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Cruise Operations Management provides a comprehensive and
contextualised overview of hospitality services for the cruise
industry. As well as providing a background to the cruise industry,
it also looks deeper into the management issues providing a
practical guide for both students and professionals alike. A
user-friendly and practical guide it discusses issues such as: *
The history and image of cruising * How to design a cruise and
itinerary planning * Roles and responsibilities on a cruise ship *
Customer service systems and passenger profiles * Managing food and
drink operations onboard * Health, safety and security Cruise
Operations Management presents a range of contextualised facts
illustrated by a number of case studies that encourage the reader
to examine the often complex circumstances that surround problems
or events associated to cruise operations. The case studies are
contemporary and are constructed from first hand research with a
number of international cruise companies providing a real world
insight into this industry. Each case study is followed by
questions that are intended to illuminate issues and stimulate
discussion. The structure of the book is designed so the reader can
either build knowledge cumulatively for an in-depth knowledge of
managerial practices and procedures onboard a cruise ship, or they
can 'dip in' and make use of specific material and case studies for
use within a more generic hospitality or tourism learning context.
Cruise Operations Management: Hospitality Perspectives offers a
comprehensive and contextualised overview of hospitality services
for the cruise industry. As well as providing a background to the
cruise industry, it also looks deeper into the management issues,
providing a practical guide for students and professionals alike.
Since the last edition of this book was published, there have been
many important developments in the industry. This third edition has
been updated to include: New content on: health, safety and
security, sustainability, environmental impacts of cruise
operations, changing and emerging markets, professionalism and
talent management, innovation and digital technologies A new
chapter on 'Leadership in the cruise industry' New international
case studies throughout to provide a real-world insight into the
industry Additional online resources, including PowerPoint slides
for instructors and student quizzes to test knowledge This
comprehensive, accessible and engaging text is essential reading
for all those seeking to study cruise operations management whether
for academic or vocational reasons.
This textbook presents a compendium of important issues that were
discussed at the 2nd International Cruise Conference in Plymouth
(UK) between the 18th and 20th February 2010. The focus of the
conference was to consider emerging issues, problems and solutions
for the cruise industry at a time when trading conditions were
perceived to be highly volatile.
Cruise Operations Management: Hospitality Perspectives offers a
comprehensive and contextualised overview of hospitality services
for the cruise industry. As well as providing a background to the
cruise industry, it also looks deeper into the management issues,
providing a practical guide for students and professionals alike.
Since the last edition of this book was published, there have been
many important developments in the industry. This third edition has
been updated to include: New content on: health, safety and
security, sustainability, environmental impacts of cruise
operations, changing and emerging markets, professionalism and
talent management, innovation and digital technologies A new
chapter on 'Leadership in the cruise industry' New international
case studies throughout to provide a real-world insight into the
industry Additional online resources, including PowerPoint slides
for instructors and student quizzes to test knowledge This
comprehensive, accessible and engaging text is essential reading
for all those seeking to study cruise operations management whether
for academic or vocational reasons.
This is not a book in the normal book format. It is the story of
the incredible Apollo 13 mission in 1970 told as if in real time in
the form of imaginary social media posts written by the main
participants and observers. The narrative is based on astronaut
accounts, NASA transcripts of the astronauts' conversations with
Mission Control and live broadcasts of the major U.S. TV networks
covering the unfolding drama hour by hour. There is a list of major
sources at the back of the book. Apollo 13 was a mission that
gripped the entire nation and the world. It would test the courage,
endurance and ingenuity, not just of three astronauts but also of
the thousands of controllers, technicians and engineers back at
Mission Control in Houston and across America.
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