This book presents an exploration of the relationship between language ideologies and media discourse, together with the methods and techniques required for the analysis of this relationship. The study of language ideologies has become a key theme in sociolinguistics over the past decade. It is the study of the relationship between representations of language, on the one hand, and broader aesthetic, economic, moral and political concerns, on the other. Research into the particular role played by media discourse in the construction, reproduction and contestation of such ideologies has been widely scattered - this book brings together this emerging field. It considers how, in an era of global communication technologies, the media - by which we understand the press, radio, television, cinema, the internet and multimodal gaming - help to disseminate preferred uses of, and ideas about, language. The book is tightly focussed on the relationship between language ideologies and media discourse, together with the methods and techniques required for the analysis of that relationship. It also places emphasis on television and new-media texts, incorporating and expanding upon recent theoretical insights into visual communication and multimodal discourse analysis. International in scope, this book will also be of interest to students from a wide range of fields including linguistics (particularly sociolinguistics and linguistic anthropology), modern languages, education, media studies, communication studies and cultural theory. "The Advances in Sociolinguistics" series seeks to provide a snapshot of the current diversity of the field of sociolinguistics and the blurring of the boundaries between sociolinguistics and other domains of study concerned with the role of language in society.

The series Mental Maths develops children's ability to understand number problems and to use their knowledge to resolve these problems confidently and logically. Mental Maths Book 2 covers: counting and ordering numbers to 100, patterns and sequences, counting money and calculating change, 2-D and 3-D shapes, tens and units; addition/subtraction of 2-digit numbers, time problems, estimating and measuring and multiples of 2/5/10.

The chapters in this edited volume explore the sociolinguistic implications of orthographic and scriptural practices in a diverse range of communicative contexts, ranging from schoolrooms to internet discussion boards. The focus is on the way that scriptural practices both index and constitute social hierarchies, identities and relationships and in some cases, become the focus for public language ideological debates. Capitalizing on the now robust body of literature on orthographic choice and debate in sociolinguistics and anthropological linguistics, the volume addresses a number of cross-cutting themes that connect orthographic practices to areas of contemporary interest in sociolinguistics and linguistic anthropology. These themes include: the different social implications of self vs. other representation and the permeability of the personal/social and the public/private; how scriptural practices ("inscription") serve as sites for social discipline; the historical and intertextual frameworks for the meaning potentials of orthographic choice (relating to issues of genre and style); and writing as a broader semiotic field: the visual and esthetic dimensions of texts and metalinguistic "play" in spelling and its ambiguous implications for writer stance.

The series Mental Maths develops children's ability to understand number problems and to use their knowledge to resolve these problems confidently and logically. Mental Maths Book 1 covers: counting and ordering numbers to 20, repeating patterns, recognising coins to GBP1, counting money and calculating change, number pairs, addition/subtraction, 'doubling' simple fractions, clock times, ordinal numbers and counting in 10s.

In 1995 an official reform of German orthography was announced and a new set of rules for spelling and punctuation was introduced into schools between 1998 and 2005. These changes, however, unleashed a wave of public protest such that by the beginning of 1996 the question of how the German language should be written had evolved into a major judicial wrangle requiring the intervention of the Federal Constitutional Court. In this book Sally Johnson explores the linguistic, cultural and political issues underpinning the constitutional challenge brought by various individuals and groups against the reform. Drawing on sociolinguistic theories of language ideology, Johnson critically analyses the conflicting views of language that were produced, reproduced and challenged in the course of this dispute. At the same time her book attempts to situate those ideologies, together with the dispute as a whole, within the wider historical context of state involvement in the standardisation of German orthography from the mid-19th century onwards. Spelling Trouble? will be of interest to speakers and students of German as well as sociolinguists studying language politics, language planning and language ideology.

This book examines the ways in which the media represents language-related issues, but also how the media's use of language is central to the construction of what people think language is, could or ought to be like. The chapters examine issues of identity, gender, youth, citizenship, politics and ideology across a range of media, including television, radio, newspapers, magazines and the internet. The result is a multilingual survey of the construction of language in and by the media that will be essential reading for students and researchers of sociolinguistics or language and communication.

If we want to understand how German speakers think about themselves and the world in which they live, then a useful place to begin is by looking at the language they use. This fully revised and updated edition provides a systematic approach to the study of the German language and an introduction to the social aspects of the language, including its dialects, its history and the uses of the language today. No previous knowledge of linguistics is assumed, and each chapter is accompanied by a series of practical exercises. This edition includes a brand new section on gender, purism and German unification, fresh examples for analysis and an updated chapter on the geography of Germany today. The book will help students not only to find new ways of exploring the German language, but also of thinking and talking about German-speaking cultures.

If we want to understand how German speakers think about themselves and the world in which they live, then a useful place to begin is by looking at the language they use. This fully revised and updated edition provides a systematic approach to the study of the German language and an introduction to the social aspects of the language, including its dialects, its history and the uses of the language today. No previous knowledge of linguistics is assumed, and each chapter is accompanied by a series of practical exercises. This edition includes a brand new section on gender, purism and German unification, fresh examples for analysis and an updated chapter on the geography of Germany today. The book will help students not only to find new ways of exploring the German language, but also of thinking and talking about German-speaking cultures.

My Word Book encourages children to learn new words and to use them accurately in their own writing. Featuring over 800 words arranged alphabetically, with suffixes shown in red to highlight word structure and demonstrate the rules of spelling, it can be used across subject areas to help children recognise words and spelling patterns, record new vocabulary and build word power. More than 300 further words arranged by type or theme are also provided, including: 'Verbs', 'Colours', 'Numbers', 'Opposites', 'Question words', 'Feelings words', 'Story words', 'Power words', 'Time words' and 'Tricky words'. Colourful illustrations serve as useful prompts to help children remember word meanings, while blank spaces allow children to add in new words as they discover them.

Feminist linguistics has come of age. Yet, in more than two decades of research, male speaking patterns have largely been taken for granted. This is the first extensive account of men's language - of male ways of speaking and of language in the construction of masculinity.

Schofield & Sims Nursery Books is a range of colourful and fun workbooks written to help children aged 3 years and above develop the essential skills for life. Nine write-in books form a structured pre-school programme, providing a range of activities created to help children improve fine motor skills, develop letter recognition and practise subitising. Designed to be as engaging and varied as possible, the activities include matching, complete the picture, counting, mazes, colouring, letter tracing, odd one out and many more. Nursery Numbers is a series of graded activity books that reinforce mathematical language and early number skills, including matching, counting, adding and subtracting. The books cover concepts such as money, shapes and measure, and are brought to life by the engaging character of Scamp the dog. Nursery Numbers Book 2 covers: Numbers to 10; Comparisons (highest/lowest, thickest/thinnest); Shapes and patterns; Position words (inside/outside).

Schofield & Sims Nursery Books is a range of colourful and fun workbooks written to help children aged 3 years and above develop the essential skills for life. Nine write-in books form a structured pre-school programme, providing a range of activities created to help children improve fine motor skills, develop letter recognition and practise subitising. Designed to be as engaging and varied as possible, the activities include matching, complete the picture, counting, mazes, colouring, letter tracing, odd one out and many more. Nursery Numbers is a series of graded activity books that reinforce mathematical language and early number skills, including matching, counting, adding and subtracting. The books cover concepts such as money, shapes and measure, and are brought to life by the engaging character of Scamp the dog. Nursery Numbers Book 1 covers: Numbers to 5; Simple shapes; One-to-one matching; Comparisons (shortest/longest, more/less); Common 2-D shapes.

Schofield & Sims Nursery Books is a range of colourful and fun workbooks written to help children aged 3 years and above develop the essential skills for life. Nine write-in books form a structured pre-school programme, providing a range of activities created to help children improve fine motor skills, develop letter recognition and practise subitising. Designed to be as engaging and varied as possible, the activities include matching, complete the picture, counting, mazes, colouring, letter tracing, odd one out and many more. Nursery Numbers is a series of graded activity books that reinforce mathematical language and early number skills, including matching, counting, adding and subtracting. The books cover concepts such as money, shapes and measure, and are brought to life by the engaging character of Scamp the dog. Nursery Numbers Book 3 covers: Numbers to 10; Adding more; Simple addition using pictures; Simple subtraction; Comparing quantities (fewer); Counting on and back; Number sentences and stories; Position words: in front/behind.

This book is aimed at the military, veterans, and those looking for Christian encouragement. It is written by a former combat veteran, who understands the issues of returning to civilian life. I designed this book as a Christian blueprint for inspirational guidance, to aid combat veterans while directing them on their spiritual journey, addressing any concerns while seeking God's presence through the transition.

Nursery Numbers is a series of graded activity books that reinforce mathematical language and early number skills, including matching, sequencing and counting. The books cover concepts such as money, shapes and measures and feature the appealing character of Scamp the dog. Book 2 includes: numbers to 5, common 2-D shapes, comparative size (for example higher/lower and thicker/thinner).

A workbook featuring fun exercises designed to develop young children's awareness of their environment. This book features fun exercises covering different aspects of their surroundings, including their house, the people that live there, the street, the park and more. It is suitable for use at nursery or home.

The study of language ideologies has become a key theme in sociolinguistics over the past decade. It is the study of the relationship between representations of language, on the one hand, and broader aesthetic, economic, moral and political concerns, on the other. Research into the particular role played by media discourse in the construction, reproduction and contestation of such ideologies has been widely scattered - this book brings together this emerging field. It considers how, in an era of global communication technologies, the media - by which we understand the press, radio, television, cinema, the internet and multimodal gaming - help to disseminate preferred uses of, and ideas about, language. The book is tightly focussed on the relationship between language ideologies and media discourse, together with the methods and techniques required for the analysis of that relationship. It also places emphasis on television and new-media texts, incorporating and expanding upon recent theoretical insights into visual communication and multimodal discourse analysis. International in scope, this book will also be of interest to students from a wide range of fields including linguistics (particularly sociolinguistics and linguistic anthropology), modern languages, education, media studies, communication studies and cultural theory.>

Why did critical health psychology emerge? How have categories of social class and gender impacted on social identities? Where can health policy go from here, and how will health psychology inform its development? With contributions from leading experts in the field, this book deepens our understanding of health psychology at a time where traditional approaches are being rethought. Covering contemporary issues and with a focus on both mainstream and non-traditional areas, including material on social identities and social class, gender, and leadership in the NHS, the book provides cutting edge coverage of theory and research. Crucially, the book considers how theory impacts on practice and how health psychology can ignite change in health policy. Covering important issues with clear and fresh insight, this is indispensable reading for students, researchers and practitioners of health psychology, health studies and public health.

This book examines the ways in which the media represents language-related issues, but also how the media's use of language is central to the construction of what people think language is, could or ought to be like. The chapters examine issues of identity, gender, youth, citizenship, politics and ideology across a range of media, including television, radio, newspapers, magazines and the internet. The result is a multilingual survey of the construction of language in and by the media that will be essential reading for students and researchers of sociolinguistics or language and communication. Since the emergence of sociolinguistics as a new field of enquiry in the late 1960s, research into the relationship between language and society has advanced almost beyond recognition. In particular, the past decade has witnessed the considerable influence of theories drawn from outside of sociolinguistics itself. Thus rather than see language as a mere reflection of society, recent work has been increasingly inspired by ideas drawn from social, cultural, and political theory that have emphasised the constitutive role played by language/discourse in all areas of social life. "The Advances in Sociolinguistics" series seeks to provide a snapshot of the current diversity of the field of sociolinguistics and the blurring of the boundaries between sociolinguistics and other domains of study concerned with the role of language in society.