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This book is a wide-ranging exploration of PR and communication in
the construction industry, with a strong emphasis on communications
theory, strategy and technique. The editors begin with an
introduction to the UK construction industry and its supply chains,
as well as various elements of PR in relation to the construction
process. Subsequent chapters provide a strategic overview,
practical examples, success stories, case studies and personal
perspectives on PR for different parts of the built environment and
reputational issues in construction. Chapters include expert advice
on communications for architecture, planning, building consultancy,
building products and manufacturers, general and specialist
contractors, construction technology, infrastructure and
communicating sustainability in the built environment. The
conclusion looks at the current and upcoming reputational
priorities for communicators in construction, as well as the top
ten priorities for implementing PR as a strategic management
discipline in the industry. This book is essential reading for all
construction PR teams, students studying both for built environment
and PR/marketing degrees and CPD courses, and anyone working in the
built environment sector who needs to consider PR and marketing as
part of their role.
Public Consultation and Community Involvement in Planning is the
definitive introduction to public consultation for developers,
students and planners. The past decade has seen a complete
transformation in consultation and community relations in the UK,
from increased requirements to consult, to the introduction of
neighbourhood planning and a revolution in online communication.
Public Consultation and Community Involvement in Planning takes
readers through consultation from the basics right through to
emerging trends to demonstrate how a successful consultation
process can benefit both the developers and the local community.
The book begins with a definition of consultation and community
involvement and an explanation of their role within the development
process, before going on to clarify the legal, ethical, practical
and ideological concerns to be addressed by the consultation
process. Consultation strategy is explored step by step, and social
media and online consultation is explored in detail. This is the
first comprehensive guide to modern public consultation within the
UK development sector and will be essential reading for developers,
students and planners.
This book is a wide-ranging exploration of PR and communication in
the construction industry, with a strong emphasis on communications
theory, strategy and technique. The editors begin with an
introduction to the UK construction industry and its supply chains,
as well as various elements of PR in relation to the construction
process. Subsequent chapters provide a strategic overview,
practical examples, success stories, case studies and personal
perspectives on PR for different parts of the built environment and
reputational issues in construction. Chapters include expert advice
on communications for architecture, planning, building consultancy,
building products and manufacturers, general and specialist
contractors, construction technology, infrastructure and
communicating sustainability in the built environment. The
conclusion looks at the current and upcoming reputational
priorities for communicators in construction, as well as the top
ten priorities for implementing PR as a strategic management
discipline in the industry. This book is essential reading for all
construction PR teams, students studying both for built environment
and PR/marketing degrees and CPD courses, and anyone working in the
built environment sector who needs to consider PR and marketing as
part of their role.
Public Consultation and Community Involvement in Planning is the
definitive introduction to public consultation for developers,
students and planners. The past decade has seen a complete
transformation in consultation and community relations in the UK,
from increased requirements to consult, to the introduction of
neighbourhood planning and a revolution in online communication.
Public Consultation and Community Involvement in Planning takes
readers through consultation from the basics right through to
emerging trends to demonstrate how a successful consultation
process can benefit both the developers and the local community.
The book begins with a definition of consultation and community
involvement and an explanation of their role within the development
process, before going on to clarify the legal, ethical, practical
and ideological concerns to be addressed by the consultation
process. Consultation strategy is explored step by step, and social
media and online consultation is explored in detail. This is the
first comprehensive guide to modern public consultation within the
UK development sector and will be essential reading for developers,
students and planners.
This book explores the wide-ranging elements of property PR in the
UK, with a strong emphasis on communications theory, strategy and
technique. The editors begin with an introduction to the property
cycle and the role of property PR within it; consideration of the
changes and challenges facing the industry; various structures of
property communications; and the need for a strategic approach.
Subsequent chapters provide perspectives and lessons from
contributors in a variety of property sectors including commercial
property, estate agency, social housing, property consultancy,
proptech, retail and homebuilding. The book concludes with insight
into future change, both for the property industry and for the
communication function within it. This book is recommended reading
for all property PR teams, for students studying for property, PR
or marketing degrees, and for anyone working in the built
environment sector who needs to consider PR and marketing as part
of their role.
This book explores the wide-ranging elements of property PR in the
UK, with a strong emphasis on communications theory, strategy and
technique. The editors begin with an introduction to the property
cycle and the role of property PR within it; consideration of the
changes and challenges facing the industry; various structures of
property communications; and the need for a strategic approach.
Subsequent chapters provide perspectives and lessons from
contributors in a variety of property sectors including commercial
property, estate agency, social housing, property consultancy,
proptech, retail and homebuilding. The book concludes with insight
into future change, both for the property industry and for the
communication function within it. This book is recommended reading
for all property PR teams, for students studying for property, PR
or marketing degrees, and for anyone working in the built
environment sector who needs to consider PR and marketing as part
of their role.
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