Have you ever wondered how prices are determined, or why you bought a specific quantity of something? The answers to these and other questions, as well as the theories guiding decisions by consumers and producers, are explained in Microeconomics— a southern African perspective.

This book provides a comprehensive introduction to microeconomics theory, offering traditional theories of consumer and producer behaviour set against a contemporary southern African background.

This second edition of Microeconomics – a southern African perspective provides a comprehensive and current introduction to microeconomic theory for the southern African context, while retaining the original ethos from the first edition. It addresses traditional theories of consumer and producer behaviour as prescribed in most introductory microeconomic modules and answers questions around how consumers and producers interact in the market, looking specifically at the choices made by producers in their endeavour to produce optimally.

Suitable for introductory semester-based courses in microeconomics, it facilitates learning through activities and self-evaluation exercises at the end of each chapter, with feedback to activities and answers to the exercises at the end of the book. The study of economics provides the tools for analysis and a framework for thinking that can aid you in making more informed decisions when faced with economic problems, making it suitable for economics students or those requiring an understanding of the economy within a specific financial field.

Emphasize the importance of business ethics, sustainability and stakeholder management from a strong managerial perspective with Carroll/Brown's BUSINESS AND SOCIETY: ETHICS, SUSTAINABILITY, AND STAKEHOLDER MANAGEMENT, 11E.

Students learn how effective business decision makers balance and protect the interests of various stakeholders, including investors, employees and consumers as well as the community and environment. New content highlights the importance of strong business decision-making skills as today’s businesses navigate the challenges of a global pandemic and continue to deal with climate change and sustainability issues.

This comprehensive edition includes 34 timely cases as well as the latest research, laws and material on the social, legal, political and ethical responsibilities of today’s businesses to both external and internal stakeholder groups.

For 5000 years shipping has served the world economy and today it provides a sophisticated transport service to every part of the globe. Yet despite its economic complexity, shipping retains much of the competitive cut and thrust of the "perfect" market of classical economics. This blend of sophisticated logistics and larger than life entrepreneurs makes it a unique case study of classical economics in a modern setting.

The enlarged and substantially rewritten Maritime Economics uses historical and theoretical analysis as the framework for a practical explanation of how shipping works today. Whilst retaining the structure of the second edition, its scope is widened to include: lessons from 5000 years of commercial shipping history shipping cycles back to 1741, with a year by year commentary updated chapters on markets; shipping costs; accounts; ship finance and a new chapter on the return on capital new chapters on the geography of sea trade; trade theory and specialised cargoes updated chapters on the merchant fleet shipbuilding, recycling and the regulatory regime a much revised chapter on the challenges and pitfalls of forecasting. With over 800 pages, 200 illustrations, maps, technical drawings and tables Maritime Economics is the shipping industry's most comprehensive text and reference source, whilst remaining as one reviewer put it "a very readable book".

Martin Stopford has enjoyed a distinguished career in the shipping industry as Director of Business Development with British Shipbuilders, Global Shipping Economist with the Chase Manhattan Bank N.A., Chief Executive of Lloyds Maritime Information Services; Managing Director of Clarkson Research Services and an executive Director of Clarksons PLC. He lectures regularly at Cambridge Academy of Transport and is a Visiting Professor at Cass Business School, Dalian Maritime University and Copenhagen Business School.

The second Europe, Middle East and Africa edition of this text combines the 40-year heritage of Brigham's expertise in international financial management with Fox's professional experience in the field. Financial Management: Theory and Practice equips students with a solid understanding of essential theoretical concepts as well as practical tools to assess and implement effective financial decisions. The unifying theme is corporate valuation and its relevance to financial decisions--ensuring students comprehend the details and the big picture. Chapters proceed from fundamentals to strategic finance, linking recent events to the role of finance in business and to your personal lives.

This trusted textbook returns in its 4th edition with even more exercises to help consolidate understanding - and a companion website featuring additional materials, including a solutions manual for instructors. Offering a unique blend of theory and practical application, it provides ideal preparation for doing applied econometric work as it takes students from a basic level up to an advanced understanding in an intuitive, step-by-step fashion. Clear presentation of economic tests and methods of estimation is paired with practical guidance on using several types of software packages. Using real world data throughout, the authors place emphasis upon the interpretation of results, and the conclusions to be drawn from them in econometric work. This book will be essential reading for economics undergraduate and master's students taking a course in applied econometrics. Its practical nature makes it ideal for modules requiring a research project. New to this Edition: - Additional practical exercises throughout to help consolidate understanding - A freshly-updated companion website featuring a new solutions manual for instructors

Development of supply chain strategies has become a major growth industry in its own right; most organizations now see managing their supply chain as a key strategic issue. The main tenet of this book is that supply needs to be thought about as a dynamic strategic process, and not as a bureaucratic business function.

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"Strategic Supply Management: principles, theories and practice" traces the development of purchasing and supply management from its origins as a tactical commercial function into a key strategic business process. Integrating conceptual models, including the strategic supply wheel, with a host of practical examples, the authors illuminate the philosophy, concepts and techniques of supply management. They also contrast the traditional, conventional concepts of purchasing and supply management with new ideas, radical concepts, and examples of interesting practice.

Designed to provide a comprehensive course structure for teaching and studying this wide-ranging and constantly developing topic, this book guides the reader through the subject with clarity and logic. Whether used as a course textbook or a source of reference, students and practitioners will find the authors' comprehensive overviews of the topics indispensable.

"Cousins et al have drawn from their extensive experience in industry, and crafted a book that provides deep contextual insights into why supply chains are the foundation for competitive strategy, the dynamics that drive economic change, and most importantly, the importance of relationships as the glue that keeps supply chains functioning properly. Executives and students will benefit from the frameworks, examples, and discussions inthis book, which should be on everyone who has an interest in global competitiveness' bookshelves."

Rob Handfield

Bank of America University Distinguished Professor of Supply Chain Management

North Carolina State University

About the Authors

Prof. Paul Cousins is Professor of Operations Management and CIPS Professor of Supply Chain Management at Manchester Business School, The University of Manchester, and also Director of the Supply Chain Management Research Group.

Prof Richard Lamming is Director of the School of Management at the University of Southampton.

Dr Benn Lawson is a lecturer in operations management at Queen's University Belfast, and is Visiting Senior Fellow at ManchesterBusiness School.

Dr Brian Squire is a lecturer in the Decision Sciences and Operations Management Group at Manchester Business School.

Global Airlines: Competition in a Transnational Industry presents an overview of the changing scene in air transport covering current issues such as security, no frills airlines, 'open skies' agreements, the outcome of the recent downturn in economic activity and the emergence of transnational airlines, and takes a forward looking view of these challenges for the industry.
Since the publication of the second edition in 1999 major changes have occurred in the industry. The 'rules of the game' in air transport are now beginning to change; and it is time to take the story forward. This third edition contains nine new chapters and tackles the following issues amongst others:
* Security: The tragic events of 11 September 2001, followed by the war in Iraq, and the resultant heightened tensions over security and passenger safety.
* Financial instability: the cyclical downturn in economic activity has led some airlines to the verge of bankruptcy. Even some large well-established carriers are not immune from this. How can the industry look to survive?
* Attaining global reach: implications of transborder mergers, open skies agreements and the transatlantic Common Aviation area. Can full globalisation ever be reached?
* Low-cost carriers and e-commerce: as both increase, how much the industry re-structure and deal with issues associated with increased passenger traffic and decreased labour requirements?
* Airport capacity: Air traffic is estimated to grow at a long-term average annual rate of 5 per cent per annum. But many airports in many parts of the world are already reaching their capacity limits. How can this be overcome and are the environmental implications?
Usingup to date data and case studies from major international airlines such as United Airlines, British Airways, and Qantas amongst many others, Global Airlines provides a comprehensive insight into today's global airline industry.
* Addresses the critical issues in the development of the airline industry and considers options for airline strategies and government policies
* Updated to reflect recent developments including security issues, no frills airlines, 'open skies' agreements and the recent downturn in economic activity, and what this means for the future of the industry.
* Facts and theories are interwoven throughout the text

The first edition of "The Internal Auditing Handbook" received wide acclaim from readers and became established as one of the definitive publications on internal auditing. The second edition was released soon after to reflect the rapid progress of the internal audit profession. There have been a number of significant changes in the practice of internal auditing since publication of the second edition and this revised third edition reflects those changes. The third edition of "The Internal Auditing Handbook" retains all the detailed material that formed the basis of the second edition and has been updated to reflect the Institute of Internal Auditor's (IIA) International Standards for the Professional Practice of Internal Auditing. Each chapter has a section on new developments to reflect changes that have occurred over the last few years. The key role of auditors in reviewing corporate governance and risk management is discussed in conjunction with the elevation of the status of the chief audit executive and heightened expectations from boards and audit committees. Another new feature is a series of multi-choice questions that have been developed and included at the end of each chapter.

This edition of "The Internal Auditing Handbook" will prove to be an indispensable reference for both new and experienced auditors, as well as business managers, members of audit committees, control and compliance teams, and all those who may have an interest in promoting corporate governance.

For courses in Retail Buying, Retail Merchandising and Fashion Merchandising. Retail Buying, Ninth Edition, is known for its clear depiction of retail buying, reflecting what buyers face every day in their pursuit of excellence. Focusing on the changes in today's market, the book addresses topics such as diverse ethnicities and the nuances of purchasing abroad. Contemporary market considerations are highlighted throughout, including chapters on buying for discount operations, using the Internet for product procurement, and methods of analyzing customer demand. With a host of end-of-chapter materials and visual aids, this book continues its tradition of effectively preparing students for their role as professional retail buyers.

For marketing courses that focus on creating a marketing plan. A step-by-step guide to creating a customized marketing plan. The Marketing Plan Handbook is the only planning handbook to guide readers, step-by-step, through the complete development of a realistic, customized marketing plan.

Public Policy Analysis, the most widely cited book on the subject, provides students with a comprehensive methodology of policy analysis. It starts from the premise that policy analysis is an applied social science discipline designed for solving practical problems facing public and nonprofit organizations. This thoroughly revised sixth edition contains a number of important updates:

Each chapter includes an all-new "big ideas" case study in policy analysis to stimulate student interest in timely and important problems.

The dedicated chapter on evidence-based policy and the role of field experiments has been thoroughly rewritten and expanded.

New sections on important developments in the field have been added, including using scientific evidence in public policymaking, systematic reviews, meta-analyses, and "big data."

Data sets to apply analytical techniques are included online as IBM SPSS 23.0 files and are convertible to Excel, Stata, and R statistical software programs to suit a variety of course needs and teaching styles.

All-new PowerPoint slides are included to make instructor preparation easier than ever before.

Designed to prepare students from a variety of academic backgrounds to conduct policy analysis on their own, without requiring a background in microeconomics, Public Policy Analysis, Sixth Edition helps students develop the practical skills needed to communicate findings through memos, position papers, and other forms of structured analytical writing. The text engages students by challenging them to critically analyze the arguments of policy practitioners as well as political scientists, economists, and political philosophers.

Table of Contents

Preface.

Part 1. Methodology of Policy Analysis

1. The Process of Policy Analysis

2. Policy Analysis in the Policy-Making Process

Part 2. Methods of Policy Analysis

3. Structuring Policy Problems

4. Forecasting Expected Policy Outcomes

5. Prescribing Preferred Policies

6. Monitoring Observed Policy Outcomes

7. Evaluating Policy Performance

Part 3. Methods of Policy Communication

8. Developing Policy Arguments

9. Communicating Policy Analysis

Appendix 1. Policy Issue Papers

Appendix 2. Executive Summaries

Appendix 3. Policy Memoranda

Appendix 4. Oral Briefings

The Global Business Environment covers the economic, political, social, legal, cultural, technological and financial environments. It challenges students to think critically about global issues that affect the business environment and provides them with a wealth of pedagogical features that help cement learning.

The book is highly global in coverage, with case studies and examples from across the globe. It also has a strong focus on the ethics, responsibilities and sustainability and what this means for business organizations. The clear and accessible writing style makes difficult concepts easy to understand and its clarity makes it suitable for students with English as a second language.

New to this edition:

• New theme of uncertainty in global contexts, examining how best to assess and confront the challenges of uncertainties and risks in the differing dimensions of the business environment
• New chapter on worldwide pandemic and the global business environment
• Increased coverage of FDI, industrial policy and global communication
• New coverage relating to race relations and decolonising the curriculum
• 10 new cases, with all other cases fully updated (there are 52 cases in total)
• A brand new decision-making feature linked to some of the cases studies

Retail Marketing is a new and refreshing text, essential for anyone wanting to get to grips with this important, fast-paced area of marketing today. With a user-friendly structure, this book reflects the very latest in academic thinking and provides a strong focus on customer value, corporate social responsibility and the transformative effect of digital technology. Written especially for European and international students and suitable for both undergraduate and postgraduate students, Retail Marketing addresses the challenges of marketing in the 21st Century. Across the chapters key elements of successful retail marketing, including developments in omni-channel marketing and the importance of a co-ordinated supply chain to a company's value proposition, are considered. Striking a balance between theory and practice, Retail Marketing presents concepts in a clear and comprehensive way with engaging, up-to-date global examples and visual illustrations to help students apply their knowledge to a real world context.

Gain a solid understanding of what is arguably the most critical and complex component of global supply chains with Novack/Gibson/Suzuki's TRANSPORTATION: A GLOBAL SUPPLY CHAIN PERSPECTIVE, 10E.

You learn the fundamental role and importance of transportation in companies and society as you study the current complex environment of transportation service. The authors introduce the role of transportation in supply chains and provide an overview of the operating and service characteristics, cost structure and challenges that today's transportation providers face.

Updates throughout this edition highlight critical transportation management issues with insights into the strategic activities and challenges in the movement of goods through the supply chain. You examine global topics with the latest coverage of hard and soft technology and interesting discussions of fuel, energy, managerial, economic and environmental issues.

Did you know that, in South Africa, 70% to 80% of small businesses fail within the first five years of their establishment? Research indicates that this failure is often due to a lack of understanding of basic business concepts by the entrepreneur. In the competitive South African business environment, it is essential that aspiring entrepreneurs and new business owners have a solid foundation of knowledge on which to build sustainable businesses.

Entrepreneurship and how to establish your own business (6th edition) is a foundational book covering the key areas of entrepreneurship and small business development.

A longtime student favorite, Anderson/Moyer/Chichirau's bestselling PUBLIC POLICYMAKING explains public policy fundamentals by emphasizing the process behind the creation of legislation. As you examine each individual step of the policymaking process -- from policy formation and budgeting to implementation and impact -- you will gain a thorough understanding of how different factors influence public policy creation. In addition, each chapter features at least one case study that illustrates how general ideas are applied to specific policy issues. Reflecting the latest research and developments from the field, the new Ninth Edition provides current coverage of the 2020 election, the COVID-19 pandemic and more. The text is packed with examples and its student-friendly format helps you easily see how chapter concepts relate to your everyday life.

In today's managerial world, it's critical that students learn how to make strategic economic decisions. The seventh edition of Managerial Economics is the most current text available, encouraging students to see beyond the equations and graphs to the general precepts, such as marginal analysis and backward induction. Its new content draws on dozens of contemporary case studies, inviting students to apply problem-solving skills and to reflect on real-world economic decisions.

Understanding today's rapidly changing global business environment can be challenging, particularly with conflicting news about how business actions in the European Union or emerging economies of Asia, or migrations from Mexico and Central America are impacting the U.S. and world economies. INTRODUCTION TO GLOBAL BUSINESS: UNDERSTANDING THE INTERNATIONAL ENVIRONMENT & GLOBAL BUSINESS, 3E provides a clear, comprehensive analysis of today's global business environment, supported by current examples and mini-cases. Written by authoritative professionals, this edition introduces globalization using unparalleled scholarship and the fundamentals of the global business environment -- culture, ethics, economics and information technology. You see how shifts in the global geopolitical balance of power and changing regional strategic alliances can impact job opportunities and future living standards, as the text flows from concept to application. MindTap digital resources help you apply principles to personal and professional situations.

Daily existence is more interconnected to consumer behaviors than ever before, encompassing many issues of well-being. Problems include unhealthy eating; credit card mismanagement; alcohol, tobacco, pornography, and gambling abuse; marketplace discrimination; and ecological deterioration; as well as at-risk groups who are impoverished, impaired, or elderly. Opportunities for well-being via consumer behaviors include empowerment via the Internet, product sharing, leisure pursuits, family consumption, and pro-environmental activities, among others.

In 2005 the Association for Consumer Research launched Transformative Consumer Research (TCR). Its mission is to foster research on quality of life that is both rigorous and applied for better assisting consumers, their caregivers, policy administrators, and executives.

This edited volume includes 33 chapters on a wide range of topics by expert international authors. All royalties from sales of this book are donated to the Association to support TCR grants.

Table of Contents

M. Csikszentmihalyi, Foreword: Consuming and Evolving. Part 1: Declaring and Projecting Transformative Consumer Research D.G. Mick, S. Pettigrew, C. Pechmann, J.L. Ozanne, The Origins, Qualities, and Envisionments of Transformative Consumer Research. A.R. Andreasen, M.E. Goldberg, M.J. Sirgy, Foundational Research on Consumer Welfare: Opportunities for a Transformative Consumer Research Agenda. B. Wansink, Activism Research: Designing Transformative Lab and Field Studies. J.L. Ozanne, E.M. Fischer, Sensitizing Principles and Practices Central to Social Change Methodologies. Part 2: Economic and Social Issues M. Viswanathan, Conducting Transformative Consumer Research: Lessons Learned in Moving from Basic Research to Transformative Impact in Subsistence Markets. C.J. Shultz II, S.J. Shapiro,Transformative Consumer Research in Developing Economies: Perspectives, Trends, and Reflections from the Field. J.A. Rosa, S. Geiger-Oneta, A. Barrios Fajardo, Hope and Innovativeness: Transformative Factors for Subsistence Consumer Merchants. J.D. Williams, G.R. Henderson, Discrimination and Injustice in the Marketplace: They Come in All Sizes, Shapes, and Colors. Part 3: Technological Edges D.L. Hoffman, Internet Indispensability, Online Social Capital, and Consumer Well-Being. R.V. Kozinets, F.M. Belz, P. McDonagh, Social Media for Social Change: A TCR Perspective. T.P. Novak, Quality of Virtual Life. Part 4: Materialism and the Environment J.E. Burroughs, A. Rindfleisch, What Welfare? On the Definition and Domain of Transformative Consumer Research and the Foundational Role of Materialism. P. McDonagh, S. Dobscha, A. Prothero, Sustainable Consumption and Production: Challenges for Transformative Consumer Research. W. Kilbourne, J. Mittelstaedt, From Profligacy to Sustainabil

Understanding IFRS for SMEs is a comprehensive and in-depth approach to unpacking the International Financial Reporting Standards (IFRS) for small, medium and micro enterprises (SMEs). In an easy to understand manner, the book explains the conceptual as well as the detailed technical knowledge underpinning the requirements of IFRS for SMEs (supplemented by the same for IFRS where applicable). The text is designed to gradually take a student through the necessary thought processes needed to compile financial statements in compliance with IFRS for SMEs, by focussing on the information and skills needed to apply professional judgment in a compilation engagement and ultimately decision-making. While the number of entities that can apply IFRS for SMEs form the majority of business entities in the market place, there is very little conceptual guidance on the application of IFRS for SMEs. This publication is therefore one of the few texts focussing on the application of IFRS for SMEs, while at the same time allowing the reader to see the contrasting requirements of IFRS. The text is designed to assist a student learn the knowledge required to comply with IFRS for SMEs but also understand the conceptual underpinnings of the standards so as to fully master IFRS for SMEs.

This graduate textbook is a "primer" in macroeconomics. It starts with essential undergraduate macroeconomics and develops in a simple and rigorous manner the central topics of modern macroeconomic theory including rational expectations, growth, business cycles, money, unemployment, government policy, and the macroeconomics of nonclearing markets. The emphasis throughout the book is on both foundations and presenting the simplest model for each topic that will deliver the relevant answers. The first two chapters recall the main workhorses of undergraduate macroeconomics: the Solow-Swan growth model, the Keynesian IS-LM model, and the Phillips curve. The next chapters present four fundamental "building blocks" of modern macroeconomics: rational expectations, intertemporal dynamic models, nonclearing markets and imperfect competition, and uncertainty. Later the book deals with growth, notably the Ramsey model, overlapping generations, and endogenous growth. Chapter 10 moves to the famous "real business cycles" (RBC), which integrate in a unified framework growth and fluctuations. The final chapters look at the issue of stabilization, how best to guard the economy from shocks, and the connections between politics and the macroeconomy. To make the book self contained, a mathematical appendix gives a number of simple technical results that are sufficient to follow the formal developments of the book.

Now in its seventh edition, Ingrid Rima's classic textbook charts the development of the discipline from the classical age of Plato and Aristotle, through the middle ages to the first flowering of economics as a distinct discipline - the age of Petty, Quesnay and Smith - to the era of classical economics and the marginalist revolution.

The book then goes on to offer extensive coverage of the twentieth century - the rise of Keynesianism, econometrics, the Chicago School and the neoclassical paradigm. The concluding chapters analyze the birth of late twentieth century developments such as game theory, experimental economics and competing schools of economic thought.

This text includes a number of practical features:

a "family tree" at the beginning of each section, illustrating how the different developments within economics are interlinked

the inclusion of readings from the original key texts

a summary and questions to discuss, along with glossaries and suggestions for further reading

This book provides the clearest, most readable guide to economic thought that exists and encourages students to examine the relevance of the discipline's history to contemporary theory.

Table of Contents

Part 1: Preclassical Economics, 1. Early Masterworks as a source of Economic Thought, 2. The Origins of Analytic Economics 3. The Transition to Classical Economics, Part II: Classical Economics, 4. Physiocracy: The Beginning of Analytical Economics, 5. Adam Smith: From Moral Philosophy to Political Economy, 6. Thomas Malthus and J. B. Say: The Political Economy of Population Behaviour and Aggregate Demand, 7. David Ricardo: Economic Analysis of the Distributive Shares, 8. Building on Ricardian Foundations: The Mills, W. N. Senior and Charles Babbage, 9. Classical Theory in Review, Part III: The Critics of Classicism. 10. Socialism, Induction, and the Forerunners of Marginalism, 11. Karl Marx: An Inquiry into the "Law of Motion" of the Capitalist System, 12. First-Generation Marginalists: Jevons, Walras and Menger, 13. Second-Generation Marginalists, Part IV: The Neo-classical Tradition, 1980-1945, 14. Alfred Marshall and the Neo-classical Tradition, 15. Chamberlain, Robinson and Other Price Theorists, 16. The "New" Theory of Welfare and Consumer Behavior, 17. Neo-classical Monetary and business-Cycle Theorists, Part V: The Dissent form Neo-classicism, 1890-1945, 18.The Dissent of American Institutionalists, 19. The Economics of Planning: Socialism without Marxism, 20. J. M. Keynes’s Critique of the Mainstream Tradition, 21. Keynes's Theory of Employment, Output and Income, Part VI: Beyond High Theory, 22. The Emergence of Econometrics as a Sister-Discipline of Economics, 23. Neo-Keynesians, Neo-Walrasians and Monetarists, 24. The Analytics of Economic Liberalism: The Theory of Choice, Part VII: Competing Economic Paradigms, 25. From Economic Heterodoxy to Pluralism and the Revival of Political Economy

You don't need to be a mathematician to be able to use statistics effectively... Lots of business students worry that quantitative methods is all about mathematics and statistics, capable of being utilized by a chosen few. Quantitative Methods for Business Research Using Microsoft Excel is here to show you that all students can use quantitative methods successfully as part of research. This book and its online resources approach quantitative methods with the assumption that applying the powerful statistical tools available in Excel doesn't require any special competence in mathematics or statistics. It's all about knowing which tools to use and how to use them, not what makes them work (the mathematicians did that behind the scenes and we all thank them). This book aims to promote two things: the conviction that quants is well within your capabilities; and an enduring interest in the subject that will carry you on beyond the ambition and scope of this work.

Modern Macroeconomics, by Max Gillman, takes a new and modern approach to macroeconomic theory using microeconomic foundations. Building from the standard neo-classical models, Gillman has developed a new dynamic model which works to explain business cycles and unemployment, why you can have a banking lead recession as well as fiscal and monetary policy. Although strong in mathematical rigour all calculations in this text are fully derived and graphs provide a direct representation making it accessible. This text is suitable for undergraduate students studying Advanced Macroeconomics courses.

Can You Predict the Future by Looking at the Past? Since accurate forecasting requires more than just inserting historical data into a model, Forecasting: Methods and Applications, 3/e, adopts a managerial, business orientation. Integrated throughout this text is the innovative idea that explaining the past is not adequate for predicting the future. Inside, you will find the latest techniques used by managers in business today, discover the importance of forecasting and learn how it's accomplished. And you'll develop the necessary skills to meet the increased demand for thoughtful and realistic forecasts. New features in the third edition include:
* An emphasis placed on the practical uses of forecasting.
* All data sets used in this book are available on the Internet.
* Comprehensive coverage provided on both quantitative and qualitative forecasting techniques.
* Includes many new developments in forecasting methodology and practice.