The preferred nursing fundamentals resources for generations of nursing students and educators, Fundamentals of Nursing: The Art and Science of Person-Centered Nursing Care, 10th Edition, equips beginning nursing students with a holistic, case-based perspective on nursing practice and emphasizes the clinical reasoning and decision-making essential to their success in today's competitive healthcare environment. Promoting nursing as an evolving art and science directed to human health and well-being, this bestselling text is designed to instill in students the highest level of scientific knowledge and technical skill while cultivating the blended competencies crucial to responsible patient-centered care in a wide variety of care settings. Updates throughout this 10th Edition reflect a growing emphasis on clinical judgment and NCLEX (R) readiness, training students to think like nurses and respond confidently and effectively to clinical challenges. Ample clinical examples, pedagogy, illustrations, and online learning tools and assessments engage students and distill need-to-know information, complemented by a suite of integrated teaching and learning resources that create a seamless, superior learning experience for every student. New to this Edition NEW! Clinical Judgment chapter conditions students think like nurses, incorporating the nursing process and the latest evidence-based practices to prioritize responsibilities and make confident clinical decisions. NEW! Integrated NCSBN concepts and terms keep students on the front lines of today's evolving nursing practice and ready them for success on the NextGen NCLEX (R). NEW! Evolving Case Studies familiarize students with the NCSBN Clinical Judgment Evaluation Model and reflect the Next Generation NCLEX (NGN). NEW! Diversity, inclusion, and equity content equips students with a diverse perspective on patient care essential to today's nursing practice. NEW! Timely coverage throughout the text reflects the impact of climate change and COVID-19 on patient care. NEW! 2021 AACN Essentials and ANA Nursing Scope and Standards of Practice incorporated throughout the text help you meet the latest curriculum standards in competency-based nursing education. NEW! Thoughtful Person-Centered Practice: Challenging Topics leverage Unfolding Patient Stories to reinforce clinical reasoning and judgment competencies in a real-world context. UPDATED! NCLEX (R)-style Chapter Review Questions in every chapter strengthen students' exam readiness.

This remarkable text by John R. Taylor has been a non-stop best-selling international hit since it was first published forty years ago. However, the two-plus decades since the second edition was released have seen two dramatic developments; the huge rise in popularity of Bayesian statistics, and the continued increase in the power and availability of computers and calculators. In response to the former, Taylor has added a full chapter dedicated to Bayesian thinking, introducing conditional probabilities and Bayes’ theorem. The several examples presented in the new third edition are intentionally very simple, designed to give readers a clear understanding of what Bayesian statistics is all about as their first step on a journey to become practicing Bayesians. In response to the second development, Taylor has added a number of chapter-ending problems that will encourage readers to learn how to solve problems using computers. While many of these can be solved using programs such as Matlab or Mathematica, almost all of them are stated to apply to commonly available spreadsheet programs like Microsoft Excel. These programs provide a convenient way to record and process data and to calculate quantities like standard deviations, correlation coefficients, and normal distributions; they also have the wonderful ability – if students construct their own spreadsheets and avoid the temptation to use built-in functions – to teach the meaning of these concepts.

This best-selling text by John Taylor, now released in its second edition, introduces the study of uncertainties to lower division science students. Assuming no prior knowledge, the author introduces error analysis through the use of familiar examples ranging from carpentry to well-known historic experiments. Pertinent worked examples, simple exercises throughout the text, and numerous chapter-ending problems combine to make the book ideal for use in physics, chemistry and engineering lab courses. This book has been translated into nine languages and has more adoptions than we can count.

Integrating Quantitative and Qualitative Methods in Research systematically outlines specific strategies to guide the student in designing and conducting empirical research. As with any undertaking that is based on skill development, the more you use the skill the more adept you become with the skill. The quality and usefulness of all research is only as good as the skills of the researcher and the clarity of the research study. This book is written primarily for graduate level producers of education and social science research. It is also appropriate for students who are proposing and conducting a research project as a culminating undergraduate requirement, and individuals and groups conducting research on topics independent of an informed means of assuming the role of researcher and embarking on a research study. It is written with the encouragement of learners who participated or will participate in research.

"Communication as Organizing "unites multiple reflections on the role of language under a single rubric: the organizing role of communication. Stemming from Jim Taylor's earlier work, "The Emergent Organization: Communication as Its Site and Surface "(LEA, 2000), the volume editors present a communicational answer to the question, "what is an organization?" through contributions from an international set of scholars and researchers. The chapter authors synthesize various lines of research on constituting organizations through communication, describing their explorations of the relation between language, human practice, and the constitution of organizational forms. Each chapter develops a dimension of the central theme, showing how such concepts as agency, identity, sensemaking, narrative and account may be put to work in discursive analysis to develop effective research into organizing processes. The contributions employ concrete examples to show how the theoretical concepts can be employed to develop effective research.
This distinctive volume encourages readers to discover and develop a truly communicational means of addressing the question of organization, addressing how organization itself emerges in the course of communicational transactions. In presenting a single and entirely communicational perspective for exploring organizational phenomena, grounded in the discourse of communicational transactions and the establishment of relationships through language, it is required reading for scholars, researchers, and graduate students working in organizational communication, management, social psychology, pragmatics of language, and organizational studies.

This comprehensive book features recent works on leveraged marketing communications (LMC)—an intentional pairing of a brand to benefit from the associations the target audience has with the object. LMC conceptually binds a wide range of marketing communication strategies previously studied in isolation: celebrity endorsements, sponsorship, product placements, cause-related marketing, and cobranding. LMC strategies assume that an entity (e.g., Michael Jordan) can be paired with a brand (e.g., Nike) to evoke associations that ultimately enhance brand awareness and evaluations. The collection of chapters in this book examines the association between brands and entities, ideas, and contexts and combines theory and practice to offer new perspectives to help academics, practitioners, and policymakers better understand and apply LMC research. The chapters collectively provide a theoretical framework for building brand equity via linking brands to people, places, and things; examine how marketers can best leverage brand alliances; explore ways to maximize the effectiveness of sponsorship, product placement, corporate social responsibility (CSR), and cause-related marketing; and summarize our knowledge of the various forms of LMC. The chapters in this book were originally published in the International Journal of Advertising.

Humor has long been one of the most common approaches used in advertising. Whether in a big televised event like the Super Bowl or in new forms of digital advertising, everyone is exposed to funny ads, some of which both entertain the audience and help sell a product. Yet, the use of humor in advertising is complex; clearly not all humorous ads are successful. This comprehensive volume both summarizes the cumulative state of knowledge on humor in advertising and provides new cutting-edge research on key topics such as humor’s use in conjunction with emotional and sexual appeals, its use in digital advertising, and issues related to gender and cross-cultural applicability. Special emphasis is placed on defining humorous advertising and types of humor used, as well as outlining what conditions work for advertisers. The chapters examine humor in advertising and add insights on several cutting-edge issues in this stream of research. An overview article summarizing the overall body of literature accumulated over 50 years of research on humorous advertising defines types of humorous appeals. The degree to which humor is effective and the boundary conditions associated with when and how it works best in advertising is discussed. New research articles further contribute to cumulative knowledge by exploring the interaction of humor with other issues and techniques such as whether it travels internationally, gender issues, its use in conjunction with emotional and sexual appeals, and its presence in the digital contexts. The book concludes with an in-depth look at the evolution of humorous appeals over the oldest traditional advertising medium—outdoor advertising. The chapters in this book were originally published in International Journal of Advertising.

This book provides an overview of the origins, development, and eventual encounters of secular nationalism and the various manifestations of the Islamic reform movement. The scope of the book is restricted to the Middle East (Turkey, Iran, and the Arab states).

Nanohertz Gravitational Wave Astronomy explores the exciting hunt for low frequency gravitational waves by using the extraordinary timing precision of pulsars. The book takes the reader on a tour across the expansive gravitational-wave landscape, from LIGO detections to the search for polarization patterns in the Cosmic Microwave Background, then hones in on the band of nanohertz frequencies that Pulsar Timing Arrays (PTAs) are sensitive to. Within this band may lie many pairs of the most massive black holes in the entire Universe, all radiating in chorus to produce a background of gravitational waves. The book shows how such extra-Galactic gravitational waves can alter the arrival times of radio pulses emanating from monitored Galactic pulsars, and how we can use the pattern of correlated timing deviations from many pulsars to tease out the elusive signal. The book takes a pragmatic approach to data analysis, explaining how it is performed in practice within classical and Bayesian statistics, as well as the numerous strategies one can use to optimize numerical Bayesian searches in PTA analyses. It closes with a complete discussion of the data model for nanohertz gravitational wave searches, and an overview of the past achievements, present efforts, and future prospects for PTAs. The book is accessible to upper division undergraduate students and graduate students of astronomy, and also serves as a useful desk reference for experts in the field. Key features: Contains a complete derivation of the pulsar timing response to gravitational waves, and the overlap reduction function for PTAs. Presents a comprehensive overview of source astrophysics, and the dynamical influences that shape the gravitational wave signals that PTAs are sensitive to. Serves as a detailed primer on gravitational-wave data analysis and numerical Bayesian techniques for PTAs.

Nanohertz Gravitational Wave Astronomy explores the exciting hunt for low frequency gravitational waves by using the extraordinary timing precision of pulsars. The book takes the reader on a tour across the expansive gravitational-wave landscape, from LIGO detections to the search for polarization patterns in the Cosmic Microwave Background, then hones in on the band of nanohertz frequencies that Pulsar Timing Arrays (PTAs) are sensitive to. Within this band may lie many pairs of the most massive black holes in the entire Universe, all radiating in chorus to produce a background of gravitational waves. The book shows how such extra-Galactic gravitational waves can alter the arrival times of radio pulses emanating from monitored Galactic pulsars, and how we can use the pattern of correlated timing deviations from many pulsars to tease out the elusive signal. The book takes a pragmatic approach to data analysis, explaining how it is performed in practice within classical and Bayesian statistics, as well as the numerous strategies one can use to optimize numerical Bayesian searches in PTA analyses. It closes with a complete discussion of the data model for nanohertz gravitational wave searches, and an overview of the past achievements, present efforts, and future prospects for PTAs. The book is accessible to upper division undergraduate students and graduate students of astronomy, and also serves as a useful desk reference for experts in the field. Key features: Contains a complete derivation of the pulsar timing response to gravitational waves, and the overlap reduction function for PTAs. Presents a comprehensive overview of source astrophysics, and the dynamical influences that shape the gravitational wave signals that PTAs are sensitive to. Serves as a detailed primer on gravitational-wave data analysis and numerical Bayesian techniques for PTAs.

This powerful, prayerful, and practical guide teaches groups a whole new way of conducting meetings and reaching consensus. Whether your group, committee or board is secular or religious, its members can now move beyond parliamentary procedure to a higher level using the model described here. Rooted in scripture, Grounded in God energizes and inspires.

Learn how to incorporate creative silence, imagination, intuition, attentive listening, scripture, and prayer into routine meetings, decision making, or working retreats. By opening up to new perspectives, discover that the first order of business is to become attuned to God s presence within those assembled.

As members of the group become receptive to alternative viewpoints, they are opened to tap into the flow of divine wisdom and align with the will and mind of God. The results can be both spiritual and practical as they are put into action."

The Routledge Handbook of Cognitive Linguistics provides a comprehensive introduction and essential reference work to cognitive linguistics. It encompasses a wide range of perspectives and approaches, covering all the key areas of cognitive linguistics and drawing on interdisciplinary and multidisciplinary research in pragmatics, discourse analysis, biolinguistics, ecolinguistics, evolutionary linguistics, neuroscience, language pedagogy, and translation studies. The forty-three chapters, written by international specialists in the field, cover four major areas: * Basic theories and hypotheses, including cognitive semantics, cognitive grammar, construction grammar, frame semantics, natural semantic metalanguage, and word grammar; * Central topics, including embodiment, image schemas, categorization, metaphor and metonymy, construal, iconicity, motivation, constructionalization, intersubjectivity, grounding, multimodality, cognitive pragmatics, cognitive poetics, humor, and linguistic synaesthesia, among others; * Interfaces between cognitive linguistics and other areas of linguistic study, including cultural linguistics, linguistic typology, figurative language, signed languages, gesture, language acquisition and pedagogy, translation studies, and digital lexicography; * New directions in cognitive linguistics, demonstrating the relevance of the approach to social, diachronic, neuroscientific, biological, ecological, multimodal, and quantitative studies. The Routledge Handbook of Cognitive Linguistics is an indispensable resource for undergraduate and postgraduate students, and for all researchers working in this area.

Recent years have seen digital advertising grow to the point where it will soon overtake television as the no. 1 advertising medium. In the online environment, consumers interact and share their thoughts on brands and their experiences using them. These electronic word-of-mouth (eWOM) communications have become a very important to the success of products. In today's cluttered environment, it is especially important to study how the practice of eWOM advertising operates, and how marketers can influence eWOM in social media and other online sites. This volume starts with a chapter on the current state of knowledge on eWOM and then turns its attention to current research articles on a variety of eWOM formats. These include the posting of selfies on social media, the influence of review types on consumer perception and purchase intention, the effects of preannouncement messages, and how user-generated content can be used to induce effectiveness of eWOM on social media. The relationship of eWOM to brand building is emphasized in several of the chapters. This book was originally published as a special issue of the International Journal of Advertising.

Using a geometric perspective, Protein Geometry, Classification, Topology, and Symmetry reviews and analyzes the structural principals of proteins with the goal of revealing the underlying regularities in their construction. It also reviews computer methods for structure analysis and the automatic comparison and classification of these structures with an analysis of the statistical significance of comparing different shapes. Following an analysis of the current state of protein classification, the authors explore more abstract geometric and topological representations, including the occurrence of knotted topologies. The book concludes with a consideration of the origin of higher-level symmetries in protein structure. The authors focus on simple geometric methods that are deterministic rather than probabilistic and on the more abstract simplifications of protein structure that allow a better understanding of the overall fold of the structure. Most of the methods described in this book have corresponding computer programs. These can be found (as C source code) at the ftp site of the Division of Mathematical Biology at the National Institute for Medical Research. This collection of ideas contains pedagogical material that make it ideal for post-graduate courses as well as new ideas and results essential for researchers investigating protein structures.

Improving Human Learning in the Classroom provides a functional and realistic approach to facilitate learning through a demonstration of commonalities between the various theories of learning. Designed to assist educators in eliciting students' prior knowledge, providing feedback, transfer of knowledge, and promoting self-assessment, Taylor and MacKenney provide proven strategies for infusing various learning theories into a curriculum, guiding educators to find their own strategies for promoting learning in the classroom. Both quantitative and qualitative research methods investigate learning theories and reforms in education. Quantitative data sources build the theoretical framework for educating the student, as well as developing strategies for closing the achievement gap. Taylor and MacKenney fuse personal experiences with solid strategies for human learning.