputs. It explores the role of digital genres in the repertoires of genres used by local communities of researchers to communicate both locally and globally, both with experts and the interested public, and sheds light on the purposes for which researchers engage in digital communication and on the semiotic resources they deploy to achieve these purposes. The authors discuss the affordances of digital genres but also the challenges that they pose to researchers who engage in digital communication. The book explores what researchers can do with these genres, what meanings they can make, who they interact with, what identities they can construct and what new relations they establish, and, finally, what language(s) they deploy in carrying out all these practices.

Genre Networks - Intersemiotic Relations in Digital Science Communication (Hardcover): Carmen Perez-Llantada, Mar ia Jos e Luz... Genre Networks - Intersemiotic Relations in Digital Science Communication (Hardcover)
Carmen Perez-Llantada, Mar ia Jos e Luz on
R4,069 Discovery Miles 40 690 Ships in 12 - 17 working days

This innovative book employs genre as a fruitful lens for exploring the complexity of science communication online and the new genre assemblages formed at the interface of multiple genres in digital environments. Perez-Llantada and Luzon argue for a conceptualization of Science 2.0 that views digital genres in conjunction with other genres, accounting for the ways in which diverse Internet users choose different points of entry for accessing information on science of varied depth, views, and perspectives. Taking Swales's conceptualization of forms of genre collectivity as its point of departure, the book puts forward this new understanding of multisemiotic genre assemblages in digital science communication, considering dimensions of hypertextuality, intertextuality, and multimodality in the interdependent relations between genres. The volume draws on a range of case studies each with a distinct genre assemblage and social agenda, exploring such areas as high stakes science, open peer review, science reproducibility, citizen science, and social media networking. Offering new directions for future research on genre studies and digital science communication, Genre Networks: Intersemiotic Relations in Digital Science Communication will be of interest to scholars in these fields, as well as those working in multimodality, language and communication, and languages for academic purposes.

Scientific Discourse and the Rhetoric of Globalization - The Impact of Culture and Language (Hardcover, New): Carmen... Scientific Discourse and the Rhetoric of Globalization - The Impact of Culture and Language (Hardcover, New)
Carmen Perez-Llantada
R5,480 Discovery Miles 54 800 Ships in 12 - 17 working days

"The rhetorical practices involved with the dissemination of scientific discourse are shifting. Addressing these changes, this book places the discourse of science in an increasingly multilingual and multicultural academic area. It contests monolingual assumptions informing scientific discourse, calling attention to emerging glocal discourses that make hybrids of the standard globalized and local academic English norms. English clearly has a hegemonic role as the lingua franca of global academia; this book conducts an intercultural rhetorical and textographic analysis to compare how Anglophone and non-Anglophone academics utilise the standardized rhetorical conventions for scientific writing. It takes an academic literacies approach, providing a rhetorically and pedagogically informed discussion. It enquires into the process of linguistic and rhetorical acculturation of both monolingual and multilingual scholars, and in doing so redefines the contemporary rhetoric of science. "

Research Genres Across Languages - Multilingual Communication Online (Paperback): Carmen Perez-Llantada Research Genres Across Languages - Multilingual Communication Online (Paperback)
Carmen Perez-Llantada
R975 Discovery Miles 9 750 Ships in 12 - 17 working days

At present, Web 2.0 technologies are making traditional research genres evolve and form complex genre assemblage with other genres online. This book takes the perspective of genre analysis to provide a timely examination of professional and public communication of science. It gives an updated overview on the increasing diversification of genres for communicating scientific research today by reviewing relevant theories that contribute an understanding of genre evolution and innovation in Web 2.0. The book also offers a much-needed critical enquiry into the dynamics of languages for academic and research communication and reflects on current language-related issues such as academic Englishes, ELF lects, translanguaging, polylanguaging and the multilingualisation of science. Additionally, it complements the critical reflections with data from small-scale specialised corpora and exploratory survey research. The book also includes pedagogical orientations for teaching/training researchers in the STEMM disciplines and proposes several avenues for future enquiry into research genres across languages.

Research Genres Across Languages - Multilingual Communication Online (Hardcover): Carmen Perez-Llantada Research Genres Across Languages - Multilingual Communication Online (Hardcover)
Carmen Perez-Llantada
R2,776 Discovery Miles 27 760 Ships in 12 - 17 working days

At present, Web 2.0 technologies are making traditional research genres evolve and form complex genre assemblage with other genres online. This book takes the perspective of genre analysis to provide a timely examination of professional and public communication of science. It gives an updated overview on the increasing diversification of genres for communicating scientific research today by reviewing relevant theories that contribute an understanding of genre evolution and innovation in Web 2.0. The book also offers a much-needed critical enquiry into the dynamics of languages for academic and research communication and reflects on current language-related issues such as academic Englishes, ELF lects, translanguaging, polylanguaging and the multilingualisation of science. Additionally, it complements the critical reflections with data from small-scale specialised corpora and exploratory survey research. The book also includes pedagogical orientations for teaching/training researchers in the STEMM disciplines and proposes several avenues for future enquiry into research genres across languages.

Scientific Discourse and the Rhetoric of Globalization - The Impact of Culture and Language (Paperback, Nippod): Carmen... Scientific Discourse and the Rhetoric of Globalization - The Impact of Culture and Language (Paperback, Nippod)
Carmen Perez-Llantada
R1,590 Discovery Miles 15 900 Ships in 10 - 15 working days

The rhetorical practices involved with the dissemination of scientific discourse are shifting. Addressing these changes, this book places the discourse of science in an increasingly multilingual and multicultural academic area. It contests monolingual assumptions informing scientific discourse, calling attention to emerging glocal discourses that make hybrids of the standard globalized and local academic English norms.English clearly has a hegemonic role as the lingua franca of global academia; this book conducts an intercultural rhetorical and textographic analysis to compare how Anglophone and non-Anglophone academics utilise the standardized rhetorical conventions for scientific writing. It takes an academic literacies approach, providing a rhetorically and pedagogically informed discussion. It enquires into the process of linguistic and rhetorical acculturation of both monolingual and multilingual scholars, and in doing so redefines the contemporary rhetoric of science.

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