|
Showing 1 - 4 of
4 matches in All Departments
Discover how Brooks Running Company CEO Jim Weber transformed a
failing business into a billion-dollar brand in the
ultracompetitive global running market. Running with Purpose is a
leadership memoir with insights, inspirational stories, and
tangible takeaways for current and aspiring leaders, entrepreneurs,
and the 150+ million runners worldwide and those in the broader
running community who continually invest in themselves. This
leadership memoir starts with Jim Weber's seventh-grade dream to
run a successful company that delivered something people
passionately valued. Fast forward to 2001, Jim became the CEO of
Brooks and, as the struggling brand's fourth CEO in two years, he
faced strong headwinds. A lifelong competitor, Jim devised a
one-page strategy that he believed would not only save the company
but would also lay the foundation for Brooks to become a leading
brand in the athletic, fitness, and outdoor categories. To succeed,
he had to get his team to first believe it was possible and then
employ the conviction, fortitude, and constancy of purpose to
outperform larger brands. Brooks' success was validated when Warren
Buffett made it a standalone Berkshire Hathaway subsidiary in 2012.
In the pages of Running with Purpose, you will find: Brooks' bold
strategy and unique brand positioning that fueled its move from the
back of the pack to lead. The key to building a purpose-driven
brand that is oriented around customer obsession, building trust,
competing with heart, and having fun along the way. The six clear
leadership lessons Jim has learned along his path and applies at
Brooks to develop staff into authentic leaders. How Berkshire
Hathaway's support and influence provided a tailwind for Brooks'
business and brand to surge. An inside look at the ups and downs of
Jim's personal journey, which led to his conviction that life is
too short not to enjoy what you do and the people by your side.
It would be tough to imagine a world without heroes, yet sometimes
that are hard to find. In Real American Heroes, you'll find
everyone from Mary Kay Ash and Gladys Knight to Zig Ziglar and
Reggie White and find out how they turned tragedies to triumphs and
setbacks into success. Need a little inspiration for the daily
grind? Look no further than Real American Heroes!
|
You may like...
The Break Line
James Brabazon
Paperback
(1)
R310
R245
Discovery Miles 2 450
Red Mist
Ant Middleton
Paperback
R395
R312
Discovery Miles 3 120
Modern Romance
Aziz Ansari
Paperback
(3)
R334
R274
Discovery Miles 2 740
|
Email address subscribed successfully.
A activation email has been sent to you.
Please click the link in that email to activate your subscription.