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Books > Business & Economics > Economics > Microeconomics
This book offers students an accessible and applied introduction to microeconomics in tourism and hospitality through a comprehensive analysis of the market mechanism, demand and supply, firm behavior and strategy, and transaction and institution. This book not only helps students to master core microeconomic theories that are essential for understanding the tourism and hospitality industry, but, more importantly, it guides students to analyze consumer behavior and firm strategy specific to the industry. Throughout the book, readers are guided to develop the economic analysis of tourism and hospitality that progresses from economic intuition to graphical representation and to mathematical quantification. Carefully corralled case studies showcase the applications of key microeconomic theories in solving a wide range of real-world problems, including Uber's surge pricing, Airbnb's supply adjustment, and McDonald's and Burger King vying for prime locations. This book is written in an accessible style, illustrated with exquisite diagrams, and enriched with a range of other features, such as chapter summaries, review questions, and further readings to aid readers' further understanding. By reading this book, students will be able to develop an economist's way of thinking, which will enable them to analyze tourism and hospitality businesses in a rigorous and critical manner. This book is essential reading for all tourism and hospitality students and teachers.
Behavioural Economics and Experiments addresses key topics within behavioural economics, exploring vital questions around decision-making and human nature. Assuming no prior knowledge of economics, the book features wide-ranging examples from literature, film, sport, neuroscience and beyond. Ananish Chaudhuri explores the complex relationships between human behaviour, society and decision-making, introducing readers to the latest work on heuristics, framing and anchoring, as well as ideas around fairness, trust and social norms. The book offers a fresh perspective on issues such as: Decision-making under uncertainty Firms' pricing decisions Employment contracts Coordination failures in organizations Preventing bubbles in financial markets This is an ideal introduction for students of behavioural economics, experimental economics and economic decision-making on economics, public policy, psychology and business-related programmes, and will also be accessible to policymakers and curious laymen.
First published in 1977, this is an applied economics text, in which the basic theory of any introductory economics couurse is applied to a whole range of UK macro- and micro-economic policy issues. The book is designed specifically for first and second year university students, with the aim of demonstrating the relevance of theory to policy, how theory can be applied to policy problems and, in the process, to improve their understanding of the theory itself.
Pandemic Economics applies economic theory to the Covid-19 era, exploring the micro and macro dimensions of the pre-pandemic, pandemic, and post-pandemic phases. Using core economic tools such as marginal analysis, cost-benefit analysis, and opportunity cost, this book explores the breadth of economic outcomes from the pandemic. It shows that a tradeoff between public health and economic health led to widespread problems, including virus infections and unemployment. Taking an international and comparative approach, the book shows that because countries implemented different economic policies, interventions, and timelines during the crisis, outcomes varied with respect to the extent of recession, process of recovery, availability of medical equipment, public health, and additional waves of the virus. Pedagogical features are weaved throughout the text, including country case studies, key terms, suggested further reading, and discussion questions for solo or group study. On top of this, the book offers online supplements comprising PowerPoint slides, test questions, extra case studies, and an instructor guide. This textbook will be a valuable resource for advanced undergraduate and postgraduate courses on pandemic economics, macroeconomics, health economics, public policy, and related areas.
This second edition of eCommerce Economics addresses the economic issues associated with using computer-mediated electronic networks, such as the Internet, as mechanisms for transferring ownership of or rights to use goods and services. After studying this book, students will recognize problems that arise in the electronic marketplace, such as how to gauge the competitive environment, what products to offer, how to market those products, and how to price those products. They also will understand the conceptual tools required to evaluate the proper scope of public policies relating to electronic commerce. Core topics covered in the book include the underpinning of electronic commerce and the application of basic economic principles, including the theories of perfect and imperfect competition, to the electronic marketplace. Building on this foundation, the book discusses virtual products, network industries, and business strategies and conduct. Additional key topics include Internet advertising, intellectual property rights in a digital environment, regulatory issues in electronic markets, public sector issues, online banking and finance, digital cash, international electronic trade, and the implications of e-commerce for aggregate economic activity.
This book, first published in 1990, analyses contemporary Yugoslavian development strategy in its historical and political context, assessing how corruption, negligence, and an emphasis on industry to the detriment of agriculture and trade, have all played a part in bringing Yugoslavia close to financial and political chaos. The book concludes by considering the contemporary prospects for a more integrated policy approach in the midst of the country's political crisis.
In this wide-ranging collection of significant articles by leading scholars, the editors link the impact of innovation to the process by which firms and industries change over time and ultimately to economic development and growth. The books cover topics such as the impact of the product life cycle on industry evolution, the links between innovative activity and the start-up of new firms, and an analysis of the sources of diversity and the impact of diversity on economic evolution. The three key elements of the post-entry performance of firms are examined - their ability to survive, the learning process and the links between industry evolution and productivity. The books then explore the roles of turbulence and persistence in an evolutionary economy. Additional topics include the evolution of market structures, the evolution of regions and the international competitiveness of industries in an evolutionary context. Finally the books examine the implications for government policy of the links between innovation, industry evolution and economic development.
First published in 1984, this title discusses the emergence of both the orthodox and political economy based approaches to underdevelopment in geography , critically assessing their strengths and weaknesses, and showing the relationship between intellectual developments and changing material conditions. The work is primarily concerned with theories, though it does contain much empirical material drawn from throughout the Third World. The book examines the emergence of theories of development historically and considers the various contemporary theoretical 'schools', both Marxist and non-Marxist. It goes on to consider four aspects of development which are of particular interest to geographers, namely the world economy, regional imbalances, the human-nature theme and the analysis of urban space, and concludes by suggesting some directions for future research.
Intermediate Microeconomics: A Tool-Building Approach is a clear and concise calculus-based exposition of current microeconomic theory that is essential for students pursuing degrees in economics or business. The second edition explicitly incorporates constrained optimization techniques. This beautifully presented and accessible text covers all the essential topics typically required at the intermediate level, from consumer and producer theory to the market structures of perfect competition, monopoly, duopoly, and oligopoly. Other topics include general equilibrium, risk, and game theory, as well as chapters on externalities, asymmetric information, and public goods. Through numerical examples as well as exercises, the book aims to teach microeconomic theory via a process of learning-by-doing. When there is a skill to be acquired, a list of steps outlining the procedure is provided, followed by an example to illustrate how this procedure is carried out. Once learned, students will be able to solve similar problems and be well on their way to mastering the skills needed for future study. Intermediate Microeconomics presents a large amount of material in a concise way, without sacrificing rigor or clarity of exposition. Through use of this text, students will acquire both the analytical toolkit and theoretical foundation necessary in order to take upper-level field courses in economics, such as industrial organization, international trade, and public finance.
Business firms from the emerging markets of Asia, Africa, Eastern Europe and Latin America are becoming increasingly important players in the global economy. Owned and controlled by indigenous nations these emerging transnational corporations are greatly influenced by the social and institutional contexts of their home countries. As a result of the process of globalization, these corporations are engaged in a diverse range of international operations including the establishment of wholly-owned foreign subsidiaries, to joint ventures and strategic alliances. This authoritative collection sheds new light on the global and regional operations of business firms from emerging markets and shows how the pressures of the competitive global economy help shape the management and organisation of these firms. The Globalization of Business Firms from Emerging Economies presents a comprehensive and authoritative selection of the most important articles and papers on this subject published during the last twenty five years. Drawing on a wide range of sources, it will improve access to an important literature which is crucial to the understanding of a significant new area of international business. The collection will be of particular interest to students, researchers, scholars and practitioners involved in international business, industrial economics and economic geography.
For Intermediate Microeconomics courses. Microeconomics exposes students to topics that play a central role in microeconomics. From game theory and competitive strategy, to the roles of uncertainty and information, and the analysis of pricing by firms with market power, the text helps students understand what's going on in the world of business. It also shows students how microeconomics can be used as a practical tool for decision-making and for designing and understanding public policy. The 9th Edition further illustrates microeconomics' relevance and usefulness with new coverage and examples, and an improved exposition that is clear and accessible as well as lively and engaging. With Microeconomics, readers will be able to fully appreciate how a modern economy functions.
Discover the secrets to applying simple econometric techniques to improve forecasting Equipping analysts, practitioners, and graduate students with a statistical framework to make effective decisions based on the application of simple economic and statistical methods, Economic and Business Forecasting offers a comprehensive and practical approach to quantifying and accurate forecasting of key variables. Using simple econometric techniques, author John E. Silvia focuses on a select set of major economic and financial variables, revealing how to optimally use statistical software as a template to apply to your own variables of interest. * Presents the economic and financial variables that offer unique insights into economic performance * Highlights the econometric techniques that can be used to characterize variables * Explores the application of SAS software, complete with simple explanations of SAS-code and output * Identifies key econometric issues with practical solutions to those problems Presenting the "ten commandments" for economic and business forecasting, this book provides you with a practical forecasting framework you can use for important everyday business applications.
Economics and Business Environment is targeted at students preparing for a career in a managerial position in business or public service. With its accessible style and convenient structure, this textbook offers an insight into: 1 current economic developments that are important to (European) businesses and governments; 2 the influence of the business environmenton company profit and turnover. Students are offered an insight into the economic risks faced by all companies. This fifth edition of Economics and Business Environment has been fully updated; including the measurements taken to reinforce supervision of the banking industry.
This book reviews the basic process of China's fourteen five-year plans with systematic theoretical overview and rich historical data and moves on to discuss the theoretical logic of plan-based state governance. The authors hold that the five-year planning system with Chinese characteristics is a flexible planning system; through adaptive macro-planning and incentive target governance, it mobilizes government, market and social forces to work together to fulfill national objectives and is a representative mechanism of the state governance system and a symbol of modernized state governance capacity. From an academic point of view, it theoretically answers questions about what, why and how concerning the five-year plans. From an interdisciplinary perspective, it explores the theoretical logic and experience of plan-based governance by combining Marxism, western theories, and the science of history. Also, it tries to represent historical facts based on a vast literature about the history of CPC and PRC, reviews historical details of the previous thirteen five-year plans, and describes the great journey of the plan preparation and implementation under the CPC leadership. This book has been published in Simplified Chinese (Peking University Press) and Traditional Chinese (Hong Kong Open Page Press). It has won the 2021 Annual Books of China Economics Education and Research Network, the first prize of excellent Works of the First Young Marxism Prize, 100 "Red Classic Reading" recommended reading books of Jiangsu National Reading Activity Leading Group celebrating the Centennial of the Founding of the Party, and Jintai Good Books of People's Daily Library.
Risk and Business Cycles examines the causes of business cycles, a perennial topic of interest within economics. The author argues the case for the revival of an important role for monetary causes in business cycle theory, which challenges the current trend towards favouring purely real theories. The work also presents a critique of the traditional Austrian theory of the trade cycle. This controversial approach will ensure that the book is of interest to all those involved with business cycles, as well as Austrian economics.
Eco-innovation is becoming a conceptual reference point for many regional and international public policies and management strategies. This field of research has been focusing on how environmental innovation is particularly related to the intensity of emissions and economic performance. There are two reasons for this growing interest. The first is that environmental performance is one of the main economic policy goals of European countries, thanks to its relevance to the Lisbon Strategy and the Goteborg priorities for sustainable development. The second, which is partly linked to the first, is related to the growing impact of environmental regulation on private sector activity in many European countries. This volume brings together microeconomics studies on firms' eco-innovation and economic performance, both in the industrial and service sector, with a sector-based perspective rooted mainly in the exploitation of NAMEA data at regional level, and finally with a macroeconomic analysis of the environment, income and welfare. This collection brings together the best of recent research in the interlinked areas of eco-innovation and income-environment relationships studies, and in its entirety is an excellent source of knowledge for postgraduates, researchers and students of Environmental and Ecological Economics alike. As well as fully developing the theoretical aspects of its topics, these essays are also strongly policy-oriented and will be of interest to anyone seeking information on an applied perspective.
The idea of giving cash, no-strings-attached, to the poor has become popular in the 21st century. While hardly a radical form of global redistribution, these cash grants, often known as unconditional cash transfers, claim to offer a new type of care that is less paternalistic than other forms of assistance. Caring Cash explores the caring practices that these grant experiments produced in the Nairobi ghetto of Korogocho. After receiving the grants, people there did not only look after themselves and their family, friends, lovers, clients and patrons, but also maintained the bonds that held them all together. Putting his interlocutors' lives in conversation with ideas around care, ethics and economies, Tom Neumark argues that for those in the ghetto, caring for relationships is as important as the care that takes place within relationships. Seeing care in this way reveals the importance of managing one's proximity, distance and detachment to others, and raises questions about the disquieting decisions that allow people to live together amidst violence and poverty.
Traditional microeconomic theory has much to offer a manager. It suggests ways to increase profits by setting prices and packaging services, using advertising to increase demand and shows how internet auction sites like eBay affect competition and profitability. By using game theory to present and solve a manager's decision-making problems and by focusing on the strategic nature of these problems, this text makes microeconomic theory much more intuitive and relevant for the business student. The text is separated into four sections:
This book will be suitable for any student with a background of introductory economics. The authors include a variety of international examples and case studies from the business world to expand and illustrate key concepts, and provide end-of-chapter exercises to test students? grasp of the material. An online supplement comprising of problems and solutions as well as PowerPoint slides is available for lecturers.
We live in a culture of credit. As wages have stagnated, we've seen a dramatic surge in private borrowing across the western world; increasing numbers of households are sucked into a hopeless vortex of spiralling debt, fuelled by exploitative lending. In this book Johnna Montgomerie argues that the situation is chronically dysfunctional, both individually and collectively. She shows that abolishing household debts can put an end to austerity and to the unsustainable forward march of debt-dependent growth. She combines astute economic analysis with the elements of an accessible guide to practical policy solutions such as extending unconventional monetary policy to the household sector, providing pragmatic and affordable refinancing options, and writing off the most pernicious elements of household debt. This framework, she contends, can help us to make our economy fairer and to tackle both the housing crisis and accelerating inequality.
Based on bank and official archives, this book focuses on Japan's financial activities abroad - in particular, Japan's borrowings. This is the story of Japan's success: a "doubtful" borrower in the 1870s, it became respected after the Russo-Japan war. This study also highlights the mechanism of loan issues on the international capital markets. First published in 1994, this title is part of the Bloomsbury Academic Collections series.
This timely and important book takes a serious view of our current economic situation. The author's conclusions differ from the conventional wisdom, which suggests that the manufacturing sector is regaining much of its dominance as a result of the declining dollar, that exports will take over as a major source of economic growth, that a recession is unlikely, and that a depression is no longer possible. Indeed, she outlines many similarities between the excesses of the 1980s and those of the 1920s which led to the Great Depression. The author provides convincing evidence that the recent economic recovery may only have provided a smokescreen for the continued deterioration of the U.S. economy.
First published in 1999, this study recognises the importance of international labour mobility for modern economics. This is in large part due to its effects on the size, age structure and skills of the labour force, the human flow between countries and the expected rise in scale as a result of income differentials, demographic pressures and differential labour-force growth rates along with developments in transport and communications. These migrations are increasingly volatile and unpredictable, whilst being concentrated in regions like Australia, the USA, Sub-Saharan Africa and Western Europe. Given the extensive literature on the microeconomic view, George M. Agiomirgianakis aims to extend the debate on open economy macroeconomics through an exploration of international labour mobilities and their effects on open economies with flexible exchange rates.
Measuring quality of life has been identified as fundamental in assessing the relative progress of societies and as having relevance for both monitoring and policy-making purposes. Self-reported measures of well-being, referred to as subjective well-being, have become increasingly topical given the growing awareness of the limitations of existing measures of well-being including gross domestic product (GDP). In the UK, the ONS's 'Happiness Index' was launched in 2010 by Prime Minister David Cameron. This book aims to improve our understanding of well-being through an analysis of time-use in a post-industrial society, the UK, drawing on empirical data from large-scale surveys such as Understanding Society and smaller-scale case study evidence. It uses a plurality of theoretical perspectives to explore the relationship between our use of time and our reported levels of satisfaction, and considers the policy lessons that we can take from our organization of time.
Governments in Greater China (Mainland, Taiwan, Hong Kong, and Singapore) are striving to create higher valueadded -- and homegrown --products, services, and technologies. No longer satisfied with China's role as the "world's factory," the Chinese government calls its effort "Independent Innovation." Likewise, Taiwanese firms are endeavoring to become global architects of many products, and Hong Kong and Singapore are rising to similar challenges. This book addresses topics at the heart of these efforts: - What specific actions are Greater China's governments taking to advance their respective competencies? - How do foreign firms bring technologies to them? - How adequate are the pools of talent and how are they changing? - What do patent and publication data tell us about trends in science and technology? - Why are China's research institutes being reorganized? - What has made a small set of hightech regions so productive? The authors, leading scholars and business people from Greater China, the United States, and Europe, offer valuable insights into the region's transition from workshop of the world to wellspring of innovation.
This impressive collection from some of today's leading distributional analysts provides an overview a wide range of economic, statistical and sociological relationships that have been opened up for scientific study by the work of two turn-of-the-20th-century economists: C. Gini and M. O. Lorenz. The authors include such figues as Barry Arnold and Frank Cowell and the resulting book deserves its place on the bookshelf of serious mathematical economists everywhere. |
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