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Winner of the 2023 Association for the Study of Food and Society
Book Prize for Edited Volume Image by image and hashtag by hashtag,
Instagram has redefined the ways we relate to food. Emily J. H.
Contois and Zenia Kish edit contributions that explore the
massively popular social media platform as a space for
self-identification, influence, transformation, and resistance.
Artists and journalists join a wide range of scholars to look at
food’s connection to Instagram from vantage points as diverse as
Hong Kong’s camera-centric foodie culture, the platform’s long
history with feminist eateries, and the photography of
Australia’s livestock producers. What emerges is a portrait of an
arena where people do more than build identities and influence.
Users negotiate cultural, social, and economic practices in a place
that, for all its democratic potential, reinforces entrenched
dynamics of power. Interdisciplinary in approach and transnational
in scope, Food Instagram offers general readers and experts alike
new perspectives on an important social media space and its impact
on a fundamental area of our lives. Contributors: Laurence Allard,
Joceline Andersen, Emily Buddle, Robin Caldwell, Emily J. H.
Contois, Sarah E. Cramer, Gaby David, Deborah A. Harris, KC
Hysmith, Alex Ketchum, Katherine Kirkwood, Zenia Kish, Stinne
Gunder Strøm Krogager, Jonathan Leer, Yue-Chiu Bonni Leung,
Yi-Chieh Jessica Lin, Michael Z. Newman, Tsugumi Okabe, Rachel
Phillips, Sarah Garcia Santamaria, Tara J. Schuwerk, Sarah E.
Tracy, Emily Truman, Dawn Woolley, and Zara Worth
Image by image and hashtag by hashtag, Instagram has redefined the
ways we relate to food. Emily J. H. Contois and Zenia Kish edit
contributions that explore the massively popular social media
platform as a space for self-identification, influence,
transformation, and resistance. Artists and journalists join a wide
range of scholars to look at food's connection to Instagram from
vantage points as diverse as Hong Kong's camera-centric foodie
culture, the platform's long history with feminist eateries, and
the photography of Australia's livestock producers. What emerges is
a portrait of an arena where people do more than build identities
and influence. Users negotiate cultural, social, and economic
practices in a place that, for all its democratic potential,
reinforces entrenched dynamics of power. Interdisciplinary in
approach and transnational in scope, Food Instagram offers general
readers and experts alike new perspectives on an important social
media space and its impact on a fundamental area of our lives.
Contributors: Laurence Allard, Joceline Andersen, Emily Buddle,
Robin Caldwell, Emily J. H. Contois, Sarah E. Cramer, Gaby David,
Deborah A. Harris, KC Hysmith, Alex Ketchum, Katherine Kirkwood,
Zenia Kish, Stinne Gunder Strom Krogager, Jonathan Leer, Yue-Chiu
Bonni Leung, Yi-Chieh Jessica Lin, Michael Z. Newman, Tsugumi
Okabe, Rachel Phillips, Sarah Garcia Santamaria, Tara J. Schuwerk,
Sarah E. Tracy, Emily Truman, Dawn Woolley, and Zara Worth
The phrase "dude food" likely brings to mind a range of images:
burgers stacked impossibly high with an assortment of toppings that
were themselves once considered a meal; crazed sports fans
demolishing plates of radioactively hot wings; barbecued or
bacon-wrapped . . . anything. But there is much more to the
phenomenon of dude food than what's on the plate. Emily J.H.
Contois's provocative book begins with the dude himself - a man who
retains a degree of masculine privilege but doesn't meet
traditional standards of economic and social success or manly
self-control. In the Great Recession's aftermath, dude masculinity
collided with food producers and marketers desperate to find new
customers. The result was a wave of new diet sodas and yogurts
marketed with dude-friendly stereotypes, a transformation of food
media, and weight loss programs just for guys. In a work brimming
with fresh insights about contemporary American food media and
culture, Contois shows how the gendered world of food production
and consumption has influenced the way we eat and how food itself
is central to the contest over our identities.
The phrase "dude food" likely brings to mind a range of images:
burgers stacked impossibly high with an assortment of toppings that
were themselves once considered a meal; crazed sports fans
demolishing plates of radioactively hot wings; barbecued or
bacon-wrapped . . . anything. But there is much more to the
phenomenon of dude food than what's on the plate. Emily J. H.
Contois's provocative book begins with the dude himself - a man who
retains a degree of masculine privilege but doesn't meet
traditional standards of economic and social success or manly
self-control. In the Great Recession's aftermath, dude masculinity
collided with food producers and marketers desperate to find new
customers. The result was a wave of new diet sodas and yogurts
marketed with dude-friendly stereotypes, a transformation of food
media, and weight loss programs just for guys. In a work brimming
with fresh insights about contemporary American food media and
culture, Contois shows how the gendered world of food production
and consumption has influenced the way we eat and how food itself
is central to the contest over our identities.
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