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Books > Computing & IT > Social & legal aspects of computing

Data Driven Approaches for Healthcare - Machine learning for Identifying High Utilizers (Hardcover): Chengliang Yang, Chris... Data Driven Approaches for Healthcare - Machine learning for Identifying High Utilizers (Hardcover)
Chengliang Yang, Chris Delcher, Elizabeth Shenkman, Sanjay Ranka
R4,577 Discovery Miles 45 770 Ships in 12 - 17 working days

Health care utilization routinely generates vast amounts of data from sources ranging from electronic medical records, insurance claims, vital signs, and patient-reported outcomes. Predicting health outcomes using data modeling approaches is an emerging field that can reveal important insights into disproportionate spending patterns. This book presents data driven methods, especially machine learning, for understanding and approaching the high utilizers problem, using the example of a large public insurance program. It describes important goals for data driven approaches from different aspects of the high utilizer problem, and identifies challenges uniquely posed by this problem. Key Features: Introduces basic elements of health care data, especially for administrative claims data, including disease code, procedure codes, and drug codes Provides tailored supervised and unsupervised machine learning approaches for understanding and predicting the high utilizers Presents descriptive data driven methods for the high utilizer population Identifies a best-fitting linear and tree-based regression model to account for patients' acute and chronic condition loads and demographic characteristics

#newpower (Paperback): Jeremy Heimans, Henry Timms #newpower (Paperback)
Jeremy Heimans, Henry Timms 1
R230 R182 Discovery Miles 1 820 Save R48 (21%) Ships in 3 - 5 working days

For most of human history the rules of power were clear: power was something to be seized, and then jealously guarded. Under this 'Old Power' we lived in a world of rulers and subjects.

Now, we all sense that something has changed. From #MeToo to Harvey Weinstein; Corbyn to Trump; from YouTube sensations to darker phenomena such as the emergence of ISIS – in our new hyper-connected world, ideas and movements can spread and flourish with astonishing force and speed.

In New Power, Jeremy Heimans and Henry Timms confront the biggest story of our age and trace how New Power is the key to understanding where we are and will prosper in the 21st Century.

Drawing on examples from business, politics, popular culture and social justice, as well as case studies of organisations like LEGO and TED, they explain the forces that are changing the course of our age.

In a world increasingly shaped by New Power, this book will show you how to shape your future.

The Social Dynamics of Information and Communication Technology (Hardcover, New Ed): Leslie Haddon The Social Dynamics of Information and Communication Technology (Hardcover, New Ed)
Leslie Haddon; Edited by Eugene Loos
R4,433 Discovery Miles 44 330 Ships in 12 - 17 working days

What shapes the role of Information and Communication Technologies in our everyday life? Despite the speed with which information and communication technologies such as the PC, mobile telephone and internet have found their way into society, there remains a good deal of debate surrounding their adoption and use. Through empirical studies covering a broad range of everyday life and work settings, this volume provides grounded insights into the social dynamics influencing how ICTs are both shaped and experienced. Specifically, the book examines the contributions of diverse disciplines to our understanding of these processes, the symbolic nature of technologies, the influence of design on the experience of ICTs, the role of users in influencing that design, the social constraints affecting the use of those technologies, and strategies for evaluating the social consequences of ICT innovations.

Pop Idols and Pirates - Mechanisms of Consumption and the Global Circulation of Popular Music (Hardcover, New Ed): Charles... Pop Idols and Pirates - Mechanisms of Consumption and the Global Circulation of Popular Music (Hardcover, New Ed)
Charles Fairchild
R4,438 Discovery Miles 44 380 Ships in 12 - 17 working days

The music industry has been waging some very significant battles in recent years, reacting to numerous inter-related crises provoked by globalization, digitalization and the ever more extensive commercialization of public culture. These struggles are viewed by many as central to the survival of the central mediators in the consumption of popular music. These battles are not just against piracy and the sharing of digital song files on the internet. The music industry is also struggling to find ways to compete or integrate with many other forms of entertainment, including films, television programmes, mobile phones, DVDs and video games in an extremely crowded communications environment. The battles currently being fought by the music industry are about nothing less than its continued ability to create and maintain specific kinds of profitable relationships with consumers. This book presents two inter-related cases of crisis and opportunity: the music industry's epic struggle over piracy and the 'Idol' phenomenon. Both are explicit attempts to control and justify the particular ways in which the music industry makes money from popular music through specific kinds of relationships with consumers. The battles over piracy have been fought with a remarkable collection of campaigns consisting of advice, coercion and argument about what is or is not the best way to consume music. From these complicated and often contradictory campaigns we form an unusually clear picture of what many within the music industry imagine their industry to be. In a complementary way, 'Idol' works to demonstrate the joy and pleasure of consuming popular music the 'right' way. By creating a series of intertwined relationships with consumers around multiple sites of consumption, incorporating television, radio, live performance, traditional print media campaigns, text messaging and all manner of internet-based systems of communication and 'fan management,' the producers of 'Idol' present an ideal relationship between musicians and audiences. Instead of focusing on selling CDs, the music industry's digital Achilles' heel, 'Idol' has given the music industry an integrated platform for displaying its expanded palette of products and venues for consumption. When understood in specific relation to the battle against piracy, Fairchild's analysis of 'Idol' and the emerging promotional cultures of the music industry it exhibits shows how multiple sites of consumption, and attempts to mediate and control the circulation of popular music, are being used to combat the foundational challenges facing the music industry.

Privacy Engineering (Paperback): Nishant Bhajaria Privacy Engineering (Paperback)
Nishant Bhajaria
R1,325 Discovery Miles 13 250 Ships in 9 - 15 working days

PrivacyEngineering is a hands-on guide to building a modern and flexible privacy program for your organization. It helps map essential legal requirements into practical engineering techniques that you can implement right away. The book develops your strategic understanding of data governance and helps you navigate the tricky trade-offs between privacy and business needs. You'll learn to spot risks in your own data management systems and prepare to satisfy both internal and external privacy audits. There's no bureaucratic new processes or expensive new software necessary. You'll learn how to repurpose the data and security tools you already use to achieve your privacy goals. Preserving the privacy of your users is essential for any successful business. Well-designed processes and data governance ensure that privacy is built into your systems from the ground up, keeping your users safe and helping your organization maintain compliance with the law.

Evolving Role of AI and IoMT in the Healthcare Market (Hardcover, 1st ed. 2021): Fadi Al-Turjman, Manoj Kumar, Thompson... Evolving Role of AI and IoMT in the Healthcare Market (Hardcover, 1st ed. 2021)
Fadi Al-Turjman, Manoj Kumar, Thompson Stephan, Akashdeep Bhardwaj
R3,718 Discovery Miles 37 180 Ships in 12 - 17 working days

This book is a proficient guide to understanding artificial intelligence (IoT) and the Internet of Medical Things (IoMT) in healthcare. The book provides a comprehensive study on the applications of AI and IoT in various medical domains. The book shows how the implementation of innovative solutions in healthcare is beneficial, and IoT, together with AI, are strong drivers of the digital transformation regardless of what field the technologies are applied in. Therefore, this book provides a high level of understanding with the emerging technologies on the Internet of Things, wearable devices, and AI in IoMT, which offers the potential to acquire and process a tremendous amount of data from the physical world.

The Good ICT Society - From Theory to Actions (Paperback): Gunilla Bradley The Good ICT Society - From Theory to Actions (Paperback)
Gunilla Bradley
R682 Discovery Miles 6 820 Ships in 12 - 17 working days

What is Quality of Life in a society that has embraced information and communication technology (ICT)? What is Wisdom in this kind of society? And what things are helping or hindering us from having both wisdom and a good quality of life in ICT societies? Taking the reader through a quick analysis of the current social and psychological changes in the Information and Communication Society, Bradley challenges us to avoid becoming victims of technology - whether we are professionals, policymakers, parents or citizens. Indeed, she introduces a theoretical model based on four decades' worth of research to help the reader to understand this complex, technological world. In addition to focusing the reader's attention on convergence and acceleration, this model describes the interplay between technology, societal structure, organizational design and human roles, thus leading to what Bradley describes as a "good ICT society". Emphasising the necessity of a co-operative parallel between the automation and humanization of society, this innovative volume will be of interest to undergraduate and postgraduate students and postdoctoral researchers interested in the subjects such as Information and Communication Technology and Social Change, Psychology and Sociology, Computer Technology and Media Technology.

Machines Like Us - Toward AI With Common Sense (Paperback): Ronald J. Brachman, Hector J. Levesque Machines Like Us - Toward AI With Common Sense (Paperback)
Ronald J. Brachman, Hector J. Levesque
R519 Discovery Miles 5 190 Ships in 12 - 17 working days

How we can create artificial intelligence with broad, robust common sense rather than narrow, specialized expertise.

It's sometime in the not-so-distant future, and you send your fully autonomous self-driving car to the store to pick up your grocery order. The car is endowed with as much capability as an artificial intelligence agent can have, programmed to drive better than you do. But when the car encounters a traffic light stuck on red, it just sits there—indefinitely. Its obstacle-avoidance, lane-following, and route-calculation capacities are all irrelevant; it fails to act because it lacks the common sense of a human driver, who would quickly figure out what's happening and find a workaround. In Machines like Us, Ron Brachman and Hector Levesque—both leading experts in AI—consider what it would take to create machines with common sense rather than just the specialized expertise of today's AI systems.

Using the stuck traffic light and other relatable examples, Brachman and Levesque offer an accessible account of how common sense might be built into a machine. They analyze common sense in humans, explain how AI over the years has focused mainly on expertise, and suggest ways to endow an AI system with both common sense and effective reasoning. Finally, they consider the critical issue of how we can trust an autonomous machine to make decisions, identifying two fundamental requirements for trustworthy autonomous AI systems: having reasons for doing what they do, and being able to accept advice. Both in the end are dependent on having common sense.

Facebook All-in-One For Dummies 2e (Paperback, 2nd Edition): J Crager Facebook All-in-One For Dummies 2e (Paperback, 2nd Edition)
J Crager
R702 R550 Discovery Miles 5 500 Save R152 (22%) Ships in 12 - 17 working days

The A to Z Facebook guide for users, marketers, and developers alike Facebook has more than a billion users worldwide. Whether you enjoy spending time on Facebook every day, use it to advertise and market your product, or develop Facebook apps, this go-to guide has something you need. Its six minibooks cover creating a personal timeline, connecting with others, connecting Facebook to other social media, building a fan page, marketing a business on Facebook, and developing Facebook apps. It's fully updated to cover the latest Facebook changes, including Graph Search, mobile apps, Timeline enhancements, and news feed redesign. * Facebook has more than one billion active users who share more than 30 billion pieces of content each month * More than 37 million brands have Pages on Facebook * This complete guide has been fully updated to cover Facebook's latest changes, including Graph Search, mobile apps for both users and Page managers, a redesigned news feed, and enhancements to the Timeline * Minibooks cover creating a personal timeline, connecting with others, connecting Facebook to other social media, building a fan page, marketing a business on Facebook, and developing Facebook apps Facebook All-in-One For Dummies, 2nd Edition is packed with helpful information, great ideas, and ways to help you get even more out of Facebook.

National Security, Personal Privacy and the Law - Surveying Electronic Surveillance and Data Acquisition (Hardcover): Sybil... National Security, Personal Privacy and the Law - Surveying Electronic Surveillance and Data Acquisition (Hardcover)
Sybil Sharpe
R4,126 Discovery Miles 41 260 Ships in 12 - 17 working days

There have been significant changes in public attitudes towards surveillance in the last few years as a consequence of the Snowden disclosures and the Cambridge Analytica scandal. This book re-evaluates competing arguments between national security and personal privacy. The increased assimilation between the investigatory powers of the intelligence services and the police and revelations of unauthorised surveillance have resulted in increased demands for transparency in information gathering and for greater control of personal data. Recent legal reforms have attempted to limit the risks to freedom of association and expression associated with electronic surveillance. This book looks at the background to recent reforms and explains how courts and the legislature are attempting to effect a balance between security and personal liberty within a social contract. It asks what drives public concern when other aspects seem to be less contentious. In view of our apparent willingness to post on social media and engage in online commerce, it considers if we are truly consenting to a loss of privacy and how this reconciles with concerns about state surveillance.

Digital Privacy - Theory, Technologies, and Practices (Hardcover, illustrated edition): Alessandro Acquisti, Stefanos... Digital Privacy - Theory, Technologies, and Practices (Hardcover, illustrated edition)
Alessandro Acquisti, Stefanos Gritzalis, Costos Lambrinoudakis, Sabrina Di Vimercati
R3,714 Discovery Miles 37 140 Ships in 12 - 17 working days

While traveling the data highway through the global village, most people, if they think about it at all, consider privacy a non-forfeitable right. They expect to have control over the ways in which their personal information is obtained, distributed, shared, and used by any other entity. According to recent surveys, privacy, and anonymity are the fundamental issues of concern for most Internet users, ranked higher than ease-of-use, spam, cost, and security. Digital Privacy: Theory, Techniques, and Practices covers state-of-the-art technologies, best practices, and research results, as well as legal, regulatory, and ethical issues. Editors Alessandro Acquisti, Stefanos Gritzalis, Costas Lambrinoudakis, and Sabrina De Capitani di Vimercati, established researchers whose work enjoys worldwide recognition, draw on contributions from experts in academia, industry, and government to delineate theoretical, technical, and practical aspects of digital privacy. They provide an up-to-date, integrated approach to privacy issues that spells out what digital privacy is and covers the threats, rights, and provisions of the legal framework in terms of technical counter measures for the protection of an individual's privacy. The work includes coverage of protocols, mechanisms, applications, architectures, systems, and experimental studies. Even though the utilization of personal information can improve customer services, increase revenues, and lower business costs, it can be easily misused and lead to violations of privacy. Important legal, regulatory, and ethical issues have emerged, prompting the need for an urgent and consistent response by electronic societies. Currently there is no book available that combines such a wide range of privacy topics with such a stellar cast of contributors. Filling that void, Digital Privacy: Theory, Techniques, and Practices gives you the foundation for building effective and legal privacy protocols into your business processes.

New Technology @ Work (Paperback, Revised): Paul Boreham, Rachel Parker, Paul Thompson, Richard Hall New Technology @ Work (Paperback, Revised)
Paul Boreham, Rachel Parker, Paul Thompson, Richard Hall
R1,734 Discovery Miles 17 340 Ships in 12 - 17 working days

New computer and communications technologies have acted as the catalyst for a revolution in the way goods are produced and services delivered, leading to profound changes in the way work is organized and the way jobs are designed. This important book examines the nature, setting and impact of new technologies on work, organization and management. Conventional debates about new technology often invoke optimistic visions of enhanced democracy, rising skills and economic abundance; others predict darker scenarios such as the destruction of jobs through labour-eliminating devices. This book proposes an alternative perspective, arguing that technology can be powerful, but in and of itself has no independent causal powers. It considers the impact of new technologies on manufacturing, clerical, administrative and call centre employment, in both managerial and professional arenas, and introduces the growing phenomena of telework. The book also assesses the important political and economic forces that restrict or facilitate the flow of new technologies on national and global levels. New Technology @ Work is an illuminating and thought-provoking text that will prove invaluable to all serious students of business, management and technology.

New Technology @ Work (Hardcover): Paul Boreham, Rachel Parker, Paul Thompson, Richard Hall New Technology @ Work (Hardcover)
Paul Boreham, Rachel Parker, Paul Thompson, Richard Hall
R5,258 Discovery Miles 52 580 Ships in 10 - 15 working days

New computer and communications technologies have acted as the catalyst for a revolution in the way goods are produced and services delivered, leading to profound changes in the way work is organized and the way jobs are designed. This important book examines the nature, setting and impact of new technologies on work, organization and management. Conventional debates about new technology often invoke optimistic visions of enhanced democracy, rising skills and economic abundance; others predict darker scenarios such as the destruction of jobs through labour-eliminating devices. This book proposes an alternative perspective, arguing that technology can be powerful, but in and of itself has no independent causal powers. It considers the impact of new technologies on manufacturing, clerical, administrative and call centre employment, in both managerial and professional arenas, and introduces the growing phenomena of telework. The book also assesses the important political and economic forces that restrict or facilitate the flow of new technologies on national and global levels. New Technology @ Work is an illuminating and thought-provoking text that will prove invaluable to all serious students of business, management and technology.

Internet and Society - Social Theory in the Information Age (Hardcover, New): Christian Fuchs Internet and Society - Social Theory in the Information Age (Hardcover, New)
Christian Fuchs
R4,170 Discovery Miles 41 700 Ships in 12 - 17 working days

In this exceptional study, Christian Fuchs discusses how the internet has transformed the lives of human beings and social relationships in contemporary society. By outlining a social theory of the internet and the information society, he demonstrates how the ecological, economic, political, and cultural systems of contemporary society have been transformed by new ICTs. Fuchs highlights how new forms of cooperation and competition are advanced and supported by the internet in subsystems of society and also discusses opportunities and risks of the information society.

Privacy & Personality (Paperback): Russell L Ciochon Privacy & Personality (Paperback)
Russell L Ciochon
R1,417 Discovery Miles 14 170 Ships in 12 - 17 working days

Like many concepts, privacy has a commonly accepted core of meaning with an indefinite or variable periphery. Some would wish to enlarge the core. It would be pointless to attempt to establish a definition by way of introduction to a series of essays that themselves provide no single definition. But the themes of freedom, justice, rational choice, and community always seem to appear in any discussion of privacy. "Privacy is a penultimate good. Perhaps, in certain usages--such as autonomy--it is an ultimate good, desirable for its own sake and grounded on nothing more final. Of course, the right of privacy may sometimes be asserted to conceal illegal or immoral acts. When that occurs, it appears to be put to an instrumental use. But, insofar as we justify such claims, it is not because they prevent the detection of immorality or violations of the law. Rather, at least in the case of illegal acts, it is because the means being challenged themselves violate privacy.

The individual control-human dignity foundation for privacy, is closely related to personality. Privacy provides relief from tension and opportunity for the development of intimate relations with others. All of us have standards of behavior that are higher than we can maintain at all times, and these standards are widely shared in the society in which we live. If we do not observe them we are likely to be criticized, or we fear that we shall be, and we suffer also from loss of self-esteem. Whether in some final sense the concept of privacy is culture bound is impossible to establish, in the absence of any known society in which elements of privacy are not to be found.

"J. Roland Pennock" was professor of political science at Swarthmore College for more than twenty-five years, as well as a fellow at the John Simon Guggenheim Memorial Foundation. "John W. Chapman" is professor emeritus of political science at the University of Pittsburgh.

The Resurgence of the State - Trends and Processes in Cyberspace Governance (Hardcover, New Ed): Sai Felicia Krishna-hensel The Resurgence of the State - Trends and Processes in Cyberspace Governance (Hardcover, New Ed)
Sai Felicia Krishna-hensel; Edited by Myriam Dunn
R4,435 Discovery Miles 44 350 Ships in 12 - 17 working days

The transnational architecture of global information networks has made territorial borders less significant. Boundaries between spaces are becoming blurred in the evolving information age. But do information and communication technologies networks really lead to a weakening of the nation-state? This volume revisits the 'retreat of the state' thesis and tests its validity in the 21st century. It considers cyberspace as a matter of collective and policy choice, prone to usurpation by governance structures. Governments around the world are already reacting to the information revolution and trying to re-establish their leading role in creating governance regimes for the Information Age. The volume comes at a historical moment when new political dynamics are detected and new conceptual models are sought to categorize the attempts to deal with global/transnational issues. It will intrigue the reader with expert-level analysis of the role of the state in the emerging global/supranational governance structures by providing historical context and conceptualizing trends and social dynamics.

Instagram Poetry For Every Day (Hardcover): National Poetry Library Instagram Poetry For Every Day (Hardcover)
National Poetry Library
R407 R332 Discovery Miles 3 320 Save R75 (18%) Ships in 9 - 15 working days

The first anthology of Instagram poetry, Instagram Poetry for Every Day, collates over 100 poems by 50 of the top handles to follow in the exciting world of digital poetry. A must-have for fans of Rupi Kaur, Atticus and R.H. Sin and the perfect introduction to the wide scope of Insta-poetry for newcomers to the genre. The first of its kind, this anthology brings together over 120 poems by 50 of most popular names in Instapoetry as well as up-and-coming talent. Short, relatable and hard-hitting, the poems embrace contemporary themes of mental health, women's empowerment, racial prejudice, gender diversity and political turmoil, as well as the perennial poetic preoccupations of love, sex and loss. With a wide range of voices, themes and visual approaches, there is something here that will speak to all of us. Instagram poetry has become a massive phenomenon in recent years and is credited with introducing and popularising verse with a new generation. Insta-poets are dominating not only the poetry charts, but the bestseller lists and bringing poetry books to prime front of shop display in bookshops. The accessibility and shareable nature of the Instagram poem has hit a nerve and offers an emotional release with the modern, online audiences. Including works from Instagram sensations: Jo Flynn @Flynx Hannah Gordon @hmsgordon M.ivy @ivyatmidnight Jane Lees @janetlees2001 Instagram Poetry for Every Day is curated by editors Chris McCabe and Jessica Atkinson from the National Poetry Library. Founded in 1953 and opened by poets T.S. Eliot and Herbert Read, the National Poetry Library is home to the most comprehensive collection of poetry in the UK. In 2017, the National Poetry Library curated the world's first Instagram poetry exhibition.

Expertise Out of Context - Proceedings of the Sixth International Conference on Naturalistic Decision Making (Hardcover):... Expertise Out of Context - Proceedings of the Sixth International Conference on Naturalistic Decision Making (Hardcover)
Robert R. Hoffman
R5,538 Discovery Miles 55 380 Ships in 12 - 17 working days

Researchers have revealed that real expertise, while applied to well-defined tasks with highly circumscribed contexts, often stretches beyond its routine boundaries. For example, a medical doctor may be called upon to diagnose a rare disease or perform emergency surgery outside his or her area of specialization because other experts are not available. Moreover, in some cases, the context for expertise is in a constant state of flux, such that no one case is identical. "Expertise Out of Context "is a culmination of some of the most insightful studies conducted by researchers in the fields of cognitive systems engineering and naturalistic decision making in the effort to better understand expertise and its development.
Born out of the Sixth International Conference on Naturalistic Decision Making, a conference that gathers researchers who study cognition, perception, and reasoning outside of the traditional laboratory, this book is organized in five parts, the first of which provides an overview of the topic and presents varied perspectives. Consequent sections cover how to make sense of things, tools for thinking out of context, how to cope with uncertainty in a changing workplace, and teams operating out of context.
As researchers in naturalistic decision making have investigated such areas as the knowledge and decision-making skills of expert firefighters, critical care nurses, military commanders, and aircraft pilots, this volume is of importance to an expansive audience, including individuals in business, government, industry, and society at large.

Digital Encounters (Paperback, New Ed): Aylish Wood Digital Encounters (Paperback, New Ed)
Aylish Wood
R1,197 Discovery Miles 11 970 Ships in 12 - 17 working days

Digital Encounters is a cross media study of digital moving images in animation, cinema, games, and installation art.

In a world increasingly marked by proliferating technologies, the way we encounter and understand these story-worlds, game spaces and art works reveals aspects of the ways in which we organize and decode the vast amount of visual material we are bombarded with each day.

Working with examples from The Incredibles, The Matrix, Tomb Raider: Legend and Bill Viola's Five Angels for the Millennium, Aylish Wood considers how viewers engage with the diverse interfaces of digital effects cinema, digital games and time-based installations, and argues that technologies alter human engagement, distributing our attention across a network of images and objects.

Twenty-Five Centuries of Technological Change - An Historical Survey (Paperback): J. Mokyr Twenty-Five Centuries of Technological Change - An Historical Survey (Paperback)
J. Mokyr
R1,706 Discovery Miles 17 060 Ships in 10 - 15 working days

Mokyr provides a long term perspective on the economic impact of technological change, surveying developments in production technologies between 500 BC and 1914.

100 Top Tips - Create Your Smart Home to Stay Safe and Save Money (Paperback): Nick Vandome 100 Top Tips - Create Your Smart Home to Stay Safe and Save Money (Paperback)
Nick Vandome
R156 Discovery Miles 1 560 Ships in 12 - 17 working days
Information Society and the Workplace - Spaces, Boundaries and Agency (Paperback): Prof Jeff Hearn, Tuula Heiskanen Information Society and the Workplace - Spaces, Boundaries and Agency (Paperback)
Prof Jeff Hearn, Tuula Heiskanen
R1,413 Discovery Miles 14 130 Ships in 12 - 17 working days

Much has been written on the grand prospects for "Information Society"; much less on what this might mean in everyday terms. So what do we find when we look at what is happening in a society, Finland, that is one of closest to an information society? Bringing together studies of everyday local practices in workplaces within information society, this book has a special focus on social space and the agency of actors. It includes both theoretical reviews and detailed qualitative research. It also highlights the political challenges of the information society, challenges which are likely to become subjects of international concern.

Designing with the Mind in Mind - Simple Guide to Understanding User Interface Design Guidelines (Paperback, 3rd edition): Jeff... Designing with the Mind in Mind - Simple Guide to Understanding User Interface Design Guidelines (Paperback, 3rd edition)
Jeff Johnson
R1,286 Discovery Miles 12 860 Ships in 12 - 17 working days

User interface (UI) design rules and guidelines, developed by early HCI gurus and recognized throughout the field, were based on cognitive psychology (study of mental processes such as problem solving, memory, and language), and early practitioners were well informed of its tenets. But today practitioners with backgrounds in cognitive psychology are a minority, as user interface designers and developers enter the field from a wide array of disciplines. HCI practitioners today have enough experience in UI design that they have been exposed to UI design rules, but it is essential that they understand the psychological basis behind the rules in order to effectively apply them. In Designing with the Mind in Mind, best-selling author Jeff Johnson provides designers with just enough background in perceptual and cognitive psychology that UI design guidelines make intuitive sense rather than being just a list of rules to follow.

Cyberculture Theorists - Manuel Castells and Donna Haraway (Paperback, New Ed): David Bell Cyberculture Theorists - Manuel Castells and Donna Haraway (Paperback, New Ed)
David Bell; Series edited by Robert Eaglestone
R675 Discovery Miles 6 750 Ships in 12 - 17 working days

This book surveys a 'cluster' of works that seek to explore the cultures of cyberspace, the Internet and the information society. It introduces key ideas, and includes detailed discussion of the work of two key thinkers in this area, Manuel Castells and Donna Haraway, as well as outlining the development of cyberculture studies as a field. To do this, the book also explores selected 'moments' in this development, from the early 1990s, when cyberspace and cyberculture were only just beginning to come together as ideas, up to the present day, when the field of cyberculture studies has grown and bloomed, producing innovative theoretical and empirical work from a diversity of standpoints. Key topics include:


  • life on the screen

  • network society

  • space of flows

  • cyborg methods.

Cyberculture Theorists is the ideal starting point for anyone wanting to understand how to theorise cyberculture in all its myriad forms.

Influencing Health - A Comprehensive Guide to Working with Online Influencers (Hardcover): Amelia Burke-Garcia Influencing Health - A Comprehensive Guide to Working with Online Influencers (Hardcover)
Amelia Burke-Garcia
R4,142 Discovery Miles 41 420 Ships in 12 - 17 working days

The U.S., and countries around the globe, are facing an ever-evolving series of health issues, including obesity, food deserts, child hunger, poor maternal health outcomes, and the resurgence of communicable diseases. Traditionally, health communicators and marketers have talked about these issues in a vacuum, in which related information is only visible when people are specifically seeking it out. If we are to give global health the attention it deserves, we need to weave it into our everyday conversations and experiences. Ultimately, we need to normalize the conversation around health. The emergence of everyday online opinion leaders has created a whole new market for shifting consumer perceptions and behaviors. In fact, many of these everyday online opinion leaders, called influencers, have built such large-scale social media presences that they now have the voice, the platform, and the following to reach millions of people with personal points of view on any number of topics. There are great opportunities for engaging with online influencers to support health promotion programs. However, navigating this online community is new to many people. Understanding how this online community works, the opportunities for paid and unpaid engagements, and the value that health programs specifically have with this community, is paramount to successfully working with influencers. This book draws from research with over 400 online influencers, the latest industry data, and practical, real-world experiences working with influencers over the past ten years. An easy-to-read guidebook for marketers and health communicators alike, this book leverages storytelling as a means for sharing lessons-learned and providing readers with practical knowledge about the online marketing industry and influencer community, as they relate to health.

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