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In 1938: Modern Britain, Michael John Law demonstrates that our
understanding of life in Britain just before the Second World War
has been overshadowed by its dramatic political events. 1938 was
the last year of normality, and Law shows through a series of case
studies that in many ways life in that year was far more modern
than might have been thought. By considering topics as diverse as
the opening of a new type of pub, the launch of several new
magazines, the emergence of push-button radios and large screen
televisions sets, and the building of a huge office block, he
reveals a Britain, both modern and intrigued by its own modernity,
that was stopped in its tracks by war and the austerity that
followed. For some, life in Britain was as consumerist, secular,
Americanized and modern as it would become for many in the late
1950s and early 1960s. Presenting a fresh perspective on an
important year in British social history, illuminated by six
engaging case studies, this is a key study for students and
scholars of 20th-century Britain.
The 1950s and 1960s were a transformative period in Britain, and an
important part of this was how Britons' lives were changed when
they began flying abroad for their holidays. In A World Away
Michael John Law investigates how something that previously only
the rich could afford became available to working-class
holidaymakers. A World Away moves beyond the big players in the
tourist industry and technical accounts of the airplanes used by
tour operators to tell the histories of the people who were there,
both tourists and tour guides, using their personal testimonies.
Until now there has been uncertainty about the identity of these
new tourists: some feared they were working-class intruders who
might invade the pristine destinations favoured by the elite;
others claimed that most were from the middle class. Using new data
derived from flight accident investigations, Law explains the
complex origins of these new flyers. In British society this
unprecedented mobility could not go unpunished, and the new
tourists were lampooned in books and newspapers aimed at the middle
classes. Law shows how popular culture, movies, and music
influenced the decision to travel, and what actually happened when
these new holidaymakers went abroad. Law investigates the package
tour industry from its mid-century origins through its inherent
weaknesses, governmental interference, and unforeseen world events
that contributed to its partial failure in the early 1970s. A World
Away provides the definitive account of this important change in
postwar British society.
This is the first book to examine the cultural phenomenon of the
roadhouse in mid 20th-century Britain and its impact on British
leisure. The term 'roadhouse' was used in varied ways in the 1930s,
from small roadside tearooms to enormous establishments on the
outskirts of major cities. These roadhouses were an important
component in the transformation of leisure in the 1930s and beyond,
reflecting the increased levels of social and physical mobility
brought about by new technologies, suburbanisation and the
influence of American culture. Roadhouses attracted wealthy
Londoners excited by the prospect of a high-speed run into the
countryside. During the day, they offered family activities such as
tennis, archery, horse riding and swimming. At night, they provided
all the fun of the West End with dancing, classy restaurants,
cabaret, swimsuit parades and dance demonstrations, subverting the
licensing laws to provide all-night drinking. Rumours abounded of
prostitution and transgressive behaviour in the car park.
Roadhouses formed part of an imaginary America in suburban Britain
that was promoted by the popularity of American movies, music and
fiction, providing a pastiche of the American country club. While
much work has been done on the Soho nightclubs of the 1930s, the
roadhouse has been largely ignored. Michael John Law and David
Gutzke fill this gap in the literature by providing a comprehensive
analysis of the roadhouse's cultural meaning, demonstrating how its
Americanisation was interpreted for British consumers. This
original and engaging study will be fascinating reading for all
scholars of 20th-century British cultural history.
In the decade of economic expansion following the Second World War,
many ordinary Americans travelled abroad for the first time. Those
who visited Britain were surprised to find that the people they
encountered were not the aristocrats or working-class ciphers they
knew from Hollywood movies. Britons' views of Americans were
likewise informed by films and by encounters with the American
military during the war. Based on over thirty personal accounts of
Americans travelling to Britain in the 1950s, Not Like Home
examines how direct contact influenced the relationships between
these two groups and their attitudes towards each other. Michael
John Law explains that prejudice on both sides was replaced by the
realities of direct encounters. Painting an evocative portrait of
Britain in the 1950s as seen through the eyes of outsiders, Law
depicts the characteristics and practices of these American
visitors and compares them to their caricatures in British
newspapers and magazines. Going to Britain was a transformative
experience for most American visitors, providing a link to a shared
history and culture. In turn, their arrival influenced British life
by providing a reality check on Hollywood's portrayal of American
life and through their demands for higher standards in Britain's
hotels, restaurants, and trains. Through an engaging narrative
incorporating unpublished reports of American visits to Britain,
Not Like Home describes the exciting and sometimes confounding
mid-century encounters between two very different cultures.
This is the first book to examine the cultural phenomenon of the
roadhouse in mid 20th-century Britain and its impact on British
leisure. The term 'roadhouse' was used in varied ways in the 1930s,
from small roadside tearooms to enormous establishments on the
outskirts of major cities. These roadhouses were an important
component in the transformation of leisure in the 1930s and beyond,
reflecting the increased levels of social and physical mobility
brought about by new technologies, suburbanisation and the
influence of American culture. Roadhouses attracted wealthy
Londoners excited by the prospect of a high-speed run into the
countryside. During the day, they offered family activities such as
tennis, archery, horse riding and swimming. At night, they provided
all the fun of the West End with dancing, classy restaurants,
cabaret, swimsuit parades and dance demonstrations, subverting the
licensing laws to provide all-night drinking. Rumours abounded of
prostitution and transgressive behaviour in the car park.
Roadhouses formed part of an imaginary America in suburban Britain
that was promoted by the popularity of American movies, music and
fiction, providing a pastiche of the American country club. While
much work has been done on the Soho nightclubs of the 1930s, the
roadhouse has been largely ignored. Michael John Law and David
Gutzke fill this gap in the literature by providing a comprehensive
analysis of the roadhouse's cultural meaning, demonstrating how its
Americanisation was interpreted for British consumers. This
original and engaging study will be fascinating reading for all
scholars of 20th-century British cultural history.
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