What do "tweeting" and the busy executive have in common? Both need the impact of succinct, to the point, quick focus to be successful. Whether you "tweet" or not, the concise 140-characters-or-less expression of thoughts can translate into action that will optimize your operational excellence, efficiency, and innovation.

With insistent cell-phone calls, incessant e-mails, and the constant temptation to surf the web or troll social media sites, digital distraction is one of the most challenging problems business professionals face in the Too Much Information Age. It steals their time, wastes their money, and generally decreases their ability to react creatively and coherently to today's ever-changing business environment.
Sorry, I Have to Take This tackles digital distraction head on. Drawing upon a decade of practical experience helping business professionals overcome this problem, Rust and Kramer teach professionals how to utilize three seemingly simple principles-Focus, Concentration, and Authenticity.
In this book, the authors first explore these principles through the story of a sales vice president who struggles with information overload. They then follow this story with a summary of their most important points coupled with practical tips on how to implement them and assessments to help readers measure their progress.
This is a wonderful book ... anyone who reads Sorry, I Have to Take This will find themselves stopping and rethinking their use of digital technology in all aspects of their lives. David Rust and Bradley Kramer's principles of 'Actual reality is better than virtual reality' and 'Quality of the day' would make anyone rethink their use of cell phones and iPads. If you are looking to improve your quality of life, this is a must-read book.
-Nolan D. Archibald, Chairman and CEO, Black & Decker Corporation for 24 years
A critical resource for businesspeople across the globe, Sorry, I Have to Take This is the ideal blueprint for maintaining focus and achieving maximum effectiveness in today's fast paced, digitally-saturated business world. Between texts, tweets, e-mails, instant messages, mobile phone calls, and a slew of other sudden distractions, it can be very challenging for professionals to manage this technology effectively and we often waste huge amounts of time, energy, and resources bouncing from one item to another while leaving important tasks undone or poorly done. Digital distraction is today's leading time-management problem and, within these pages, David Rust and Brad Kramer have outlined, step-by-step, how to address this challenge with practical solutions to maintain focus and stay on track for success in business and life.
-Ivan Misner, Ph.D., NY Times Bestselling Author and Founder of BNI(r) (with over 150,000 members)
Sorry, I Have to Take This resonates with issues many working people struggle with-balance in their lives, job pressures, the digital harness they wear. This book has the potential to become the 21st Century Who Ate My Cheese
-Paul R. Edwards, award-winning author of 17 books that have sold over 2 million copies
The ability to focus, concentrate, and be authentic is absolutely vital not just for elite athletes but for anyone who wants to succeed at anything. Sorry, I Have To Take This correctly emphasizes the importance of these qualities as well as identifies practical ways to implement them despite the challenges of today's digital technology. I whole-heartily recommend it.
-Anson Dorrance, Women's Soccer Head Coach at the University of North Carolina, winner of 21 NCAA Women's Soccer Championships

Time management. We each get 24 hours in a day, so why do we feel we don't have enough. It's like money; you can never have enough money or enough time, right? But you CAN have the time - and we show you how

Want to get more done in your life...? Want to create more space for yourself...? Want to transform the way you look at your time...? You do? Here's how we can help: A small book, full of big ideas. A powerful book, short enough to read in the bath before the water goes cold. A provocative book to get you thinking differently in no time. Drawing on insights gained through coaching thousands of people since 2000, Mark Dando and Doug Richardson have put together a hard-hitting attack on the key thinking patterns to be addressed, in order to help you get more of the important things done. In addition they offer straightforward hints and tricks to help you change the way you manage time and yourself, and therefore drive improvements in your personal productivity. So, do you want to make the important things happen in your life or not? Don't think about it any longer - you're wasting time. Find an hour...run a bath...read this book...Make things different.

Time Management is the most essential part of a successful life. The most successful individuals are the ones that have mastered their time management. Time is money indeed and the more you use time efficiently, the more wealth you can create. Everyone has the same amount of time. You have 84,600 seconds a day. The question is: how will you use that time? What will you do with it? This book offers simple ways that will help you manage your time more efficiently, make better use of it. It will also show you ways to waste much less time. You will be able to learn quickly how to be pro-active and not get stopped by procrastination. Slavica Bogdanov retired at age 39 by using proven methods of success. She always says she has a lot of time on her hands and many are puzzled on how much she can accomplish in a short amount of time. She shares 101 Easy Ways to Save Time Every Day so that, you to, can have more time to enjoy life and its pleasures. http: //www.slavicainc.com

Time management is a common problem faced by most of us. Often times, when you are swarmed with multiple tasks at once, it becomes extremely difficult to identify which ones you must complete first. Too often, people eat up what is supposed to be their free time to be able to accomplish all pending tasks in time.

The Pitfalls of Multitasking in Business and Society This fast paced era is characterized by a constant influx of information in the form of Email, Facebook, Twitter Alerts, etc. Our social and professional lives have become so demanding that sometimes multitasking seems like the only solution to the multitude of problems and complications that characterize our lives. However, according to science, this is merely a deception because multitasking does not help us accomplish anything out of the ordinary. I was a so called "multitasker" at one time, until one day I discovered that multitasking really did not exist. I personally found that it was conjured up by industrial gurus and consultants in an effort to increase productivity using less people. Organizations thought it would be better to have one person do several tasks simultaneously. This philosophy led to "downsizing," which was in reality the sacking of several employees, decreased budgets and overall more responsibilities. It worked fairly well for a one-person business and very small business, but could not succeed in major companies and organizations where profit margins increased but productivity and quality decreased. People that were left on the job, after the huge downsizing, simply did have more work to do, thus they had to start what became popularly known as, multitasking . My personal definition of this word is: "the Perception of doing more than two things in one single instance of time." This happened all across the industrial board and quality has definitively suffered. Its overall effects of diminishing quality are yet to surface, but they will Why You Should Stop According to different scientific studies, we do not possess the ability to carry out different tasks that require a conscious effort on our part. If we engage in two or more conscious activities at the same time then the accuracy and quality of our work will be affected. Therefore, due to our inherent limitations, it is imperative for employers and managers to realize that the multitasking culture that they support is in fact unhealthy for them and the employees, as well as the company or organization. It is important to associate realistic expectations with a person's ability to multi task. This does not mean that we should not engage in multitasking at all; it means that we should be wise about the tasks that we decide to pair. If we are working on a demanding task then we should pair it with a task that does not involve much use of our mental faculties (the routine tasks). However, before going any further and accepting the relevance of multitasking, it is crucial to ask ourselves if multitasking is really the solution to our problems. Benefits of this Book The idea behind this book is not to dismiss the fundamentals of multitasking but to adopt certain strategies to do several tasks, focusing and concentrating on each one separately for the perfect execution of each. If you are spending time worrying and getting stressed out about too many "to-dos" on your list NOT getting done, you should add The Pitfalls of Multitasking in Business and Society" to your reference library now. It is guaranteed to reduce your stress to a comfortable level.

There fs just too much to do There is a lot to do. There is a lot to do at home or at work. Sometimes it just feels overwhelming. Don ft you wish you could be more productive?The Special Forces Green Berets are known as masters at getting things done. By normal standards, some of their missions would be deemed impossible. Often times they are expected to operate far behind enemy lines with limited resources. Their training gives them principles and techniques in being extremely effective and doing more with less. By using some of their principles you will be able to: Plan and use your time more effectively Increase your confidence Reduce distractions Train for success Improve commitment and much moreMichael Martel uses his real experiences as a Green Beret to illustrate how you can use these techniques in your life to gget er done. h It is a great, interesting read that will make you much more effective in your daily activities.