Routledge Handbook of Descriptive Rhetorical Studies and World Languages offers a useful collection of papers that present rhetorical analysis of the discoursal practice in different cultural settings. Covering issues from America to Europe and Asia, and topics from politics to media, education to science, agriculture to literature and so on, the handbook offers something to everyone interested in knowing how language works to guide listeners' interpretations, alter their perceptions and shape their worldviews. The outcome will be a huge number of publications describing the rhetorical conventions and innovations in many walks of life in the global setting. Eventually, a body of knowledge and theory about rhetoric will be formed as a result of increasingly pervasive descriptive rhetorical studies around the globe. The end result is a knowledge database, a solid foundation for rhetorical studies to become an essential discipline in arts and humanities from which to develop formidable theory and applications in areas such as linguistics, literature, history, cultural studies, political science, and sociology. This handbook will be crucial for students and researchers in areas such as literature and linguistics, communication studies, political science, and arts and humanities in general. This book will also be useful to social science, educational, business, law, science and engineering departments, due to its coverage of rhetoric in a multidisciplinary and multilingual context.

This book examines communication processes that occur among people, groups, organizations and societies when they interact with culturally different entities. It conveys basic principles in a "foundations" section, applied variables in an "applications" section and possible developments in a "speculations" section. A unique feature of this book is that it focuses on cross-cultural communication as a phenomena with relevance in domestic and international settings. Interaction among people from varied world cultures is recognized as having parallels with interaction among people from varied subcultures (representative of the aforementioned world cultures) within the United States. The author's work with various cross-cultural ventures have taken him outside of the United States on over 55 trips to all the continents except Antarctica. Most notable in that regard has been his work with the U.S. Air Force in China, in Cambodia as a Fulbright Scholar and at the East-West Center in Hawaii as a visiting scholar.