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Multimodality in Translation Studies - Media, Models, and Trends in China: Li/Pan, Xiaoping Wu, Tian Luo, Hong Qian Multimodality in Translation Studies - Media, Models, and Trends in China
Li/Pan, Xiaoping Wu, Tian Luo, Hong Qian
R4,365 Discovery Miles 43 650 Ships in 12 - 17 working days

Focusing on multimodality in translation studies, this edited volume provides insights into the trends and practices of multimodal translation in a variety of media. Divided into four main themes, the book explores audiovisual translation in digital media, multimodal translation of Chinese classics, multimodal design in website translation, and the use of paratexts in conference interpreting. Contributors draw on a diverse range of methods and theoretical models, including systemic functional multimodal discourse analysis, narrative theory, Skopos-functional theory, multimodal analysis of digital discourse, and corpus-based multimodal analysis. It covers important topics in media translation, ranging from emerging multimodal translation models to multimodal creativity in interlingual subtitling for social media and identity construction in the multimodal translation of food advertising. Through robust empirical studies, the book aims to shed light on the methodological development of multimodal translation in different media forms, including social media, websites, on-site interactions and books. The title will be of great value to scholars and students of linguistics, translation studies, multimodal discourse analysis and digital media.

Cross-disciplinary STEM Learning for Asian Primary Students - Design, Practices and Outcomes: Winnie Wing Mui So, Zhihong Wan,... Cross-disciplinary STEM Learning for Asian Primary Students - Design, Practices and Outcomes
Winnie Wing Mui So, Zhihong Wan, Tian Luo
R4,363 Discovery Miles 43 630 Ships in 12 - 17 working days

Given the importance of student learning in the various types and integration of STEM education, this book provides a landscape of cross-disciplinary STEM learning in Asian primary schools, and a systematic overview of design, practices and outcomes of STEM learning implementation. Science, Technology, Engineering and Mathematics (STEM) has continued to attract attention worldwide, and there have been calls for the promotion of STEM education in primary schools to nurture students to meet the needs of societies in terms of innovation and technology development. Since STEM is complex in nature and is related to various disciplines, the effort of a single discipline may not be as effective as cross-disciplinary efforts. This edited volume, involving an Asian team of authors, examines how cross-disciplinary STEM learning can be designed for students to achieve viable outcomes, and what opportunities and challenges have been offered to the next generation to equip them with the necessary skills, knowledge, ways of thinking, as well as attitudes and values for lifelong learning. A resourceful text for students, researchers and practitioners interested in the rich development of STEM education and practical methods for a variety of learning approaches from elementary to secondary education.

Translation, Reception and Canonization of The Art of War - Reviving Ancient Chinese Strategic Culture (Hardcover): Tian Luo Translation, Reception and Canonization of The Art of War - Reviving Ancient Chinese Strategic Culture (Hardcover)
Tian Luo
R4,067 Discovery Miles 40 670 Ships in 12 - 17 working days

The Art of War by Sun Tzu is an ancient yet invaluable Chinese military classic that is still relevant today. This book presents a systematic and in-depth investigation into the translation and reception of The Art of War in Western strategic culture. Aided by three self-built corpora, this book adopts a mixed method of qualitative and quantitative analysis, and takes both the core text and its paratexts of The Art of War into consideration. The author highlights the significance of proper approaches to translating culture in regards to the core text and effective measures of culture reconstruction in regards to the paratexts. It is revealed by this investigation that the translated Sun Tzu has undergone three major stages before its canonization in Western discourse. The findings bring to light the multiple factors that contribute to the incorporation of Sun Tzu's strategic wisdom into Western culture. For scholars interested in translation studies, (critical) discourse analysis, as well as strategic studies, this book provides fresh insights and new perspectives.

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