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"The Wine Wars" describes Californian-based wine producer Robert
Mondavi's failure to set up business in a small, world-renowned
wine-producing village in the south of France. The business venture
was bought to an abrupt halt by an anti-globalization rebellion
composed of ecologists, communists, neo-rurals and wild boar
hunters. The 'Mondavi affair' illustrates the importance of
culture, history, geography and economic and political systems in
conditioning our spirit of enterprise and the way in which we do
business.
This work describes California-based wine producer Robert Mondavi's
failure to set up business in a small, world-renowned
wine-producing village in southern France. The 'Mondavi affair'
illustrates the importance of culture, history, geography and
economic and political systems in conditioning our spirit of
enterprise and the way we do business.
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Eerie Archives Volume 3
Archie Goodwin; Illustrated by Angel O. Torres, Joe Orlando, Reed Crandall, Frank Frazetta
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R649
R569
Discovery Miles 5 690
Save R80 (12%)
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Ships in 9 - 17 working days
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