A definitive guide covering all the core concepts necessary to pass the Salesforce Administrator Certification exam Key Features Understand critical design considerations for setting up Salesforce CRM Facilitate and manage the transition from Salesforce Classic to Lightning Experience Learn key functions of application security to manage user profiles and data Book DescriptionSalesforce's winter '19 release offers a host of new features for CRM designed to meet your sales and marketing requirements. With this comprehensive guide to implementing Salesforce CRM, administrators of all levels can easily get a thorough understanding of the platform. This Salesforce handbook begins by guiding you in setting up users and security and then progresses to configuration, data management, and data analytics. You'll discover process automation and approval mechanisms, while also exploring the functional areas of Sales Cloud, Service Cloud, Marketing Cloud, and Salesforce Chatter. This book covers Salesforce CRM system administration in a practical way, and it'll serve as an invaluable reference for both new administrators and experienced professionals. Furthermore, you'll also delve into Salesforce mobile apps and mobile administration, along with Salesforce Adoption Manager. You'll gain insights into Lightning Experience, Salesforce's new app, and learn how its modern design and sleek interface helps you to build customizable components. Finally, we'll see how the two versions compare and help manage the transition from Salesforce Classic to Lightning Experience. By the end of the book, you will have mastered the techniques to configure and control various user interface features in Salesforce CRM. What you will learn Configure a variety of user interface features in Salesforce CRM Understand the capabilities of the Salesforce CRM sharing model Explore Einstein Analytics - Salesforce's new wave of advanced reporting Get to grips with the Lightning Process Builder workflow Set up user profiles, security, and login access mechanisms Find out how Apex and Visualforce coding can be used in Salesforce CRM Manage the transition from Salesforce Classic to Lightning Experience Implement data manipulation features to apply best practices in data management Who this book is forThis book is for administrators who want to develop and strengthen their Salesforce CRM skills in the areas of configuration and system management. Whether you are a new or experienced professional, this book will enhance your knowledge and understanding of Salesforce CRM features.

Discover powerful ways to effectively solve real-world machine learning problems using key libraries including scikit-learn, TensorFlow, and PyTorch Key Features Learn and implement machine learning algorithms in a variety of real-life scenarios Cover a range of tasks catering to supervised, unsupervised and reinforcement learning techniques Find easy-to-follow code solutions for tackling common and not-so-common challenges Book DescriptionThis eagerly anticipated second edition of the popular Python Machine Learning Cookbook will enable you to adopt a fresh approach to dealing with real-world machine learning and deep learning tasks. With the help of over 100 recipes, you will learn to build powerful machine learning applications using modern libraries from the Python ecosystem. The book will also guide you on how to implement various machine learning algorithms for classification, clustering, and recommendation engines, using a recipe-based approach. With emphasis on practical solutions, dedicated sections in the book will help you to apply supervised and unsupervised learning techniques to real-world problems. Toward the concluding chapters, you will get to grips with recipes that teach you advanced techniques including reinforcement learning, deep neural networks, and automated machine learning. By the end of this book, you will be equipped with the skills you need to apply machine learning techniques and leverage the full capabilities of the Python ecosystem through real-world examples. What you will learn Use predictive modeling and apply it to real-world problems Explore data visualization techniques to interact with your data Learn how to build a recommendation engine Understand how to interact with text data and build models to analyze it Work with speech data and recognize spoken words using Hidden Markov Models Get well versed with reinforcement learning, automated ML, and transfer learning Work with image data and build systems for image recognition and biometric face recognition Use deep neural networks to build an optical character recognition system Who this book is forThis book is for data scientists, machine learning developers, deep learning enthusiasts and Python programmers who want to solve real-world challenges using machine-learning techniques and algorithms. If you are facing challenges at work and want ready-to-use code solutions to cover key tasks in machine learning and the deep learning domain, then this book is what you need. Familiarity with Python programming and machine learning concepts will be useful.