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Books > Business & Economics > Business & management > E-commerce
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Humanizing the Web - Change and Social Innovation (Hardcover)
Loot Price: R2,098
Discovery Miles 20 980
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Humanizing the Web - Change and Social Innovation (Hardcover)
Series: Technology, Work and Globalization
Expected to ship within 12 - 17 working days
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The authors describe how the web is transforming from a one-way
information delivery channel to a socially rich communication
vehicle, resulting in the humanizing of the web and fulfilling the
web's original promise. They explain how the web continues to
change businesses, software design, the way we perceive people and
the skills required of us. The web's key challenges are defined as
six paradoxes and its role as an innovation ecosystem is
introduced, emphasizing the consideration of the social web as a
software platform, user experience, and business ecosystem. The
volume explores the challenges related to the search for
Zero-to-One innovations, breakthroughs, and the key strategies for
discovering these kinds of innovations for the social web (or
through the social web for non-web environments). It also envisions
the next generation of the web, including both transformations that
are already ongoing and visible as well as new expectations. An
important message for companies and organizations is to adopt a set
of core business values that will facilitate innovation processes
in this future humanized web. These business values are very
humane. Finally, the authors discuss key threats and opportunities
for this future.
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