DESCRIPTION Users expect search to be simple: They enter a few terms and expect perfectly-organized, relevant results instantly. But behind this simple user experience, complex machinery is at work. Whether using Elasticsearch, Solr, or another search technology, the solution is never one size fits all. Returning the right search results requires conveying domain knowledge and business rules in the search engine's data structures, text analytics, and results ranking capabilities. Relevant Search demystifies relevance work. Using Elasticsearch, it tells how to return engaging search results to users, helping readers understand and leverage the internals of Lucene-based search engines. The book walks through several real-world problems using a cohesive philosophy that combines text analysis, query building, and score shaping to express business ranking rules to the search engine. It outlines how to guide the engineering process by monitoring search user behavior and shifting the enterprise to a search-first culture focused on humans, not computers. It also shows how the search engine provides a deeply pluggable platform for integrating search ranking with machine learning, ontologies, personalization, domain-specific expertise, and other enriching sources. KEY FEATURES Highly relevant, concrete, hands-on guide Digs deep into search engine technology Contains essential tools, tips, and strategies for building engaging search engines AUDIENCE For readers who can code moderately complex tasks. ABOUT THE TECHNOLOGY Lucene is the underlying technology that backs both Elasticsearch and Solr. Dominant search engines are based upon Lucene and since Lucene itself is based upon the strong foundation of Information Retrieval research, the book will be applicable to almost any search technology available now or in the foreseeable future.

Gain a thorough understanding of today's sometimes daunting, ever-changing world of technology as you learn how to apply the latest technology to your academic, professional and personal life with TECHNOLOGY FOR SUCCESS: COMPUTER CONCEPTS. Written by a team of best-selling technology authors and based on extensive research and feedback from students like you, this edition breaks each topic into brief, inviting lessons that address the "what, why and how" behind digital advancements to ensure deep understanding and application to today's real world. Optional online MindTap and SAM (Skills Assessment Manager) learning tools offer hands-on and step-by-step training, videos that cover the more difficult concepts and simulations that challenge you to solve problems in the actual world. You leave this course able to read the latest technology news and understand its impact on your daily life, the economy and society.

Safety of Web Applications: Risks, Encryption and Handling Vulnerabilities with PHP explores many areas that can help computer science students and developers integrate security into their applications. The Internet is not secure, but it's very friendly as a tool for storing and manipulating data. Customer confidence in Internet software is based on it's ability to prevent damage and attacks, but secure software is complicated, depending on several factors, including good risk estimation, good code architecture, cyphering, web server configuration, coding to prevent the most common attacks, and identification and rights allocation.

This study, written in the context of its first publication in 1970, discusses and documents the invasion of privacy by the corporation and the social institution in the search for efficiency in information processing. Discussing areas such as the impact of the computer on administration, privacy and the storage on information, the authors assess the technical and social feasibility of constructing integrated data banks to cover the details of populations. The book was hugely influential both in terms of scholarship and legislation, and the years following saw the introduction of the Data Protection Act of 1984, which was then consolidated by the Act of 1998. The topics under discussion remain of great concern to the public in our increasingly web-based world, ensuring the continued relevance of this title to academics and students with an interest in data protection and public privacy.

The rapid advancement of semantic web technologies, along with the fact that they are at various levels of maturity, has left many practitioners confused about the current state of these technologies. Focusing on the most mature technologies, Applied Semantic Web Technologies integrates theory with case studies to illustrate the history, current state, and future direction of the semantic web. It maintains an emphasis on real-world applications and examines the technical and practical issues related to the use of semantic technologies in intelligent information management. The book starts with an introduction to the fundamentals-reviewing ontology basics, ontology languages, and research related to ontology alignment, mediation, and mapping. Next, it covers ontology engineering issues and presents a collaborative ontology engineering tool that is an extension of the Semantic MediaWiki. Unveiling a novel approach to data and knowledge engineering, the text: Introduces cutting-edge taxonomy-aware algorithms Examines semantics-based service composition in transport logistics Offers ontology alignment tools that use information visualization techniques Explains how to enrich the representation of entity semantics in an ontology Addresses challenges in tackling the content creation bottleneck Using case studies, the book provides authoritative insights and highlights valuable lessons learned by the authors-information systems veterans with decades of experience. They explain how to create social ontologies and present examples of the application of semantic technologies in building automation, logistics, ontology-driven business process intelligence, decision making, and energy efficiency in smart homes.

Even though the semantic Web is a relatively new and dynamic area of research, a whole suite of components, standards, and tools have already been developed around it. Using a concrete approach, Introduction to the Semantic Web and Semantic Web Services builds a firm foundation in the concept of the semantic Web, its principal technologies, its real-world applications, and its relevant coding examples. This introductory yet comprehensive book covers every facet of this exciting technology. After an introduction to the semantic Web concept, it discusses its major technical enablers and the relationships among these components. The author then presents several applications of the semantic Web, including Swoogle, FOAF, and a detailed design of a semantic Web search engine. The book concludes with discussions on how to add semantics to traditional Web service descriptions and how to develop a search engine for semantic Web services. Covering the building blocks of an advanced Web technology, this practical resource equips you with the tools to further explore the world of the semantic Web on your own.

Google's Programmable Search Engines (PSEs, previously called Custom Search Engines) provide search opportunities that are unavailable with any other tool. PSEs have advanced settings and search operators that are not supported by "regular" Google. With PSEs, it is possible to perform filtered searches within parts of the web as if they were databases! While lots of professionals use existing PSEs to source for talent or with other research goals, few people have experience creating them. Even fewer know about powerful PSE-only search operators. The main reason PSEs are not as popular as they should be is that it is not easy to get educated on PSE creation. There is little information online and no books (other than this one) on the subject. Even less info is available on the "structured" operators that allow for filtered searches. The first of its kind, this book hopes to popularize these fun and powerful tools so that many more people can include PSEs in their work. Key Features: A detailed introduction to creating PSEs, including info absent in Google's help A "hack" for creating PSEs that look for profiles in seconds An introduction to advanced PSE-only search operators allowed to perform filtered searches of parts of the web A "hack" for expanding Google's search limits to 500 terms Use cases, examples, and approaches that would be educational for those doing online research This book will be of interest to researchers, OSINT specialists, investigative journalists, Competitive Intelligence people, recruiters, and Sourcers, to name a few categories, and to the general public interested in how to search better.

This book aims at helping software teams work more efficiently by setting up their own design processes In a world where being able to satisfy users' needs becomes a crucial element for products' existence, this book helps organizations understand design processes, allowing them efficiently deliver experiences that address the real problems of their audiences. This book offers a combination of theory and practice that will help its readers understand how to design efficient processes and apply this knowledge in their own work. A large volume of insights in the form of colorful images and doodles.

Analyzing Social Media Networks with NodeXL: Insights from a Connected World, Second Edition, provides readers with a thorough, practical and updated guide to NodeXL, the open-source social network analysis (SNA) plug-in for use with Excel. The book analyzes social media, provides a NodeXL tutorial, and presents network analysis case studies, all of which are revised to reflect the latest developments. Sections cover history and concepts, mapping and modeling, the detailed operation of NodeXL, and case studies, including e-mail, Twitter, Facebook, Flickr and YouTube. In addition, there are descriptions of each system and types of analysis for identifying people, documents, groups and events. This book is perfect for use as a course text in social network analysis or as a guide for practicing NodeXL users.

Complete real-world examples of gathering feedback from users and web environments; Fundamentals of text analysis using JavaScript and PHP; Harnessing JavaScript data visualisation tools; Business focused application to feedback gathering, analysis and reporting; Integration of new and existing data sources into a single bespoke web-based analysis environment

The originality of this book, which deals with such a new subject matter, lies in the application of methods and concepts never used before - such as ontologies and taxonomies, as well as thesauri - to the ordering of knowledge based on primary information. Chapters in the book also examine the study of ontologies, taxonomies and thesauri from the perspective of systematics and general systems theory. Ontologies, Taxonomies and Thesauri in Systems Science and Systematics will be extremely useful to those operating within the network of related fields, which includes documentation and information science.
Ontologies and TaxonomyKnowledge classification SystemsThesauri

Almost every organization seeks a simple means of managing, publishing and/or providing searchable web access to information. Written by a knowledgeable web developer, this book demonstrates the simplicity, cost-effectiveness, and versatility of designing database driven web applications with Open Source resources. Case studies of real world implementations address both theoretical aspects and practical considerations of developing applications with the easy-to-use PHP scripting language and powerful MySQL relational database. Project organization and design issues are considered along with basic coding examples, accessibility standards and implementation advice.
Introduces popular Open Source database tools (MySQL/PHP) and basic development skills, bringing database driven technology within the reach of any web developerExplores strategies for improving content management, web publishing and information accessUses non-technical language and presents seven university library web database case studies"

This book aims at helping software teams work more efficiently by setting up their own design processes In a world where being able to satisfy users' needs becomes a crucial element for products' existence, this book helps organizations understand design processes, allowing them efficiently deliver experiences that address the real problems of their audiences. This book offers a combination of theory and practice that will help its readers understand how to design efficient processes and apply this knowledge in their own work. A large volume of insights in the form of colorful images and doodles.

1) The book provides a basic understanding to readers who want to start their career in web application development. The book develops an understanding of the basics concepts and then takes a broader turn to enlighten the readers about the horizons which can be accessed using JavaScript. 2) JavaScript is exhaustively used in almost all kinds of application development, be it the web applications, cross platform mobile applications, server backend applications. JavaScript is now being used for full stack development and is thus used to write independent applications. Since the need for JavaScript web developers is high, the numbers of students should be high as well. 3) As compared to other books in the market, the proposed book would cover more topics (or, better, levels) in a single volume.

Google's Programmable Search Engines (PSEs, previously called Custom Search Engines) provide search opportunities that are unavailable with any other tool. PSEs have advanced settings and search operators that are not supported by "regular" Google. With PSEs, it is possible to perform filtered searches within parts of the web as if they were databases! While lots of professionals use existing PSEs to source for talent or with other research goals, few people have experience creating them. Even fewer know about powerful PSE-only search operators. The main reason PSEs are not as popular as they should be is that it is not easy to get educated on PSE creation. There is little information online and no books (other than this one) on the subject. Even less info is available on the "structured" operators that allow for filtered searches. The first of its kind, this book hopes to popularize these fun and powerful tools so that many more people can include PSEs in their work. Key Features: A detailed introduction to creating PSEs, including info absent in Google's help A "hack" for creating PSEs that look for profiles in seconds An introduction to advanced PSE-only search operators allowed to perform filtered searches of parts of the web A "hack" for expanding Google's search limits to 500 terms Use cases, examples, and approaches that would be educational for those doing online research This book will be of interest to researchers, OSINT specialists, investigative journalists, Competitive Intelligence people, recruiters, and Sourcers, to name a few categories, and to the general public interested in how to search better.

Even though the semantic Web is a relatively new and dynamic area of research, a whole suite of components, standards, and tools have already been developed around it. Using a concrete approach, Introduction to the Semantic Web and Semantic Web Services builds a firm foundation in the concept of the semantic Web, its principal technologies, its real-world applications, and its relevant coding examples. This introductory yet comprehensive book covers every facet of this exciting technology. After an introduction to the semantic Web concept, it discusses its major technical enablers and the relationships among these components. The author then presents several applications of the semantic Web, including Swoogle, FOAF, and a detailed design of a semantic Web search engine. The book concludes with discussions on how to add semantics to traditional Web service descriptions and how to develop a search engine for semantic Web services. Covering the building blocks of an advanced Web technology, this practical resource equips you with the tools to further explore the world of the semantic Web on your own.

Complete real-world examples of gathering feedback from users and web environments; Fundamentals of text analysis using JavaScript and PHP; Harnessing JavaScript data visualisation tools; Business focused application to feedback gathering, analysis and reporting; Integration of new and existing data sources into a single bespoke web-based analysis environment

Getting Web projects done right and delivered on time is all about efficiency. Putting the information you need and tools you can rely on at your ready disposal Managing Web Projects is a complete guide for project managers in the Internetworking industry. Whether you are a Web developer or an Internet Service Provider, whether your project is a quick fix, a complete overhaul, or a new start-up, this resource provides you with an organized path. It will walk you through a typical project life cycle, while providing you with all the tools and definitions needed to take charge and instill confidence in your staff and your customers.

Invaluable for those seeking ISO 9001 certification, the text includes a number of detailed Work Instructions that can be used to develop a formal quality management system specific to a project management organization. They can also be leveraged in a TQM (Total Quality Management) or a Six Sigma environment. The book includes:

• Management guidelines for web hosting, data center migrations, site security, content development, application and Web site loading and testing, VPNs, VoIP, business continuity, and disaster recovery
• An Internet project management glossary, a technical Internetworking glossary, and a project management acronym table
• A tools suite with a proven record of success for project initiation, planning, execution, control, and close out

This complete resource provides the resources needed including dozens of time-tested templates, schedules, checklists, and flow charts to become fully versed in and aligned with the nine knowledge areas and five major processes codified by the Project Management Body of Knowledge (PMBOK ).

User interface (UI) design rules and guidelines, developed by early HCI gurus and recognized throughout the field, were based on cognitive psychology (study of mental processes such as problem solving, memory, and language), and early practitioners were well informed of its tenets. But today practitioners with backgrounds in cognitive psychology are a minority, as user interface designers and developers enter the field from a wide array of disciplines. HCI practitioners today have enough experience in UI design that they have been exposed to UI design rules, but it is essential that they understand the psychological basis behind the rules in order to effectively apply them. In Designing with the Mind in Mind, best-selling author Jeff Johnson provides designers with just enough background in perceptual and cognitive psychology that UI design guidelines make intuitive sense rather than being just a list of rules to follow.

The rapid advancement of semantic web technologies, along with the fact that they are at various levels of maturity, has left many practitioners confused about the current state of these technologies. Focusing on the most mature technologies, Applied Semantic Web Technologies integrates theory with case studies to illustrate the history, current state, and future direction of the semantic web. It maintains an emphasis on real-world applications and examines the technical and practical issues related to the use of semantic technologies in intelligent information management. The book starts with an introduction to the fundamentals-reviewing ontology basics, ontology languages, and research related to ontology alignment, mediation, and mapping. Next, it covers ontology engineering issues and presents a collaborative ontology engineering tool that is an extension of the Semantic MediaWiki. Unveiling a novel approach to data and knowledge engineering, the text: Introduces cutting-edge taxonomy-aware algorithms Examines semantics-based service composition in transport logistics Offers ontology alignment tools that use information visualization techniques Explains how to enrich the representation of entity semantics in an ontology Addresses challenges in tackling the content creation bottleneck Using case studies, the book provides authoritative insights and highlights valuable lessons learned by the authors-information systems veterans with decades of experience. They explain how to create social ontologies and present examples of the application of semantic technologies in building automation, logistics, ontology-driven business process intelligence, decision making, and energy efficiency in smart homes.

The third edition of the bestselling guide to do-it-yourself SEO

Getting seen on the first page of search engine result pages is crucial for businesses and online marketers. Search engine optimization helps improve Web site rankings, and it is often complex and confusing. This task-based, hands-on guide covers the concepts and trends and then lays out a day-by-day strategy for developing, managing, and measuring a successful SEO plan. With tools you can download and case histories to illustrate key points, it's the perfect solution for busy marketers, business owners, and others whose jobs include improving Web site traffic.A successful SEO plan is vital to any business with an online presenceThis book provides strategies for setting goals and gaining corporate support, developing and implementing a plan, and monitoring trends and resultsOffers hints, tips, and techniques for everyone from one-person shops to Fortune 500 companiesCompanion Web site includes downloadable tracking spreadsheets, keyword list templates, templates for checking rank and site indexes, and a calendar with daily SEO tasks that you can import into your own calendar system

Fully updated and expanded, "Search Engine Optimization: An Hour a Day, Third Edition" will help you raise your visibility on the Web.

With more substantial funding from research organizations and industry, numerous large-scale applications, and recently developed technologies, the Semantic Web is quickly emerging as a well-recognized and important area of computer science. While Semantic Web technologies are still rapidly evolving, Foundations of Semantic Web Technologies focuses on the established foundations in this area that have become relatively stable over time. It thoroughly covers basic introductions and intuitions, technical details, and formal foundations.

The book concentrates on Semantic Web technologies standardized by the World Wide Web Consortium: RDF and SPARQL enable data exchange and querying, RDFS and OWL provide expressive ontology modeling, and RIF supports rule-based modeling. The text also describes methods for specifying, querying, and reasoning with ontological information. In addition, it explores topics that are clearly beyond foundations, such as tools, applications, and engineering aspects.

Written by highly respected researchers with a deep understanding of the material, this text centers on the formal specifications of the subject and supplies many pointers that are useful for employing Semantic Web technologies in practice. The book has an accompanying website with supplemental information.

Search Engine Optimization and Marketing: A Recipe for Success in Digital Marketing analyzes the web traffic for online promotion that includes search engine optimization and search engine marketing. After careful analysis of the nuances of the semantic web, of search engine optimization (SEO), and its practical set up, readers can put their best foot forward for SEO setup, link-building for SERP establishment, various methods with requisite algorithms, and programming codes with process inferences. The book offers comprehensive coverage of essential topics, including: * The concept of SEM and SEO * The mechanism of crawler program concepts of keywords * Keyword generation tools * Page ranking mechanism and indexing * Concepts of title, meta, alt tags * Concepts of PPC/PPM/CTR * SEO/SEM strategies * Anchor text and setting up * Query-based search While other books are focused on the traditional explanation of digital marketing, theoretical features of SEO and SEM for keyword set up with link-building, this book focuses on the practical applications of the above-mentioned concepts for effective SERP generation. Another unique aspect of this book is its abundance of handy workarounds to set up the techniques for SEO, a topic too often neglected by other works in the field. This book is an invaluable resource for social media analytics researchers and digital marketing students.

The Web of Things (WoT) is a concept that describes approaches, programming tools and software architectural systems, which interface networks of real-world objects with the World Wide Web. The book is organized into 11 chapters, each focusing on a unique wireless technological aspect of the Web of Things, and it aims to comprehensively cover each of its various applications, including: A strong emphasis on WoT problems and solutions, identifying the main open issues, innovations and latest technologies behind WoT A blend of theoretical and simulation-based problems for better understanding of the concepts behind WoT Various exemplifying applications in which the use of WoT is very attractive and an inspiration for future applications The book will be useful to researchers, software developers and undergraduate and postgraduate students, as well as practitioners.