For courses in Sustainable Marketing or as a supplement to marketing courses that include sustainability as a focus. A lasting approach to marketing. As the engine that drives the global economy, marketing leaves an enormous footprint on the environment and society. To help readers make a lasting impression in their marketing efforts, Martin/Schouten provides the concepts behind valuable-and lucrative-sustainable marketing strategies.

The chapters in this volume have been selected from the best papers presented at the 9th Annual Consumer Culture Theory Conference held at the home of Aalto University in Finland in June 2014. The theme of the conference was Mapping Consumer Culture. The diverse interpretive research and theory represented in this volume provides the reader with intellectually stimulating opportunities to examine the intersections between a variety of theories and methods that represent the cutting edge in consumer research. These studies draw on an array of qualitative methodologies including ethnography, netnography, narrative and visual analysis, phenomenology, and semiotics. The substantive topics represent crucial issues for our times including understanding and navigating cultural diversity and cultural perspectives on co-creating market value.

Fourteenth Century England has quickly established for itself a deserved reputation for its scope and scholarship and for admirably filling a gap in the publication of medieval studies. HISTORY The new research here covers a number of aspects of the politics and culture of fourteenth-century England, including religious culture and institutions as illustrated in the cult of Thomas of Lancaster, preaching to women in thelater fourteenth century, and in the Church's response to a royal fundraising campaign. There are detailed examinations of prominent and less prominent individuals - Bishop Thomas Hatfield, Agnes Maltravers, and Lord Thomas Despenser - together with investigations of broader policy issues, particularly the dispensation of justice in the reign of Richard II. Finally, the intersection of environmental, political, and economic issues is approached from two very different perspectives, the development of royal landscapes and of the late medieval coal industry. Contributors: JOHN T. MCQUILLEN, AMANDA RICHARDSON, A. K. MCHARDY, CHRISTIAN D. LIDDY, J.S. BOTHWELL, BETH ALLISON BARR, DIANE MARTIN, HELEN LACEY, JOHN LELAND, MARTYN LAWRENCE, ULRIKE GRASSNICK, MARK ARVANIGIAN J.S. HAMILTON is Professor and Chair of History at Baylor University.

When Julie finds out that she has to shoot a short film for one of her college classes she freaks out. She knows pretty much nothing about making a movie and doesn't know what she is going to do until her friend Ivy comes to her aid. Ivy's boyfriend is a film student and says that he will help her with her film project as long as she is willing to do a horror film. Julie agrees and after getting a cast and crew together they head out of town to film the movie at a classmate's house. What they don't know is that the house is supposedly haunted, and before long members of the cast and crew start dying at the hands of a mysterious killer who enjoys dispatching his victims in a variety of painful and horrible ways. It the brutal murderer a ghost, some deranged lunatic, or is he part of something a lot more sinister? As the dead bodies begin piling up it becomes clear that Julie's first film may also be her last... If you are a fan of the classic slasher flicks from the 1980's then this book is for you

With each passing decade the U.S. political scene has become more polarized, and most recently the economy has stalled. The author explains the philosophical difference between the Left and the Right, why the economy is where it is, and how to get it moving again. She also explains Left vs. Right political positions on many other issues, while offering her opinions. Some readers will find the book a good resource of useful information. Others may be shocked by the evidence and conclusions. But every reader should benefit in some way.

A heart wrenching true story. Donna met and fell in love with HIM at the age of 17 years old little did she know that the next 22 years of her life would lead her through some of the most abusive situations she could have ever dreamt of. Fighting to change a man she thought loved her, dragged her deeper and deeper into a life of fear and entrapment with little hope of escape. With two beautiful daughters to take care of how difficult was it going to be to keep them safe from this man she had began to realize would never change.... no matter what promise he made. But as long as he was having affairs with other women .. and his relationships were going well Donna and her girls were safe. Her fight to freedom takes many roads and faces many different hurdles and god only knows if she can survive long enough to become the free person she dreams about being. One day she hopes to sleep peacefully and fear no more.