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This volume offers challenging and imaginative new perspectives on the fiscal-military structures that underpinned the development of modern European states from the eighteenth century onwards.
This is the loose-leaf version of Sport Marketing, Fifth Edition, which offers students a less expensive, printed version of the text. Sport marketing is more accessible than ever, with sport business professionals, companies, the media, athletes, teams, coaches, and fans connecting in new ways and with new experiences. Sport Marketing, Fifth Edition With HKPropel Access, presents a modernized, current-day approach to the dynamic industry of sport marketing. A full-color presentation brings this vibrant field to life with comprehensive coverage-balanced between theoretical and practical-to provide an understanding of the foundations of sport marketing and how to enhance the sport experience. Building on the legacy that Bernard Mullin, Stephen Hardy, and William Sutton established in the first four editions, a new author team, handpicked by their predecessors, draw from their modern experience in the field to add a fresh perspective to this essential text. They bring the sport industry directly to the reader through extensive industry examples, interviews of top sports executives, challenging case studies, and global perspectives from teams, leagues, and other agencies around the world. Reflecting the evolving landscape of sport marketing, the text will prepare students to stay on the leading edge with the following updates: A focus on current and emerging technologies and how they have revolutionized the sport industry-ranging from mobile video streaming and fantasy sports to artificial intelligence and virtual reality Greater emphasis on data and analytics to make more informed business decisions In-depth examination of how social media and digital platforms serve as critical communication channels to drive sport marketing strategy and execution New content on target marketing, including understanding millennial sports fans and engaging with Generation Z Updated coverage of sales processes, addressing both traditional methods and new strategies for the mobile age Discussion of modern ticketing practices and the secondary ticket market, including how leagues partner with secondary ticket providers and the impact on pricing strategies Also new to the fifth edition are related online learning aids, now delivered through HKPropel, designed to engage students and test comprehension of the material. Exclusive video interviews with sport industry leaders offer insights into how they incorporate marketing strategies into their daily work. Discussion questions and activities for each chapter guide students to apply core concepts, and web search activities provide opportunities for students to compare strategies found on sport organization websites and other online locations. In addition, chapter objectives, an opening scenario, sidebars highlighting key concepts, and Wrap-Up, Activities, and Your Marketing Plan sections at the ends of chapters offer students additional learning tools as they explore how fans, players, coaches, the media, and companies interact to drive the sport industry. With Sport Marketing, Fifth Edition With HKPropel Access, students will develop valuable marketing skills and prepare for a successful career in the competitive world of sport marketing. Note: A code for accessing HKPropel is included with all new print books.
This is the loose-leaf version of Sport Marketing, Fifth Edition, which offers students a less expensive, printed version of the text. Sport marketing is more accessible than ever, with sport business professionals, companies, the media, athletes, teams, coaches, and fans connecting in new ways and with new experiences. Sport Marketing, Fifth Edition With HKPropel Access, presents a modernized, current-day approach to the dynamic industry of sport marketing. A full-color presentation brings this vibrant field to life with comprehensive coverage-balanced between theoretical and practical-to provide an understanding of the foundations of sport marketing and how to enhance the sport experience. Building on the legacy that Bernard Mullin, Stephen Hardy, and William Sutton established in the first four editions, a new author team, handpicked by their predecessors, draw from their modern experience in the field to add a fresh perspective to this essential text. They bring the sport industry directly to the reader through extensive industry examples, interviews of top sports executives, challenging case studies, and global perspectives from teams, leagues, and other agencies around the world. Reflecting the evolving landscape of sport marketing, the text will prepare students to stay on the leading edge with the following updates: A focus on current and emerging technologies and how they have revolutionized the sport industry-ranging from mobile video streaming and fantasy sports to artificial intelligence and virtual reality Greater emphasis on data and analytics to make more informed business decisions In-depth examination of how social media and digital platforms serve as critical communication channels to drive sport marketing strategy and execution New content on target marketing, including understanding millennial sports fans and engaging with Generation Z Updated coverage of sales processes, addressing both traditional methods and new strategies for the mobile age Discussion of modern ticketing practices and the secondary ticket market, including how leagues partner with secondary ticket providers and the impact on pricing strategies Also new to the fifth edition are related online learning aids, now delivered through HKPropel, designed to engage students and test comprehension of the material. Exclusive video interviews with sport industry leaders offer insights into how they incorporate marketing strategies into their daily work. Discussion questions and activities for each chapter guide students to apply core concepts, and web search activities provide opportunities for students to compare strategies found on sport organization websites and other online locations. In addition, chapter objectives, an opening scenario, sidebars highlighting key concepts, and Wrap-Up, Activities, and Your Marketing Plan sections at the ends of chapters offer students additional learning tools as they explore how fans, players, coaches, the media, and companies interact to drive the sport industry. With Sport Marketing, Fifth Edition With HKPropel Access, students will develop valuable marketing skills and prepare for a successful career in the competitive world of sport marketing. Note: A code for accessing HKPropel is included with all new print books.
In Free and French in the Caribbean, John Walsh studies the writings of Toussaint Louverture and Aime Cesaire to examine how they conceived of and narrated two defining events in the decolonializing of the French Caribbean: the revolution that freed the French colony of Saint-Domingue in 1803 and the departmentalization of Martinique and other French colonies in 1946. Walsh emphasizes the connections between these events and the distinct legacies of emancipation that emerged through the narratives of revolution and nationhood passed on to successive generations. Part one concerns Toussaint s grasp of the limits of French Republicanism and his repositioning of the doctrine of the rights of man over against national sovereignty. Part two focuses on Cesaire s reading of Toussaint as he confronted the issue of assimilation into the French Republic. By re-examining these figures in light of their multi-layered narratives, the book offers a deeper understanding of the historical and contemporary problem of "free and French" in the Caribbean."
This book tracks post 9/11 developments in national security and policing intelligence and their relevance to new emerging areas of intelligence practice such as: corrections, biosecurity, private industry and regulatory environments. Developments are explored thematically across three broad sections:
Issues explored include: understanding intelligence models; the strategic management challenges of intelligence; intelligence capacity building; and the ethical dimensions of intelligence practice. Using case studies collected from wide-ranging interviews with leaders, managers and intelligence practitioners from a range of practice areas in Australia, Canada, New Zealand, the UK and US, the book indentifies examples of good practice across countries and agencies that may be relevant to other settings. Uniquely bringing together significant theoretical and practical developments in a sample of traditional and emerging areas of intelligence, this book provides readers with a more holistic and inter-disciplinary perspective on the evolving intelligence field across several different practice contexts. Intelligence and Intelligence Analysis will be relevant to a broad audience including intelligence practitioners and managers working across all fields of intelligence (national security, policing, private industry and emerging areas) as well as students taking courses in policing and intelligence analysis.
This book tracks post 9/11 developments in national security and policing intelligence and their relevance to new emerging areas of intelligence practice such as: corrections, biosecurity, private industry and regulatory environments. Developments are explored thematically across three broad sections: applying intelligence understanding structures developing a discipline. Issues explored include: understanding intelligence models; the strategic management challenges of intelligence; intelligence capacity building; and the ethical dimensions of intelligence practice. Using case studies collected from wide-ranging interviews with leaders, managers and intelligence practitioners from a range of practice areas in Australia, Canada, New Zealand, the UK and US, the book indentifies examples of good practice across countries and agencies that may be relevant to other settings. Uniquely bringing together significant theoretical and practical developments in a sample of traditional and emerging areas of intelligence, this book provides readers with a more holistic and inter-disciplinary perspective on the evolving intelligence field across several different practice contexts. Intelligence and Intelligence Analysis will be relevant to a broad audience including intelligence practitioners and managers working across all fields of intelligence (national security, policing, private industry and emerging areas) as well as students taking courses in policing and intelligence analysis.
The concept of the 'fiscal-military state', popularised by John Brewer in 1989, has become familiar, even commonplace, to many historians of eighteenth-century England. Yet even at the time of its publication the book caused controversy, and the essays in this volume demonstrate how recent work on fiscal structures, military and naval contractors, on parallel developments in Scotland and Ireland, and on the wider political context, has challenged the fundamentals of this model in increasingly sophisticated and nuanced ways. Beginning with a historiographical introduction that places The Sinews of Power and subsequent work on the fiscal-military state within its wider contexts, and a commentary by John Brewer that responds to the questions raised by this work, the chapters in this volume explore topics as varied as finance and revenue, the interaction of the state with society, the relations between the military and its contractors, and even the utility of the concept of the fiscal-military state. It concludes with an afterword by Professor Stephen Conway, situating the essays in comparative contexts, and highlighting potential avenues for future research. Taken as a whole, this volume offers challenging and imaginative new perspectives on the fiscal-military structures that underpinned the development of modern European states from the eighteenth century onwards.
The life and political career of William Conolly, a key figure in the establishment of the eighteenth century protestant ascendancy in Ireland. William Conolly (1662-1729) was one of the most powerful Irish political figures of his day. As a politician, in the years 1715-29 simultaneously Speaker of the Irish House of Commons, Chief Commissioner of the Revenue, Lord Justice, and Privy Councillor, he made significant contributions to the role of the Irish parliament in Irish life, to the establishment of a more efficient government bureaucracy, and to the emergence of a constructive strain of patriotism. In addition, he was a patron of architects, contributing significantly to the fashioning of Georgian Dublin, and building his own Palladian mansion at Castletown, nowadays one of the most frequently visited Irish historic properties. His rise to wealth and eminence from very humble beginnings and a Catholic background also illustrates the permeability of Irish society. Conolly's career reflects the development of the early Georgian Irish political,cultural and ideological nation, in all its complexities and contradictions. PATRICK WALSH is an IRCHSS Government of Ireland CARA mobility fellow jointly affiliated with University College London and University College Dublin. .
A study of the first great global stock market crash and and its impact on the peripheries of the British state In late September 1720 the South Sea bubble burst. The collapse of the South Sea Company's share price caused the first great British stock market crash, the repercussions of which were felt far beyond the City of London. PatrickWalsh's book traces for the first time the impact of the rise and fall of the South Sea bubble on the peripheries of the British state. Its primary focus is on Ireland, but Irish developments are placed within a comparative context, with special attention paid to Scotland. Drawing on an impressive array of evidence, including bank ledgers, private correspondence, pamphlets, newspapers, and contemporary literary sources, this book examines not only investment in London but also the impact of the bubble on the fate of non-metropolitan projects in the 'South Sea Year', notably the failed project for an Irish national bank. Central to the book is the lived experience of the bubble and the wider financial revolution. The stories of individual investors - their strategies, speculations, aspirations, gains, losses and misunderstandings - are employed to create a new, more personal narrative of the momentousevents of 1720, showing how they impacted on the lives of the inhabitants of early eighteenth-century Britain and Ireland. Patrick Walsh is Irish Research Council CARA Postdoctoral Fellow at University College Dublin. He is the author of The Making of the Irish Protestant Ascendancy: The Life of William Conolly, 1662-1729 (Boydell Press, 2010).
This series is for the Cambridge International AS History syllabus (9489) for examination from 2021. Written by an experienced author team that includes examiners, a practising teacher and trainers, this coursebook supports the Cambridge International AS History syllabus. With increased depth of coverage, this coursebook helps build confidence and understanding in language, essay-writing and evaluation skills. The coursebook also develops students' conceptual understanding of history with the five new 'Key concepts'. In addition, it encourages individuals to make substantiated judgments and reflect on their own learning. Students can also consolidate their skills though exam-style questions with source material and sample responses.
An Open Access edition of this book is available on the Liverpool University Press website and through Knowledge Unlatched. Haitian writers have made profound contributions to debates about the converging paths of political and natural histories, yet their reflections on the legacies of colonialism, imperialism, and neoliberalism are often neglected in heated disputes about the future of human life on the planet. The 2010 earthquake only exacerbated this contradiction. Despite the fact that Haitian authors have long treated the connections between political violence, precariousness, and ecological degradation, in media coverage around the world, the earthquake would have suddenly exposed scandalous conditions on the ground in Haiti. This book argues that contemporary Haitian literature historicizes the political and environmental problems brought to the surface by the earthquake by building on texts of earlier generations, especially at the end of the Duvalier era and its aftermath. Informed by Haitian studies and models of postcolonial ecocriticism, the book conceives of literature as an "eco-archive," or a body of texts that depicts ecological change over time and its impact on social and environmental justice. Focusing equally on established and less well-known authors, the book contends that the eco-archive challenges future-oriented, universalizing narratives of the Anthropocene and the global refugee crisis with portrayals of different forms and paths of migration and refuge within Haiti and around the Americas.
An Open Access edition of this book is available on the Liverpool University Press website and through Knowledge Unlatched. Haitian writers have made profound contributions to debates about the converging paths of political and natural histories, yet their reflections on the legacies of colonialism, imperialism, and neoliberalism are often neglected in heated disputes about the future of human life on the planet. The 2010 earthquake only exacerbated this contradiction. Despite the fact that Haitian authors have long treated the connections between political violence, precariousness, and ecological degradation, in media coverage around the world, the earthquake would have suddenly exposed scandalous conditions on the ground in Haiti. This book argues that contemporary Haitian literature historicizes the political and environmental problems brought to the surface by the earthquake by building on texts of earlier generations, especially at the end of the Duvalier era and its aftermath. Informed by Haitian studies and models of postcolonial ecocriticism, the book conceives of literature as an "eco-archive," or a body of texts that depicts ecological change over time and its impact on social and environmental justice. Focusing equally on established and less well-known authors, the book contends that the eco-archive challenges future-oriented, universalizing narratives of the Anthropocene and the global refugee crisis with portrayals of different forms and paths of migration and refuge within Haiti and around the Americas.
This series is for the Cambridge International AS History syllabus (9489) for examination from 2021. Written by an author with experience writing, examining and teaching, this coursebook supports the Cambridge International AS History syllabus. With increased depth of coverage, this coursebook helps build confidence and understanding in language, essay-writing and evaluation skills. The coursebook also develops students' conceptual understanding of history with the five new 'Key concepts', for example exploring cause and consequence in the Second Sino-Japanese War. In addition, it encourages individuals to make substantiated judgments and reflect on their own learning. Students can also consolidate their skills though exam-style questions with source material and sample responses.
The Oxford History of the Irish Book is a major new series that
charts one of the most venerable book cultures in Europe, from the
earliest manuscript compilations to the flourishing book industries
of the late twentieth century. For the first time, it offers a
history of the Irish book as a created object situated in a world
of communications, trade, transport, power, and money, and examines
the ways in which books have both reflected and influenced social,
political, and intellectual formations in Ireland. It is an
important project for the understanding of Ireland's written and
printed heritage, and is by its nature of profound cross-cultural
significance, embracing as it does all the written and printed
traditions and heritages of Ireland and placing them in the global
context of a worldwide interest in book histories.
This series is for the Cambridge International AS History syllabus (9489) for examination from 2021. Written by an experienced author team that includes examiners, a practising teacher and trainer, this coursebook supports the Cambridge International AS History syllabus. With increased depth of coverage, this coursebook helps build confidence and understanding in language, essay-writing and evaluation skills. It develops students' conceptual understanding of history with the five new 'Key concepts', for example exploring similarity and difference in the aims/achievements of Witte and Stolypin. In addition, it encourages individuals to make substantiated judgments and reflect on their learning. Students can consolidate their skills though exam-style questions with source material and sample responses.
The author Pat Walsh lived in silent denial for ten years. In spite of evidence to the contrary, Walsh believed that there was no way he had prostate cancer. His false belief was based on fear and ignorance. Pat believed that if he had prostate cancer, it would kill him or at the very least, rob him of his dignity and manhood. Pat never spoke to another person about his fears not even his physicians. Thanks to the hard-hitting words of his concerned urologist, however, Walsh eventually received the treatments he needed, and is now a cancer survivor. Pat's goal is to increase awareness about prostate cancer a disease that affects as many as one in every seven African-American men and one in every eight Caucasian men-a disease that most men choose not to talk about. Walsh hopes to reach countless other men who face issues similar to the ones he faced. Instead of suffering in silence, or being overwhelmed by fear, ignorance and denial, readers may find that they're not as alone as they thought, and receive some valuable information along the way. With his optimism and sense of humor as strong as ever, Walsh recounts his battle with, and recovery from, prostate cancer in candid detail-while providing valuable information including a basic understanding of the prostate and prostate cancer, encouragement to speak to others including a physician regarding prostate cancer and an optimism that hopefully will eliminate some of the fear related to prostate cancer. Still Smiling with a foreword by David B. Samadi, MD Chairman of Urology, Chief of Robotic Surgery Lenox Hill Hospital, Fox News Medical Correspondent and Medical Co-Host of SUNDAY HOUSECALL is a must-read for men and those who love them.
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