In a world moving towards services, driving service productivity is a central challenge for leaders and members of all types of organisations: for service businesses there is a clear need to be "productive", but it is far less clear what this exactly means. In this book, we invite you on a journey that explores the ways, tools and options for driving service productivity. We take an innovator's perspectives and look at the tricky challenge of service productivity as a landscape of options for designing the future of services. Case examples, from the airport, hotel, healthcare, and professional service industry, offer insights in the methods used and approaches taken in business practice. Research results provide food for thought and valuable advice on the path towards superior service productivity. Throughout the book we also listen to the views and advices of interviewed experts from academia as well as business practice on how to drive service productivity. A forecast on how service productivity and service innovation might evolve in the future provides us - and hopefully you as a reader - with the necessary food for thought to develop our own understanding of driving service productivity in different business settings. Overall, this book is not a traditional "academic product" that summarises the views of a few, but a co-created offering that profited enormously from the contributions of so many.

" ... Hier wird ein theoriegeleitetes und dennoch spannendes Lehrbuch vorgelegt, das das Veranderungspotential der Informations- und Kommunikationstechnik fur die Struktur und fur das Management der Unternehmen umfassend darlegt. In hohem Masse auch fur Praktiker lesenswert..." Frankfurter Allgemeine Zeitung Die 5. Aufl. wurde aktualisiert. Insbesondere wurden die zahlreichen Praxisbeispiele in allen Kapiteln uberarbeitet.

Open labs provide spaces for interaction across organizational boundaries. They create a huge potential to advance innovation processes. Making use of this potential, however, is not an easy task. It requires diligence, sophistication and perseverance from everyone involved in the implementation and the management of the lab. This book brings together contributions from leading experts in engineering, design, strategy, foresight and marketing research as well as policy makers and practitioners from an open lab. It explores from different perspectives how open labs can be used to facilitate innovation and what needs to be done to make the operation of an open lab successful. The topics addressed in the book include: interaction patterns and mediation in open labs, innovation technology, resource management, ecosystem and platform design, cultural translation, productivity, multi-channel communication, and more. The first part of the book is dedicated to the study of JOSEPHS (R), an open lab in Germany. It gives insight in the practical challenges of running an open lab and its role in the local business ecosystem. The other parts of the book discuss the phenomenon of open labs in general and its significance in different contexts all around the world.

In a world moving towards services, driving service productivity is a central challenge for leaders and members of all types of organisations: for service businesses there is a clear need to be "productive", but it is far less clear what this exactly means. In this book, we invite you on a journey that explores the ways, tools and options for driving service productivity. We take an innovator's perspectives and look at the tricky challenge of service productivity as a landscape of options for designing the future of services. Case examples, from the airport, hotel, healthcare, and professional service industry, offer insights in the methods used and approaches taken in business practice. Research results provide food for thought and valuable advice on the path towards superior service productivity. Throughout the book we also listen to the views and advices of interviewed experts from academia as well as business practice on how to drive service productivity. A forecast on how service productivity and service innovation might evolve in the future provides us - and hopefully you as a reader - with the necessary food for thought to develop our own understanding of driving service productivity in different business settings. Overall, this book is not a traditional "academic product" that summarises the views of a few, but a co-created offering that profited enormously from the contributions of so many.

Als erstes Werk leistet dieses Buch einen Bruckenschlag zwischen Kommunikations- und Innovationsmanagement. Zukunftsweisende Innovations-Konzepte werden ebenso vorgestellt wie der State of the art der Innovationskommunikation. Fallstudien namhafter Unternehmen, theoretische Perspektiven aus Sicht der Wirtschafts- und Kommunikationswissenschaften sowie empirische Ergebnisse der ersten deutschen Studie zur Rolle von Kommunikation als Erfolgsfaktor im Innovationsmanagement vermitteln einen umfassenden Einblick."

" ... Hier wird ein theoriegeleitetes und dennoch spannendes Lehrbuch vorgelegt, das das Veranderungspotential der Informations- und Kommunikationstechnik fur die Struktur und fur das Management der Unternehmen umfassend darlegt. In hohem Masse auch fur Praktiker lesenswert..." Frankfurter Allgemeine Zeitung Die 5. Aufl. wurde aktualisiert. Insbesondere wurden die zahlreichen Praxisbeispiele in allen Kapiteln uberarbeitet.

Ausgehend von den Potenzialen neuer Formen der Visualisierung analysiert Kathrin M. Moslein die Rolle des Bildes fur organisatorische Wandlungsprozesse und fur das Management verteilten Wissens."