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Focusing on multimodality in translation studies, this edited
volume provides insights into the trends and practices of
multimodal translation in a variety of media. Divided into four
main themes, the book explores audiovisual translation in digital
media, multimodal translation of Chinese classics, multimodal
design in website translation, and the use of paratexts in
conference interpreting. Contributors draw on a diverse range of
methods and theoretical models, including systemic functional
multimodal discourse analysis, narrative theory, Skopos-functional
theory, multimodal analysis of digital discourse, and corpus-based
multimodal analysis. It covers important topics in media
translation, ranging from emerging multimodal translation models to
multimodal creativity in interlingual subtitling for social media
and identity construction in the multimodal translation of food
advertising. Through robust empirical studies, the book aims to
shed light on the methodological development of multimodal
translation in different media forms, including social media,
websites, on-site interactions and books. The title will be of
great value to scholars and students of linguistics, translation
studies, multimodal discourse analysis and digital media.
Given the importance of student learning in the various types and
integration of STEM education, this book provides a landscape of
cross-disciplinary STEM learning in Asian primary schools, and a
systematic overview of design, practices and outcomes of STEM
learning implementation. Science, Technology, Engineering and
Mathematics (STEM) has continued to attract attention worldwide,
and there have been calls for the promotion of STEM education in
primary schools to nurture students to meet the needs of societies
in terms of innovation and technology development. Since STEM is
complex in nature and is related to various disciplines, the effort
of a single discipline may not be as effective as
cross-disciplinary efforts. This edited volume, involving an Asian
team of authors, examines how cross-disciplinary STEM learning can
be designed for students to achieve viable outcomes, and what
opportunities and challenges have been offered to the next
generation to equip them with the necessary skills, knowledge, ways
of thinking, as well as attitudes and values for lifelong learning.
A resourceful text for students, researchers and practitioners
interested in the rich development of STEM education and practical
methods for a variety of learning approaches from elementary to
secondary education.
The Art of War by Sun Tzu is an ancient yet invaluable Chinese
military classic that is still relevant today. This book presents a
systematic and in-depth investigation into the translation and
reception of The Art of War in Western strategic culture. Aided by
three self-built corpora, this book adopts a mixed method of
qualitative and quantitative analysis, and takes both the core text
and its paratexts of The Art of War into consideration. The author
highlights the significance of proper approaches to translating
culture in regards to the core text and effective measures of
culture reconstruction in regards to the paratexts. It is revealed
by this investigation that the translated Sun Tzu has undergone
three major stages before its canonization in Western discourse.
The findings bring to light the multiple factors that contribute to
the incorporation of Sun Tzu's strategic wisdom into Western
culture. For scholars interested in translation studies, (critical)
discourse analysis, as well as strategic studies, this book
provides fresh insights and new perspectives.
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