|
Showing 1 - 2 of
2 matches in All Departments
Journal Publishing is a comprehensive professional guide, catering not only to those new to the area, but also to the most experienced journal publisher and editor/academic. Based on, and extending, the highly successful Journal Publishing: Principles and Practice (now out of print), this book covers all aspects of journal production, from editing, design, marketing and list management to electronic publication. An indispensable appendix makes available addresses of publishers' and editors' associations; provides a glossary of terms and acronyms, and a bibliography.
Journal publishing involves such a variety of disciplines and types
and levels of expertise, that a comprehensive professional guide is
essential. Journal Publishing not only covers the questions those
new to the business will need to ask, but also addresses the
implications of new production and publication technologies which
will be useful to even the most experienced journal publisher and
editor/academic. Based on, and extending, the highly successful
Journal Publishing: Principles and Practice (1987), this book
covers all aspects of journal production, from editing, design,
marketing and list management to electronic publication. An
appendix covers tendering for journals; includes addresses of
publishers' and editors' associations; provides a glossary of terms
and acronyms, and a bibliography - making the book an indispensable
desk-reference for all academic journal editors, contributors and
publishers.
|
You may like...
Loot
Nadine Gordimer
Paperback
(2)
R205
R168
Discovery Miles 1 680
|