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So you've just come up with a new ad campaign. Love the spots Too bad no one will ever see them-even worse-too bad no one cares Why is it that so much of that stuff we immediately recognize as "advertising" is so bad? It's not just bad-well-it sucks. The reason: even though it's 2010, most ad agencies and the practitioners who run them are still doing things the same way as Don Draper and the guys from Sterling Cooper on Mad Men, the hit AMC series that depicts Madison Avenue in the '60s. The problem today? Gone are the chain-smoking, bourbon-slugging, secretary-assaulting "ad men" of the '60s. Newspapers and radio are dying. Commercial TV is losing its audience to subscription-based content. Today's consumer of advertising content is mobile, prepared to DVR through commercials, and watch content on their terms online, on a hand-held device, or a Smartphone. In Pay No Attention to that Man behind the Curtain, Patrick Griffin and Kevin Flynn dissect mass media advertising at an historic crossroads and explain what no longer works. Through real-world examples and biting humor, they show how to market in ways that are both creative and smart.
The true story of a teenage killer and the silence of a small New
England town.
""102 Minutes" does for the September 11 catastrophe what Walter
Lord did for the Titanic in his masterpiece, "A Night to Remember"
. . . Searing, poignant, and utterly compelling." Hailed upon its hardcover publication as an instant classic, the critically acclaimed "New York Times" bestseller "102 Minutes" is now available in a revised edition timed to honor the tenth anniversary of the attacks of September 11, 2001. At 8:46 a.m. that morning, fourteen thouosand people were inside the World Trade Center just starting their workdays, but over the next 102 minutes, each would become part of a drama for the ages. Of the millions of words written about this wrenching day, most were told from the outside looking in. "New York Times" reporters Jim Dwyer and Kevin Flynn draw on hundreds of interviews with rescuers and survivors, thousands of pages of oral histories, and countless phone, e-mail, and emergency radio transcripts to tell the story of September 11 from the inside looking out. Dwyer and Flynn have woven an epic and unforgettable account of the struggle, determination, and grace of the ordinary men and women who made 102 minutes count as never before.
Their friendship would kill her... INCLUDES PHOTOS
So you've just come up with a new ad campaign. Love the spots Too bad no one will ever see them-even worse-too bad no one cares Why is it that so much of that stuff we immediately recognize as "advertising" is so bad? It's not just bad-well-it sucks. The reason: even though it's 2010, most ad agencies and the practitioners who run them are still doing things the same way as Don Draper and the guys from Sterling Cooper on Mad Men, the hit AMC series that depicts Madison Avenue in the '60s. The problem today? Gone are the chain-smoking, bourbon-slugging, secretary-assaulting "ad men" of the '60s. Newspapers and radio are dying. Commercial TV is losing its audience to subscription-based content. Today's consumer of advertising content is mobile, prepared to DVR through commercials, and watch content on their terms online, on a hand-held device, or a Smartphone. In Pay No Attention to that Man behind the Curtain, Patrick Griffin and Kevin Flynn dissect mass media advertising at an historic crossroads and explain what no longer works. Through real-world examples and biting humor, they show how to market in ways that are both creative and smart.
________________________________________ The only book on 9/11 to focus solely on the remarkable testimony of those inside the Twin Towers during the attacks. At 8.46 am on September 11, 2001, 14,000 people were inside the Twin Towers in New York - reading emails, making calls, eating croissants... over the next 102 minutes each would become part of the most infamous and deadly terrorist attack in history, one truly witnessed only by the people who lived through it - until now. Of the millions of words written about that unforgettable day when Al Qaeda attacked the western world, most have been from outsiders. New York Times reporters Jim Dwyer and Kevin Flynn have taken the more revealing approach - using real-life testimonies to report solely from the perspective of those inside the towers. 102 Minutes is the epic account of ordinary men and women whose lives were changed forever in this kamikaze act of terrorism. This unique book about unique people, includes incredible stories of bravery, courage and overcoming unbelievable odds. Immortalised in this non-fiction masterpiece are the construction manager and his colleagues who pried open the doors and saved dozens of people in the north tower; the police officer who was a few blocks away, filing his retirement papers, but grabbed his badge and sprinted to the buildings; the window washer stuck in a lift fifty floors up who used a squeegee to escape; and the secretaries who led an elderly man down eighty-nine flights of stairs. Chance encounters, moments of grace, a shout across an office shaped these minutes, marking the border between fear and solace, staking the boundary between life and death. Crossing a bridge of voices to go inside the infernos, seeing cataclysm and herosim one person at a time, Dwyer and Flynn tell the affecting, authoritative saga of the men and women - the 12,000 who escaped and the 2,749 who perished at Ground Zero on September 11th 2001 - as they made 102 minutes count as never before.
Attorney Seth Bader and his wife, Vicki, moved to New Hampshire in 1992. Three tumultuous years later, their marriage ended and left Vicki a broken woman, driven to the edge as Seth seduced their teenage son Joey into a violent plot to kill her in cold blood. What followed was one of the most bizarre and harrowing crime stories in New Hampshire history.
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