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Threatcasting (Paperback)
Brian David Johnson, Cyndi Coon, Natalie Vanatta
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R1,945
Discovery Miles 19 450
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Ships in 10 - 15 working days
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Impending technological advances will widen an adversary's attack
plane over the next decade. Visualizing what the future will hold,
and what new threat vectors could emerge, is a task that
traditional planning mechanisms struggle to accomplish given the
wide range of potential issues. Understanding and preparing for the
future operating environment is the basis of an analytical method
known as Threatcasting. It is a method that gives researchers a
structured way to envision and plan for risks ten years in the
future. Threatcasting uses input from social science, technical
research, cultural history, economics, trends, expert interviews,
and even a little science fiction to recognize future threats and
design potential futures. During this human-centric process,
participants brainstorm what actions can be taken to identify,
track, disrupt, mitigate, and recover from the possible threats.
Specifically, groups explore how to transform the future they
desire into reality while avoiding an undesired future. The
Threatcasting method also exposes what events could happen that
indicate the progression toward an increasingly possible threat
landscape. This book begins with an overview of the Threatcasting
method with examples and case studies to enhance the academic
foundation. Along with end-of-chapter exercises to enhance the
reader's understanding of the concepts, there is also a full
project where the reader can conduct a mock Threatcasting on the
topic of "the next biological public health crisis." The second
half of the book is designed as a practitioner's handbook. It has
three separate chapters (based on the general size of the
Threatcasting group) that walk the reader through how to apply the
knowledge from Part I to conduct an actual Threatcasting activity.
This book will be useful for a wide audience (from student to
practitioner) and will hopefully promote new dialogues across
communities and novel developments in the area.
Rooted in the author's experience as an entrepreneur and creative
professional, Thrive! The Creative's Guidebook to Professional
Tenacity helps those in creative fields acquire the skills and
tools needed to successfully market their talents and manage their
careers. Speaking directly to how creatives think about and conduct
business, the text is filled with engaging and accessible
exercises, strategies, and tips. The six units cover branding,
searching for clients, asserting the value of creative work,
pitching your talents, leveraging social and other media, managing
finances and taxes, and more. Each chapter includes business terms
creatives need to know, action tasks to prepare for the
professional work ahead, and specific guidance about how the
content can be applied in the real world. Fresh and innovative,
Thrive! The Creative's Guidebook to Professional Tenacity
understands the importance of speaking to creative professionals in
their own language, and showing them how to leverage their
outside-the-box skills to achieve professional and financial
success. The book is ideal for anyone studying or working in the
fields of art and design, or any creative endeavor.
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