First published in 1998. No other issue has divided the feminist movement in the past two decades quite like pornography. By providing the first book to engage in an empirical investigation of the pornography industry itself, the authors--each grounded in the radical feminist anti-pornography movement--move beyond the rhetorical bomb-tossing of an often polarized debate. The authors engage in a systematic examination of the politics, production, content, and consumption of contemporary mass-market heterosexual pornography, thereby contributing to a fuller understanding of pornography's role in the cultural construction of gender, racial and sexual identities, and relations. They begin with an overview of the social and political history of the feminist anti-pornography movement and the debate over pornography within feminism. Then they address the various rhetorical dodges--definitional, legal, and causal--used to distort the fact that institutionalized pornography helps maintain the sexual and social oppression of women within a patriarchal system. Exploring the beginnings of the commercial pornography industry, the book focuses in part on the history of Playboy magazine. It also analyzes the content of contemporary mass-market videos. Dines, Jensen, and Russo argue that the sexual ideology of patriarchy eroticizes domination and submission, with pornography playing a significant role in how these values are mediated and normalized in American society. They discuss the effects of pornography on the lives of those who use it and those against whom it is used. In so doing, the authors hope to contribute to creating a world in which sex is not a site of oppression but of liberation.

This provocative new edition examines the mass media as economic and cultural institutions that shape our social identities, particularly regarding gender, race and class. A comprehensive introductory section outlines the book's integrated approach to media studies, which incorporates three distinct but related areas of investigation: the political economy of production, textual analysis and audience response. Incisive analyses of mass media - the Internet, television sitcoms, advertising and more - engage students in critical mass media scholarship.

Astonishingly, the average age of first viewing porn is now 11.5 years for boys, and with the advent of the Internet, it's no surprise that young people are consuming more porn than ever. And, as Gail Dines shows, today's porn is strikingly different from yesterday's "Playboy." As porn culture has become absorbed into pop culture, a new wave of entrepreneurs are creating porn that is even more hard-core, violent, sexist, and racist. Proving that porn desensitizes and actually limits our sexual freedom, Dines argues its omnipresence is a public health concern we can no longer ignore.