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Marketing Communication - Level 3 (Paperback): K. Gerber, N. Bothma Marketing Communication - Level 3 (Paperback)
K. Gerber, N. Bothma
R529 Discovery Miles 5 290 Ships in 5 - 10 working days

The FET College series is designed to meet the needs of students and lecturers of the National Certificate Vocational.

Marketing Communication - Level 4 (Paperback): N. du Plessis, K. Gerber Marketing Communication - Level 4 (Paperback)
N. du Plessis, K. Gerber
R548 Discovery Miles 5 480 Ships in 5 - 10 working days
Engineering Systems - Level 2 (Paperback): A. Abrahams, K. Gerber, L. Keating, M.Y. Masoet, A. du Preez, S. Strumpher Engineering Systems - Level 2 (Paperback)
A. Abrahams, K. Gerber, L. Keating, M.Y. Masoet, A. du Preez, …
R549 Discovery Miles 5 490 Ships in 5 - 10 working days
Consumer behaviour: FET level 3: Textbook (Paperback): K. Gerber, N. Bothma Consumer behaviour: FET level 3: Textbook (Paperback)
K. Gerber, N. Bothma
R529 Discovery Miles 5 290 Ships in 5 - 10 working days
Adaptive Command and Control of Theater Air Power (Paperback): David K Gerber Adaptive Command and Control of Theater Air Power (Paperback)
David K Gerber
R528 Discovery Miles 5 280 Ships in 18 - 22 working days

The Air Force doctrinally advocates centralized command and control with decentralized execution as the best means to concentrate force on any facet of an enemy's power. Although there are historical examples of effective command and control that has been less centralized, Air Force views decentralization as the cause of inefficient and suboptimal use of air power. Trends in modern business, government, economics, science, and computer and communications systems suggest that it is appropriate to develop predominantly decentralized command and control methods to enhance the current doctrine. This study constructs a decentralized vision of command and control which, together with current centralized methods, provides theater air commanders with a full spectrum of options. Two broad-based tools assist the development of the expanded spectrum of command and control options. First, this study develops a conceptual framework describes eight interconnected subject areas to consider in describing a command and control system. Second, this study describes the new science of complexity theory which provides interdisciplinary viewpoints to assess and enhance the adaptability and responsiveness of command and control.

Adaptive Command and Control of Theater Airpower (Paperback): David K Gerber Adaptive Command and Control of Theater Airpower (Paperback)
David K Gerber
R483 Discovery Miles 4 830 Ships in 18 - 22 working days

The Air Force doctrinally advocates centralized command and control (C2) with decentralized execution as the best means to concentrate force on any facet of an enemy's power. Although there are historical examples of effective command and control that have been less centralized, the USAF views decentralization as the cause of inefficient and suboptimal use of airpower. Trends in modern business, government, economics, science, and computer and communications systems suggest that it is appropriate to develop predominantly decentralized C2 methods to enhance the current doctrine. Two broad-based tools assist the development of the expanded spectrum of C2 options. First, this study develops a conceptual framework and describes eight interconnected subject areas to consider in describing a C2 system. Second, the author also describes the new science of complexity theory that provides interdisciplinary viewpoints to assess and enhance the adaptability and responsiveness of command and control. Juxtaposing the conceptual framework and complexity theory shows numerous intuitive connections between the two tools. By using the conceptual framework, this study describes the current archetype of centralized command and control through an organization built around a theater air operations center. Then, using complexity theory and other related sources, the study constructs a pre-dominantly decentralized C2 system characterized by a networked hierarchical organization. Other aspects of the decentralized system include the use of mission orders and requests, unified lines of combat command below the theater air component commander, different approaches to training, doctrine, and education, and decentralized planning, execution, and combat assessment networks. Using complexity theory, this study combines the adaptability and responsiveness of complex systems with the directed purpose of a theater campaign.

Adaptive Command and Control of Theater Airpower (Paperback): David K Gerber Adaptive Command and Control of Theater Airpower (Paperback)
David K Gerber
R483 Discovery Miles 4 830 Ships in 18 - 22 working days

he Air Force doctrinally advocates centralized command and control (C2) with decentralized execution as the best means to concentrate force on any facet of an enemy's power. Although there are historical examples of effective command and control that have been less centralized, the USAF views decentralization as the cause of inefficient and suboptimal use of airpower. Trends in modern business, government, economics, science, and computer and communications systems suggest that it is appropriate to develop predominantly decentralized C2 methods to enhance the current doctrine. Two broad-based tools assist the development of the expanded spectrum of C2 options. First, this study develops a conceptual framework and describes eight interconnected subject areas to consider in describing a C2 system. Second, the author also describes the new science of complexity theory that provides interdisciplinary viewpoints to assess and enhance the adaptability and responsiveness of command and control.

Daily Home Health Care Journal (Paperback): Janice K. Gerber Daily Home Health Care Journal (Paperback)
Janice K. Gerber
R439 Discovery Miles 4 390 Ships in 18 - 22 working days
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