Humanizing the Web - Change and Social Innovation (Hardcover)

The authors describe how the web is transforming from a one-way information delivery channel to a socially rich communication vehicle, resulting in the humanizing of the web and fulfilling the web's original promise. They explain how the web continues to change businesses, software design, the way we perceive people and the skills required of us. The web's key challenges are defined as six paradoxes and its role as an innovation ecosystem is introduced, emphasizing the consideration of the social web as a software platform, user experience, and business ecosystem. The volume explores the challenges related to the search for Zero-to-One innovations, breakthroughs, and the key strategies for discovering these kinds of innovations for the social web (or through the social web for non-web environments). It also envisions the next generation of the web, including both transformations that are already ongoing and visible as well as new expectations. An important message for companies and organizations is to adopt a set of core business values that will facilitate innovation processes in this future humanized web. These business values are very humane. Finally, the authors discuss key threats and opportunities for this future.

General

Imprint:	Palgrave Macmillan
Country of origin:	United Kingdom
Series:	Technology, Work and Globalization
Release date:	February 2013
First published:	2013
Authors:	H. Oinas-Kukkonen
Dimensions:	235 x 155 x 20mm (L x W x T)
Format:	Hardcover
Pages:	248
ISBN-13:	978-1-137-30569-5
Categories:	Books > Business & Economics > Business & management > E-commerce Books > Science & Mathematics > Science: general issues > Impact of science & technology on society Books > Computing & IT > Social & legal aspects of computing > Impact of computing & IT on society Promotions
LSN:	1-137-30569-X
Barcode:	9781137305695

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!