Despite the development of advanced methods, models, and algorithms, optimization within structural engineering remains a primary method for overcoming potential structural failures. With the overarching goal to improve capacity, limit structural damage, and assess the structural dynamic response, further improvements to these methods must be entertained. Optimization of Design for Better Structural Capacity is an essential reference source that discusses the advancement and augmentation of optimization designs for better behavior of structure under different types of loads, as well as the use of these advanced designs in combination with other methods in civil engineering. Featuring research on topics such as industrial software, geotechnical engineering, and systems optimization, this book is ideally designed for architects, professionals, researchers, engineers, and academicians seeking coverage on advanced designs for use in civil engineering environments.

Paulo Figueiredo comprehensively examines how and why latecomer companies differ in the manner and rate at which they accumulate technological capability over time. He focuses on how key features of the underlying learning processes influence the paths of technological capability accumulation and, in turn, the rate of improvement in operational performance. The author details the various processes and mechanisms by which a company acquires knowledge from external and internal sources, through individuals, and then converts, or fails to convert, it into organisational assets. These different ways of managing technological learning are studied in detail during the lifetime of two of the largest steel companies in Brazil. He goes on to demonstrate that the rates of technological capability-accumulation and operational performance improvement can be accelerated if deliberate and effective efforts are made to improve knowledge acquisition and knowledge conversion processes. Indeed, these efforts are likely to generate significant financial benefits for the company that manages these processes effectively. The author is rigorous in his empirical analysis and adopts an original perspective by concentrating on latecomer firms within a non-industrialised country. The focus of analysis and the practical approach developed within the book will interest students and scholars of business, technology, innovation, and strategic management, as well as providing a source of reference and information for policymakers and managers in private and state-owned organisations.

The "buzz" surrounding social media focuses on how business can build relationships by participating in the online "conversation." When it works, social media relationship building is often labor and time intensive with a return on investment that is often hard to measure. Not many people understand that social media campaigns can be orchestrated to build relationships and drive in new business at a much greater rate than using the relationship aspect of social media alone provides. When I discovered this, relationship building became the least compelling part of the picture. "Searchial" is a phrase I created to describe the method of interacting within the strange new world of social media while elevating your profile in internet searches for the products and services you offer. This book teaches do-it-yourself methods of implementing a "searchial" media campaign. It demonstrates the added value of practicing "searchial media" instead of just "social media." Social tools have the power to drive new business into your organization not only through communicating and relationship building, but by coincidentally causing your listing in search engines to rank higher in searches for keywords and key phrases people are using to find the products and services you offer in a specific geographical area or worldwide. The term "Searchial" reflects the realization that my time and effort were best spent driving new patients into my medical practice using social tools to improve our position in Google, Bing and other search engines, not just building and strengthening existing relationships. This book can be applied to and used as a guide within any industry at any stage of the new media marketing game. Appendices contain information specific to social media and search elevation in the medical profession, specifically small medical business, hospital and clinic and pharmaceutical companies.

This book (hardcover) is part of the TREDITION CLASSICS. It contains classical literature works from over two thousand years. Most of these titles have been out of print and off the bookstore shelves for decades. The book series is intended to preserve the cultural legacy and to promote the timeless works of classical literature. Readers of a TREDITION CLASSICS book support the mission to save many of the amazing works of world literature from oblivion. With this series, tredition intends to make thousands of international literature classics available in printed format again - worldwide.

Knowledge and innovation are key factors contributing to growth and prosperity in the new service economy. This book presents original, empirical and theoretical contributions to address the economic dimensions of knowledge and the organisation of knowledge intensive activity through specialised services. Specific analyses include: * macro statistics to highlight the contribution of services to economic activity * firm level survey data to identify and consider client relations * case studies of four innovation-oriented business services. Further chapters deal with the specific functions connected with knowledge, the new discipline of 'knowledge management', intellectual property rights, and the role of knowledge in national and international economic systems. Offering an overview of a highly important and pervasive set of phenomena, this book outlines and illustrates the intellectual agenda associated with the rise of a global services economy. It will appeal to industrial and business economists, researchers, students, policymakers and business analysts.