Welcome to Loot.co.za!
Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
|
Your cart is empty |
|||
Showing 1 - 3 of 3 matches in All Departments
"We are at the end of the male market as we knew it. In this
brilliant new book, major trends--critical for businesses marketing
to men--are revealed. A new vision of what it means to be male is
exposed."--Sergio Zyman, author of "The End of Marketing As We Know
It "and, most recently, "Renovate Before You Innovate" "There is a
change going on in how masculinity is defined. "The Future of Men"
will be critical for anyone who needs to understand the trends that
are shaping the new man."--Lothar Reiff, Creative Director, Hugo
Boss Praise for "Next":
From the world-renowned trendspotting duo who has predicted everything from metrosexuality to the growth of global brands comes a new, enlightening look at the future. Based on intensive research and interviews as well as the authors' real-world and business experience in locations across the globe, this book yields surprising conclusions about everything from work (the end of permanent full-time employment) to sex (disappearing gender boundaries) to business (the emergence of true one-to-one marketing and the birth of 'Chindia'). It is essential reading for managers, marketers, and just about everyone else.
|
You may like...
Samurai Sword Murder - The Morne Harmse…
Nicole Engelbrecht
Paperback
|