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There are various innovations and new technologies being produced
in the energy, transportation, and building industries to combat
climate change and improve environmental performance, but another
way to combat this is examining the world's food resources.
Currently, there are global challenges associated with livestock
and meat consumption, giving way to resource scarcity and the
inability to sustain animal agriculture. Environmental, Health, and
Business Opportunities in the New Meat Alternatives Market is a
pivotal reference source that provides vital research on the
development of plant-based foods and nutritional outcomes. Through
analyzing innovative and disruptive trends in the food industry, it
presents opportunities utilizing meat alternatives to create a more
engaged consumer, a stronger economy, and a better environment.
Highlighting topics such as meat consumption, nutrition, health,
and gender perspectives, this book is ideally designed for
policymakers, economists, health professionals, nutritionists,
technology developers, academicians, and graduate-level students.
As marketing professionals look for more effective ways to promote
their goods and services to customers, a thorough understanding of
customer needs and the ability to predict a target audience's
reaction to advertising campaigns is essential. The Handbook of
Research on Social Marketing and Its Influence on Animal Origin
Food Product Consumption is a critical scholarly resource that
examines the role of social marketing in understanding and changing
behavior regarding the negative impacts of consuming animal-based
foods. Featuring coverage on a broad range of topics, such as the
psychology of meat consumption, food waste, and meat substitutes,
this publication is geared towards academicians, students, and
professionals seeking current research on social marketing
interventions and the demarketing of meat.
There are various innovations and new technologies being produced
in the energy, transportation, and building industries to combat
climate change and improve environmental performance, but another
way to combat this is examining the world's food resources.
Currently, there are global challenges associated with livestock
and meat consumption, giving way to resource scarcity and the
inability to sustain animal agriculture. Environmental, Health, and
Business Opportunities in the New Meat Alternatives Market is a
pivotal reference source that provides vital research on the
development of plant-based foods and nutritional outcomes. Through
analyzing innovative and disruptive trends in the food industry, it
presents opportunities utilizing meat alternatives to create a more
engaged consumer, a stronger economy, and a better environment.
Highlighting topics such as meat consumption, nutrition, health,
and gender perspectives, this book is ideally designed for
policymakers, economists, health professionals, nutritionists,
technology developers, academicians, and graduate-level students.
Meat consumption impacts all aspects of human life and humanity's
long-term survival prospects. Despite this knowledge, society
continues to ignore the negative impact of consuming meat, which
include excessively high contributions to global greenhouse gas
emissions, land and water pollution and depletion, antimicrobial
resistance, and negative impacts on human health. Impact of Meat
Consumption on Health and Environmental Sustainability addresses
the difficulties, challenges, and opportunities in reducing
excessive meat consumption in order to mitigate human and
environmental damage. Policymakers, academicians, researchers,
advanced-level students, technology developers, and government
officials will find this text useful in furthering their research
exposure to pertinent topics such as dietary recommendations for
limiting meat consumption, trade and the meat industry, ethics of
meat production and consumption, and the environmental impacts of
meat consumption.
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