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New Leadership Communication—Inspire Your Horizon (1st ed. 2023): Nicole Pfeffermann, Monika Schaller New Leadership Communication—Inspire Your Horizon (1st ed. 2023)
Nicole Pfeffermann, Monika Schaller
R2,971 Discovery Miles 29 710 Ships in 10 - 15 working days

This new book aims at inspiring managers and passionate, influential (new) leaders to re-think how to address communication markets, challenge the way how to orchestrate communication instruments, find new ways to communicate the New, and cultivate a positive communication culture. Leadership communication is a critical success factor of senior management teams and (new) leaders (game changer, pioneers) in the digital and human age to better interact and connect with others; drive innovation and adoption processes; and empower young minds with joy, abundance, and wisdom. In the classical view, leadership communication is part of management communication which means leaders primarily use instruments focusing on teams, presentations, and negotiations. In the modern view, however, new leadership communication also encompasses social media and innovation communication. It dives deeper into ground rules for effective leadership communication and key themes, such as virtual communication, innovation and leadership, and communication model innovation. Be the inspiration! Become a new leader and shape the world.

New Leadership in Strategy and Communication - Shifting Perspective on Innovation, Leadership, and System Design (Paperback,... New Leadership in Strategy and Communication - Shifting Perspective on Innovation, Leadership, and System Design (Paperback, 1st ed. 2020)
Nicole Pfeffermann
R3,007 Discovery Miles 30 070 Ships in 10 - 15 working days

This contributed volume provides new approaches, fresh ideas, valuable insights, and latest research in leadership-from strategic business (model) innovation to system design and humanity-and is a knowledge source and inspirational guide for scientists and practitioners alike.A key theme is the provision of an integrated perspective on leadership in strategy and communication which allow (senior) leaders, managing di-rectors, project managers, and individuals to (1) better link strategic busi-ness innovation and leadership and (2) shift to the new human self-lead-ership paradigm and in particularly leadership advances that consider ideas from multiple disciplines and transgenerational views. That includes a new understanding about knowledge, learning and change and how leaders re-discover and develop their human abilities, which include intui-tion/strength, balance and clarity, projection-reflection, and wisdom.This volume also makes an important contribution to the evolving aca-demic domain by providing the latest insights on trauma research, DNA healing, system (re)design, and growth & abundance mindset in the ad-vanced co-creation age.

New Leadership in Strategy and Communication - Shifting Perspective on Innovation, Leadership, and System Design (Hardcover,... New Leadership in Strategy and Communication - Shifting Perspective on Innovation, Leadership, and System Design (Hardcover, 1st ed. 2020)
Nicole Pfeffermann
R3,039 Discovery Miles 30 390 Ships in 10 - 15 working days

This contributed volume provides new approaches, fresh ideas, valuable insights, and latest research in leadership-from strategic business (model) innovation to system design and humanity-and is a knowledge source and inspirational guide for scientists and practitioners alike.A key theme is the provision of an integrated perspective on leadership in strategy and communication which allow (senior) leaders, managing di-rectors, project managers, and individuals to (1) better link strategic busi-ness innovation and leadership and (2) shift to the new human self-lead-ership paradigm and in particularly leadership advances that consider ideas from multiple disciplines and transgenerational views. That includes a new understanding about knowledge, learning and change and how leaders re-discover and develop their human abilities, which include intui-tion/strength, balance and clarity, projection-reflection, and wisdom.This volume also makes an important contribution to the evolving aca-demic domain by providing the latest insights on trauma research, DNA healing, system (re)design, and growth & abundance mindset in the ad-vanced co-creation age.

Strategy and Communication for Innovation - Integrative Perspectives on Innovation in the Digital Economy (Hardcover, 3rd ed.... Strategy and Communication for Innovation - Integrative Perspectives on Innovation in the Digital Economy (Hardcover, 3rd ed. 2017)
Nicole Pfeffermann, Julie Gould
R6,846 Discovery Miles 68 460 Ships in 10 - 15 working days

This contributed volume presents a state-of-the-art compendium for startups and corporations, focusing on corporate ventures. The book is based on the volume "Strategy and Communication for Innovation" and includes up-to-date discussions which help to better understand strategy and communication from a startup perspective. Each chapter offers a starting point for the exchange of ideas, key lessons and new insights from entrepreneurial perspectives such as e-ventures, corporate ventures and traditional ventures. Readers with an interest in innovation management will benefit from this book.

Strategy and Communication for Innovation (Paperback, Softcover reprint of the original 2nd ed. 2013): Nicole Pfeffermann, Tim... Strategy and Communication for Innovation (Paperback, Softcover reprint of the original 2nd ed. 2013)
Nicole Pfeffermann, Tim Minshall, Letizia Mortara
R4,400 Discovery Miles 44 000 Ships in 10 - 15 working days

The innovation economy sets new standards for global business and requires efficient innovation management to plan, execute and evaluate innovation activities, establish innovation capability and coordinate resources and capacities for innovation on an intra- and inter-organizational level. Communication has become a critical factor underpinning successful innovation. As a new communication field, innovation communication facilitates the successful launches of new products and services, the establishment of stakeholder relationships, and the strengthening of corporate reputation in the long-run. Consequently, firms today need to develop a strong portfolio of communication tools as an integral part of their strategic innovation management activities. This new edition mainly concentrates on emerging approaches and methods for integrating communication as part of strategic innovation management. A key theme is the provision of an integrated perspective to bridge the gap between innovation management and communication management at both strategic and operational levels. This book makes an important contribution to this evolving academic domain by providing multiple perspectives on the latest research on innovation communication and strategic open innovation. It also provides guidance for managers seeking to understand the diverse ways by which they can leverage communication to support successful innovation.

Strategy and Communication for Innovation (Hardcover, 2nd ed. 2013): Nicole Pfeffermann, Tim Minshall, Letizia Mortara Strategy and Communication for Innovation (Hardcover, 2nd ed. 2013)
Nicole Pfeffermann, Tim Minshall, Letizia Mortara
R4,775 R3,229 Discovery Miles 32 290 Save R1,546 (32%) Ships in 12 - 17 working days

The innovation economy sets new standards for global business and requires efficient innovation management to plan, execute and evaluate innovation activities, establish innovation capability and coordinate resources and capacities for innovation on an intra- and inter-organizational level. Communication has become a critical factor underpinning successful innovation. As a new communication field, innovation communication facilitates the successful launches of new products and services, the establishment of stakeholder relationships, and the strengthening of corporate reputation in the long-run. Consequently, firms today need to develop a strong portfolio of communication tools as an integral part of their strategic innovation management activities. This new edition mainly concentrates on emerging approaches and methods for integrating communication as part of strategic innovation management. A key theme is the provision of an integrated perspective to bridge the gap between innovation management and communication management at both strategic and operational levels. This book makes an important contribution to this evolving academic domain by providing multiple perspectives on the latest research on innovation communication and strategic open innovation. It also provides guidance for managers seeking to understand the diverse ways by which they can leverage communication to support successful innovation.

Strategy and Communication for Innovation - Integrative Perspectives on Innovation in the Digital Economy (Paperback, Softcover... Strategy and Communication for Innovation - Integrative Perspectives on Innovation in the Digital Economy (Paperback, Softcover reprint of the original 3rd ed. 2017)
Nicole Pfeffermann, Julie Gould
R5,298 Discovery Miles 52 980 Ships in 10 - 15 working days

This contributed volume presents a state-of-the-art compendium for startups and corporations, focusing on corporate ventures. The book is based on the volume "Strategy and Communication for Innovation" and includes up-to-date discussions which help to better understand strategy and communication from a startup perspective. Each chapter offers a starting point for the exchange of ideas, key lessons and new insights from entrepreneurial perspectives such as e-ventures, corporate ventures and traditional ventures. Readers with an interest in innovation management will benefit from this book.

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