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For many decades, the global business events industry operated
under the illusion that business event legacies are best measured
in terms of coffee cups and hotel rooms. Business Event Legacies:
Global industry case studies demonstrates that in fact the tourism
contribution made by business events is just the tip of a very big
legacy iceberg. The substantial legacies that business events make
to academic disciplines, industry and community go 'beyond tourism'
and are much more significant. Business Event Legacies: Global
industry case studies provides a cutting edge understanding of the
legacy in the field of business events, crucial to the future of
the industry. Through eight case studies this book will explore how
business events are a collision space for ideas, brokering new
innovations, generating trade and investment, supporting local
communities, academics, industry, and government agendas, and
driving knowledge economies. The text begins by explaining the
paradigm shift in the understanding of business event legacies, and
moves on to introduce a revolutionary six-step plan to analyse
legacy success. The proceeding case studies then illustrate how the
six-step analysis can be put into practice. Business Event
Legacies: Global industry case studies provides: * A comprehensive
range of documented business event legacies available * A global
range of case studies representing key business events destinations
including London, Sydney, Uruguay, Copenhagen, Geneva, Kuching:
Malaysia, and Jonkoping: Sweden. * Methodologies for evaluating the
legacies and impacts of business events for communities,
industries, and government. * Information/understandings crucial
for educating future business event professionals * Suggestions for
advances in business events education and a future research agenda.
Based on robust research framed by the authors' deep understanding
of business events, Business Event Legacies: Global industry case
studies is a must have text for undergraduate and postgraduate
students engaged in the business events sector, academic
researchers and practitioners, including executive and marketing
staff of convention bureaux and convention centres, as well as
professional conference organisers and destination managers.
For many decades, the global business events industry operated
under the illusion that business event legacies are best measured
in terms of coffee cups and hotel rooms. Business Event Legacies:
Global industry case studies demonstrates that in fact the tourism
contribution made by business events is just the tip of a very big
legacy iceberg. The substantial legacies that business events make
to academic disciplines, industry and community go 'beyond tourism'
and are much more significant. Business Event Legacies: Global
industry case studies provides a cutting edge understanding of the
legacy in the field of business events, crucial to the future of
the industry. Through eight case studies this book will explore how
business events are a collision space for ideas, brokering new
innovations, generating trade and investment, supporting local
communities, academics, industry, and government agendas, and
driving knowledge economies. The text begins by explaining the
paradigm shift in the understanding of business event legacies, and
moves on to introduce a revolutionary six-step plan to analyse
legacy success. The proceeding case studies then illustrate how the
six-step analysis can be put into practice. Business Event
Legacies: Global industry case studies provides: * A comprehensive
range of documented business event legacies available * A global
range of case studies representing key business events destinations
including London, Sydney, Uruguay, Copenhagen, Geneva, Kuching:
Malaysia, and Jonkoping: Sweden. * Methodologies for evaluating the
legacies and impacts of business events for communities,
industries, and government. * Information/understandings crucial
for educating future business event professionals * Suggestions for
advances in business events education and a future research agenda.
Based on robust research framed by the authors' deep understanding
of business events, Business Event Legacies: Global industry case
studies is a must have text for undergraduate and postgraduate
students engaged in the business events sector, academic
researchers and practitioners, including executive and marketing
staff of convention bureaux and convention centres, as well as
professional conference organisers and destination managers.
Over the last decade, commentaries and research on urban tourism
precincts have predominantly focused on: their role in the tourism
attractions mix; their physical and functional forms; their
economic significance; their role as a catalyst for urban renewal;
their evolution and associated development processes; and, perhaps
more broadly, their role, locality and function within the context
of urban planning. City Spaces - Tourist Places both consolidates
and develops the extant knowledge of urban tourism precincts into a
coherent research driven contemporary work. It revisits and
examines the foundational literature but, more importantly, engages
with aspects of precinct development that have previously been
either underdeveloped or received only limited consideration, such
as the psychological and socio-cultural dimensions of the precinct
experience. Written by an international team of contributors it
provides the reader with: * A comprehensive analysis of
foundational theory and cutting-edge advances in the knowledge of
the precinct phenomenon * An examination of previously
underdeveloped topics and themes based on contemporary and
ground-breaking research * Typological and theoretical frameworks
in which to locate precinct form, function and experience
Brilliantly edited to ensure theoretical continuity and coherence
City Spaces - Tourist Places is vital reading for anyone involved
in the study or planning of urban tourism precincts.
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Cultural Tourism Research Methods (Paperback)
Esther Binkhorst; Edited by Greg Richards; Contributions by Mario Castellanos Verdugo; Edited by Wil Munsters; Contributions by Jock Collins, …
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R1,310
Discovery Miles 13 100
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Ships in 12 - 17 working days
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Reprinted in paperback. The consumption of culture is one of the
most important aspects of tourism activity. Cultural tourism
includes experiencing local culture, traditions and lifestyle,
participation in arts-related activities, and visits to museums,
monuments and heritage sites. This book reviews a wide range of
qualitative and quantitative research methods applied to the field
of cultural tourism, including surveys, mystery tourist visits,
visitor tracking, grand tour narratives, collages,
researcher-created video, photo-based interviews, ethnographic and
actor-network approaches. It provides a practical guide on how to
conduct research as well as a discussion and evaluation of the
methods.
Over the last decade, commentaries and research on urban tourism
precincts have predominantly focused on: their role in the tourism
attractions mix; their physical and functional forms; their
economic significance; their role as a catalyst for urban renewal;
their evolution and associated development processes; and, perhaps
more broadly, their role, locality and function within the context
of urban planning.
City Spaces - Tourist Places both consolidates and develops the
extant knowledge of urban tourism precincts into a coherent
research driven contemporary work. It revisits and examines the
foundational literature but, more importantly, engages with aspects
of precinct development that have previously been either
underdeveloped or received only limited consideration, such as the
psychological and socio-cultural dimensions of the precinct
experience. Written by an international team of contributors it
provides the reader with:
* A comprehensive analysis of foundational theory and cutting-edge
advances in the knowledge of the precinct phenomenon
* An examination of previously underdeveloped topics and themes
based on contemporary and ground-breaking research
* Typological and theoretical frameworks in which to locate
precinct form, function and experience
Brilliantly edited to ensure theoretical continuity and coherence
City Spaces - Tourist Places is vital reading for anyone involved
in the study or planning of urban tourism precincts.
* A cutting-edge text which not only examines foundational theory
in urban studies but advances knowledge of the precinct phenomenon
by its engagement of previously underdeveloped topics
* Vital reading for anyone involved inthe study or planning of
urban tourism
* Written by an international team of expert contributors and
brilliantly edited to ensure theoretical continuity and
accessiblity
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